PRODUCT DESIGNING AND DEVELOPMENT
PRODUCT DESIGNING AND DEVELOPMENT
BEST PRACTICE SOURCES
Workshops& Meetings
TelephoneDiscussions
LiteratureReview
BMPProgram
Conferences
ConsultingExperience
CompanyVisits
TechnologyVendors
CorporateHandbooks
Panel ofExperts
BESTPRACTICES
IMPROVING PRODUCT DESIGNING
How well are wedoing? What improvementsare needed? Where do we
start? Should webenchmark?
Productplanning Integrated
productteams
Design formanufacturability
Projectplanning
Requirementsdefinition
Resourcemanagement
Solidsmodeling
Product datamanagement
Configurationmanagement
QFD
Earlyinvolvement
Analysis &simulation
Early supplierinvolvement
Empowerment
Designre-use
Top-downdesign
MCAD
CAE
The Product Development Best Practices and Assessment software and methodology provide an
objective way for identifying opportunities and planning improvements
IDENTIFYING CUSTOMER NEEDS
Important to know their needs and effectively communicate them to the development team.
Output results in: Customer needs statements Organized in a hierarchical order Each need is assigned a rating of
importance
ESTABLISHING TARGET SPECIFICATIONS Specifications define what the product
is supposed to do. Serves as a translation of customer
needs into technical terms. Target specs are set early and refined
as the team zeros in on a choice of product concept.
CONCEPT GENERATION
The goal is to thoroughly explore the space of product concepts that may address the customer needs.
Consists of: External searches Creative problem solving within the team Results in maybe 10 to 20 concepts, each with a
sketch and brief description
CONCEPT SELECTION
A process where each concept is evaluated to identify the most promising concepts.
Requires several iterations and may cause additional concept generation and refinement.
CONCEPT TESTING
One or more concepts are tested to verify the customer needs have been met.
To also assess the market potential of the product.
I.D. any shortcomings before any further development.
Poor customer feedback could result in terminating a project.
SETTING FINAL SPECIFICATIONS
Previous target specifications are revisited AFTER a concept has been selected and tested.
The project team needs to commit to specific values of metrics for the final specifications.
Technical modeling done and they look at trade-offs between cost and performance.
EVALUATION FRAMEWORK
Performance Evaluation0 10
BestPractice
IndustryPerformance
Database
CompanyPerformance
Database to compare company performance against
DEVELOPING AN IMPROVEMENT CONCEPT
BusinessStrategy(Strategic Levers)
GAPCURRENTSITUATION
BEST PRACTICES
IMPROVEMENTPLAN
ProductDevelopmentAssessment
3. Develop a plan to close gap
1. Assess current situation
2. Determine priorities based on strategy & Best Practices
What’s possible
What’simportant
What theweaknessesare
S