Mérieux NutriSciences Private Label Management Programs North America 2016
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Mrieux NutriSciences Private Label Management ProgramsNorth America2016
Private Label NeedsCreating Benchmarking SpecificationsApproving Suppliers and Awarding BusinessMonitoring SuppliersPrivate Label ServicesSpecification Creation/ApprovalBid/Tendering Projects (large-scale consumer)Physical TestingQuantitative Consumer Assessments for Quality IssuesPrivate Label Managed ProgramsPrioritization of Product CategoriesDevelopment of Testing Schemes/FrequenciesRetail Shopping and SamplingRemission of dataPrivate Label Experience
Contents2
Insuring high quality private label products insures a higher market basket per customer and a high customer retention rateProducts must mimic or beat the NBE on all attributesQuality must be consistently high compared to national brand equivalent (NBE)
Private Label retailers need proper benchmarking specifications to incorporate into needs briefs to send to suppliers and a way to evaluate the ability of the PL to mimic/beat the NBECreating Benchmark SpecificationsApproving Suppliers and Awarding BusinessMonitoring SuppliersAwarding business and monitoring quality over time should be done by an independent, 3rd party The majority of these programs are 100% supplier fundedPrivate Label Needs3
Creating the Benchmark SpecificationNBE is robustly sampled over production dates and geography and used to create physical, chemical, and sensory specification rangesManaging Bid/Tendering ProjectsLarge-scale consumer tests are used to predict which products will be successful in the market. Great for innovative products. 60-75 respondents, selected to represent your target audienceAcceptability and Just-About-Right scales are used to pinpoint likability of products and attributes of successPhysical TestingPhysical parameters of supplier products are compare to the NBE and/or benchmarking specification. Tests include but are not limited to dimensions, defects, viscosity, % make up, weights/counts.Monitoring Quality over TimeSmall consumer panels (N=15-30) are used to monitor products over time using simple hedonic scales. This allows for evaluation of a large number of products in a small amount of time. Issues in quality become evident and then can be correlated to customer complaints and addressed with suppliers.
Private Label Services4
We design, execute, and fully manage PL programs for our clients. Prioritization Of Product CategoriesWorking with retailers we prioritize their product lists by brand impact, spend, and quality risk.Development of Testing FrequencyUsing specifications as a guide, testing schemes and frequencies are recommended for the retailer to approve and suppliers are notified of the testing program and expectations for product comparisons.Retail Shopping and SamplingWe have retail shopping teams that can source product from distribution centers and retailers across the US, and online sources to insure random sampling and availability of comparison brands. Remission of DataData can be shared directly via interface between the Mrieux NutriSciences Laboratory Information Management System and your specification and quality monitoring system.Private Label Managed Programs5
Mrieux NutriSciences works with the worlds largest retailers in the US and Europe to insure a consistent level of high quality private label goods are produced for our retail clients.Our sensory staff has over 50 years of experience with food and non-food items.8,000-10,000 sensory and physical evaluations are done each year in our North American labs with retail programs. Bentonville, ARGainesville, FLAddison, IL (Chicago suburbs)Markham, Canada (Toronto area)We provide fully managed, 3rd party retail services to insure quality across your supply chain.
Private Label Experience6
Appendix7
Mrieux NutriSciences Corporate PresentationMarch 2016
We are dedicated to protecting consumers health throughout the world, by delivering a wide range of testing and consulting services to the food & nutrition industries, and to water & environment, agro-chemistry, consumer goods, pharmaceuticals and cosmetics companies.Our Mission9
Our expertise in food safety and quality has been extended to six strategic industries with an impact on consumers health.We provide laboratory, auditing, consultancy, contract research and education services. We offer research services for innovation through the Biofortis business unit.
Addressing our customers challenges10
FOOD SAFETY & QUALITYBIOFORTIS INNOVATION SERVICES CONSUMER GOODSPERSONAL CARE & COSMETICS AGROCHEMICALS WATER & ENVIRONMENTPHARMA & MEDICAL DEVICES
The power of a global network11Over 80 accredited laboratories in 21 countries
Europe40%
Geographical distribution of revenues:
Middle East, Africa, Asia Pacific8%
North America 39%
South America 13%
A complete panel of services
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Providing companies around the world with analysis and consultancy services, from product design to manufacture and distribution. Answering the needs of our customers13 A trusted partner: with scientific expertise & leadership
Global presence
> 75 accredited laboratories providing the same level of quality throughout the worldCustomized services to meet every customers needs
PEACE OF MIND
GLOBALIZED SERVICESSTANDARDIZED QUALITYTAILOR-MADE SERVICES
Strong innovative capabilities and scientific expertise to support customers in their product development.
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