Professor Glenn Walters 1 Global Mass Media. Professor Glenn Walters 2 An old idea, really 1938: The…

Professor Glenn WaltersProfessor Glenn Walters 11

Global Mass MediaGlobal Mass Media

Professor Glenn WaltersProfessor Glenn Walters 22

An old idea, reallyAn old idea, really 1938: 1938: The Reader’s Digest The Reader’s Digest started a started a

British edition.British edition. Also in the 1930’s: American movie Also in the 1930’s: American movie

producers started making non-U.S. producers started making non-U.S. prints with subtitles and/or dubbed prints with subtitles and/or dubbed language tracks.language tracks.

Professor Glenn WaltersProfessor Glenn Walters 33

Global media companiesGlobal media companies Bertelsmann – GermanyBertelsmann – Germany

• RCA & Arista RecordsRCA & Arista Records• 14 New York Times women’s magazines14 New York Times women’s magazines• Random House, Bantum, Dell (publ.), Random House, Bantum, Dell (publ.),

DoubledayDoubleday• 200 operating units in 25 countries200 operating units in 25 countries• 44,000 employees44,000 employees

Professor Glenn WaltersProfessor Glenn Walters 44

Global media companiesGlobal media companies Rupert Murdock – AustraliaRupert Murdock – Australia

• News Corporation News Corporation • Sky Global NetworksSky Global Networks• StarTVStarTV• B-Sky-BB-Sky-B• 2020thth Century Fox Century Fox• Fox cable television networkFox cable television network• And numerous othersAnd numerous others

Professor Glenn WaltersProfessor Glenn Walters 55

Global media companiesGlobal media companies Hachette: FranceHachette: France Filapacchi: ItalyFilapacchi: Italy Sony: JapanSony: Japan

• Columbia PicturesColumbia Pictures• CBS RecordsCBS Records

Professor Glenn WaltersProfessor Glenn Walters 66

Global media companiesGlobal media companies TV Globo: BrazilTV Globo: Brazil Televisa: MexicoTelevisa: Mexico TV Azteca: MexicoTV Azteca: Mexico Omnivision: VenezuelaOmnivision: Venezuela

Professor Glenn WaltersProfessor Glenn Walters 77

U.S. Companies with Overseas U.S. Companies with Overseas Operations Operations

MTVMTV ESPNESPN CNNCNN HBOHBO NBCNBC ABCABC CBSCBS

Professor Glenn WaltersProfessor Glenn Walters 88

Associated Press Associated Press

8,500 subscribers in 112 countries8,500 subscribers in 112 countries 93 foreign bureaus in 72 countries93 foreign bureaus in 72 countries 130 foreign employees130 foreign employees 400 stringers & freelancers400 stringers & freelancers

Professor Glenn WaltersProfessor Glenn Walters 99

Reuters Reuters

6,500 subscribers 6,500 subscribers 120 bureaus in 80 countries120 bureaus in 80 countries Its service is offered in 11 languages.Its service is offered in 11 languages.

Professor Glenn WaltersProfessor Glenn Walters 1010

Agence France-Presse Agence France-Presse

Founded in 1835 in ParisFounded in 1835 in Paris 2000 employees in 150 bureaus2000 employees in 150 bureaus

Professor Glenn WaltersProfessor Glenn Walters 1111

INTERFAX INTERFAX

Moscow-basedMoscow-based Founded in 1925Founded in 1925

Professor Glenn WaltersProfessor Glenn Walters 1212

UPI UPI

Founded in 1907 by ScrippsFounded in 1907 by Scripps Financially unsuccessfulFinancially unsuccessful Purchased by News World, operated Purchased by News World, operated

by the Unification Churchby the Unification Church