JEWEX Fair is our greatest showcase Dear colleagues Izmir has been in the jewel business for thousands of years. The jewelry sector means more than an economical development tool for İzmir. Furthermore, jewelry craftsmanship is one of our most important cultural heritages. We have covered a great distance in both quality and design as the sector in recent years. Advances achieved in design and production means nothing if not promoted. The concept of “showcase” is very important in our business. Our most important showcase is advertising and promotion. Our foresighted sector representatives have covered grate distances by monitoring developments in the world closely, establishing close connections with world markets and following international fairs as participants and visitors. The major deficiency of our sector had been the absence of a sectoral fair belonging to our region. We have eliminated our major promotion deficiency by JEWEX Wedding Ring, Gold, Jewelry, Silver Accessories and Watches Fair first organized in 2009. We started JEWEX Fair which we have created by the union of forces we established in a time when the impacts of the global recession are most vivid. We have begun preparations for the third JEWEX in this time when effects of the recession are still felt. As the second largest center in jewelry production in Turkey, we have seized the fair and come today. The fair moved on by gradually increasing its success in the first two organizations. It has become the most important organization where the sector gathered in a location other than Istanbul. It has become a wide platform gathering our vocational schools, designers, manufacturers, wholesalers and retailers, companies manufacturing machinery and providing services for our sector. The level achieved by JEWEX is not the final or us. We expect not only jewelers of İzmir but also all sector representatives to adopt JEWEX which we have established as the most important building block of our sectoral cooperation, because JEWEX Fair is most appropriate platform for jewelry sales as a tourism activity. This is also a great opportunity for the Greek Islands market besides Aegean shores. As a result of all these said and done, I invite all our sectoral representatives and companies manufacturing and providing for our sector to JEWEX Fair for the third time on February 4-7 th 2011 with a greater participation. Yılmaz UÇA Chairman of İzmir Chamber of Jewelers. Dear Sector Representatives, I salute you with respect and affection, The fair JEWEX Wedding Ring, Gold, Jewelry, Silver Accessories and Watches Fair which we have created in a time when the impacts of the global recession are most vivid moved on by gradually increasing its success in the first two organizations. JEWEX have covered great distances in the name of becoming an important fair for the sector. The organization performed by Gençiz Fair Organizations in association with many sectoral chambers and associations, majorly İzmir Chamber of Jewelers and İzmir Chamber of Commerce shall be brought to the future. I sincerely thank to all jewelers contributed to the pride we have in mentioning our Special Fair. Accessories constituted by metals remolded cultures in our geography where the first money is minted are heritage of great knowledge. Turkish jewelry industry, determined to bring the glamour of the past to the future is walking towards world leadership. Success in the technical quality, diversity, labor quality, low cost and efficient process techniques render this walk rightful. For sector entrepreneurs to receive awards of their investments fully; they should advertise their products and service quality in national and international markets. The only way to leave behind the rivals in the competition passes through 3D advertisement mentioned above. And this is provided by bringing products and services created by years of experience to the proximity of contact. The acceleration to be achieved in İzmir jewelry sector shall rise proportionally to the success achieved the advertisement to be managed by JEWEX Wedding Ring, Gold, Jewelry, Silver Accessories and Watches Fair. We raise the pole for JEWEX Wedding Ring, Gold, Jewelry, Silver Accessories and Watches Fair every year. In this organization where the latest trends in the sector are revealed many firsts have been and shall be experienced. Fair date has been chosen as February 4-7 th in 2011 for the benefit of participant upon general request. Dates will remain the same but days will change. The organization will be opened on Friday and closed on Monday. I pay my respect to you wishing to meet at the platform which shall be highly efficient. Osman GENÇER Gençiz Fair Organizations General Manager Over 100 participant companies... Four professional days of full events at every moment... • Over 5 thousand local and foreign professional visitors • 6 thousand m² of stand area... • Sector oriented panel and informative meetings... • A glorious opening ceremony... • A fashion show performed with a great applause... • A cocktail socializing the participants... AFTER JEWEX 2010... • Advertisement works on national television channels • Advertisement works on national radio channels • Advertisements and news announcements on national newspapers • Advertisement news releases on local newspapers • Advertisement, promotion and news works conducted prior to and during the fair organization on television channels broadcasting locally or via satellite. • Advertisement works on all sectoral publications (periodicals) regularly and in every issue • Advertisement works on professional foreign sector magazines published abroad (periodicals) • Advertisement works on local printed media organs published at Greek Islands. • The fashion show organization limited to five elite companies during the fair which is broadcasted by a local television channel broadcasting via satellite • Panels organized by Dokuz Eylül University Faculty of Fine Arts Fashion Accessories Design Department and Dokuz Eylül University IVA Gemology and Jewelry Department during the fair.. • Broadcasting parts from the fashion show on a fashion channel a month after the fair. PROMOTION WORKS Address : Şehitler Cad. No: 123 Alsancak - İZMİR Phone : +90.232. 463 87 63 • Fax : 0.232. 463 62 19 e-mail : [email protected] GENERAL LAYOUT PLAN 26 AĞUSTOS GATE CUMHURİYET GATE YÜK GİRİŞ GATE YÜK ÇIKIŞ GATE 9 EYLÜL GATE MONTRÖ GATE LOZAN GATE YÜK GİRİŞ GATE YÜK ÇIKIŞ GATE 9 EYLÜL GATE INSURANCE Genciz Fair Organizations arranges ‘third party liability’ insurances in order to secure responsibility of the fair. However, Genciz Fair Organizations advises participants to arrange their own insurances against physical risks such as theft, fire, flood, earthquake for products and materials they will exhibit. TIME TABLE • The fair will be opened for visitors on February 4th, 2011 at 11:00 hours. • Visitation hours are between 11:00 - 21:00. • The fair will be ended on February 7th, 2011 (Genciz Fair Organization reserves right to alter opening and closing hours of the fair.) Fair & Organization Ltd.Co Organization: “Your are Invited to the Great Gathering at the Pearl of Aegean” “THIS FAIR IS ORGANIZED BY PERMISSION OF TOBB (TURKISH UNION OF CHAMBERS AND EXCHANGE COMMODITIES) AS PER LAW 5174” WEDDING RING • JEWELLERY • GOLD • SILVER ORNAMENT • WATCH F AIR February 04-07 th 2011 İzmir International Fair Grounds Hall No.2 Organization Supporters Offical Supported Project Officer by ismail baŞ