Pro-Bind and the Educational Market The importance of calling on the Educational Market and maximizing the sales potential from every call.

Pro-Bind and the Educational Market

The importance of calling on the Educational Market

and maximizing the sales potential

from every call.

Pro-Bind and the Educational Market

Over the next few minutes I will impress upon you the importance of calling on the educational market in your area and to give you a brief insight as to the products that are available to you.

The goal is to maximize the time and effort spent when calling on schools.

And mostly to maximize profits for your dealership.

Pro-Bind and the Educational Market

Why Schools?Between Pro-Bind and several other manufacturers there are no less then 30+ products that can be sold into this one vertical market. Most of these products are consumables and offer repeat order opportunities.

Who do I call on? I always start with the assistant principal.

Their interested in saving money, time and improving the education ranking of their school.

AP usually heads up biweekly staff meetings. Try to get invited to one

AP usually in charge or partly in charge of most school budgets

AP knows where to find money, grants, PTA’s, has influence.

Pro-Bind and the Educational Market

When do I call on themNow, beginning of the school year.

What can I offer themMost of these first applications that I’ll cover will include either the Pro-Bind 2000, Pro-Bind 1000 and / or Pro-Bind’s Hard Cover Crimper.

Pro-Bind and the Educational Market

Products and ApplicationsGlue Strips

ApplicationRepair ripped or torn books in the school library.Replace old covers with new ones.Saves, time, money and books that are no longer readily available or may be out of production.

Pro-Bind and the Educational Market

Products and applicationsUtility and utility plus covers

K-8th is your target market, assistant principal and language arts teachers are your target prospect.

Typical applicationWriting books or writing journals, work books and teacher hand outs, used by every student, class after class.

Pro-Bind and the Educational Market

Products and applicationsCreate a Cover

“Title One” schools are especially goodLook for schools that are teaching:Young authors programsSelf publishing coursesLiteracy awareness classes

Pro-Bind and the Educational Market

Products and applicationsPrinted Thermal Soft Covers

Soft cover year booksParent hand books Student council booksOn demand publishing projects.

Pro-Bind and the Educational Market

Products and applicationsHardcover Books

School Publishing projectsSchool Yearbook or Annual publishing

BenefitCost savings, time savings, don’t need to mess with deadlines, money making opportunities for the schools.

Pro-Bind and the Educational Market

Products and applicationsPhoto Books

Sports or team books, often sold as a fund raiser to get to get money for team equipment or supplies.Photography class album projectsIn class or whole grade (4th grade)writing projects.

Pro-Bind and the Educational Market

Products and applicationsPocket Folders

Paper of Poly pocket folders, used to hold class assignments, homework assignments and teacher parent correspondence.Typically sold through a school book store or as a school fund raiser.

Pro-Bind and the Educational Market

Products and applications2-Piece Cover Sets

Paper, Poly or Turned Edge Cover SetsSchool day timers, planners, agenda's or class schedules.Works with any punch and bind systems a school has. Covers can be any size and can come pre-punched for any binding style.Sell not only the covers but the content as well!

Pro-Bind and the Educational Market

Products and applications3-Ring Binders

Paper, poly, turned edge or vinyl

Some are sold to students through book stores or fundraising events but most are sold through the district offices for teacher manuals, teacher training guides, course curriculum guides.

Find the school or district print shop or reproduction area for these products.

Pro-Bind and the Educational Market

Products and applicationsEmergency procedure guides

Vinyl, poly or paper, these are usually sold as a full fulfillment project and usually goes district wide. Good volume, typically one goes in every classroom and good profit can be made on these projects.

Pro-Bind and the Educational Market

Products and applicationsCertificate Holders

Turned edge, vinyl, paper, padded or unpadded.Diplomas, progress certificates, special recognition awards, honorable mention or picture holders. Anything for graduation to special awards given out in the classroom for a job well done.

Pro-Bind and the Educational Market

Products and applicationsStadium cushions

Any booster club worth their salt sell these stadium cushions as fund raisers for their team, square or round we have the tooling in place or can make custom shapes to fit your schools needs.

Pro-Bind and the Educational Market

Products and applicationsMiscellaneous Items

Vinyl Notepad portfolio's, with customized paper pads if required.

Duo-Tang covers, allowing for the adding and removing of information.

Poly Class Schedule sheets, helping new students work their way around a new school.

All products mentioned and shown so far have all been produced by Pro-Bind. One manufacturer, one point of contact, One point of billing, everything is made in the United States, Satisfaction Guarantee on all products produced.

Pro-Bind and the Educational Market

Products and applicationsAdditional products sold into schools

Laminators both roll and pouchLaminating film both roll and pouchMounting boardsMechanical binding systems, wire, coil, and comb.Binding elements for those systemsTape binding systemsThermal tape

Pro-Bind and the Educational Market

Products and applicationsPaper cuttersPaper foldersShreddersScoring unitsWhite boards, and more.

I’ve mentioned 30+ items that can be sold or at least talked about on every sales call in a school.

Think about how many other vertical markets have the depth of potential sales as schools do and then ask yourself if your getting all you can out of your existing school customers now!

Pro-Bind and the Educational Market

So What Can Pro-Bind do to help you get started?

BindRite labeled Glue Strips

School Mailers

School marketing pieces

Pro-Bind trade show marketing support program

And were offering the one thing no other manufacturer can offer to you!

Pro-Bind and the Educational Market

Thank you for your time.