Private cloud at BMW Group – An open approach

PRIVATE CLOUD AT BMW GROUP – AN OPEN APPROACH ODCA FORECAST 2012, NEW YORK CITY

Andreas Pöschl June 12th, 2012

Senior Solutions Architect

PRIVATE CLOUD AT BMW GROUP AGENDA

1 BMW Group IT

• Organization

• Environment

2 BMW Group and its private cloud

• Expectations

• Challenges

• How ODCA usages will help

• Key decisions

• Implementation

3 Next steps

PRIVATE CLOUD AT BMW GROUP BMW GROUP

Page 3 Private Cloud At BMW Group - An Open Approach | ODCA Forecast 2012, New York City

Covers all relevant premium segments with its

brands BMW, MINI and Rolls-Royce.

The vehicles in the BMW Group provide

outstanding product substance in terms of

aesthetics, dynamics, technology and quality, and

underline the company's technological and

innovative leadership.

Alongside a strong market position in the

motorcycle sector, the company also enjoys great

success in the financial services industry.

PRIVATE CLOUD AT BMW GROUP BMW GROUP IT


WHO WE SUPPORT

WHO WE ARE 2,660 IT employees

50 IT sites in 26 countries

9 data centers

2,100 applications

About 100.000 BMW employees

Global supplier network with more than 1200 suppliers

29 production and assembly plants

Sales and financial services subsidiaries in 43 markets

Research and development network in 5 countries

PRIVATE CLOUD AT BMW GROUP BMW GROUP IT – ORGANIZATION


Group IT Plan Design Build

Business

Process IT

Idea to Offer

Offer to Order

Order to Delivery

Delivery to Customer Service

Enabling (Business-/Resource Management)

Financial Services

Run

Central IT

Applications

Operations

Infrastructure

Operations

Group wide

Functions Infrastructure

Corporate Services

IT Infrastructure

Operations Management

Workplace Solutions

Corporate Software

Application Platforms

Data Centers

Mainframe

PRIVATE CLOUD AT BMW GROUP BMW GROUP IT INFRASTRUCTURE – SOME ENVIRONMENTAL FIGURES


99% Intel Server

(Linux and Windows as sole strategic platforms)

OS virtualization (XEN / VMWare ESX): 50%;

plus “Virtualization” via multi project servers: 25%

NAS 2,3 PB; SAN 2,8 PB; Backup 6,8 PB; Archive 1,5 PB

SAP instances ~ 220 (test/int/prod environments)

DB instances ~ 1900 (test/int/prod environments)

Web applications ~ 1000

(4700 app server instances, 8400 web server instances)

High potential to

benefit from Cloud

structure

Strategic decision

that we build our

private cloud


1 BMW Group IT

• Organization

• Environment


• Expectations

• Challenges


• Key decisions

• Implementation

3 Next steps

PRIVATE CLOUD AT BMW GROUP BMW EXPECTATIONS ON ITS PRIVATE CLOUD


CLOUD GENERIC

Provisioning/Deprovisioning through one

customer oriented self service portal

Fast delivery of standardized services (VMs,

Web/Database/SAP platforms)

Fully automated

Secure

Zero downtime approach

Elasticity / Easy scalability

Easy, transparent measurement of service

BMW SPECIFIC

(Real) independence from vendors, products

and technologies

Utilization of synergies between “Cloud” and

“Legacy” world

Extendibility into other services or public/hybrid

clouds

Keep control over services and concepts –

be cloud broker for internal customers

PRIVATE CLOUD AT BMW GROUP CLOUD CHALLENGES – EXPERIENCED AND EXPECTED


TECHNOLOGY CHALLENGES

Integration of existing technologies is essential

for quick adoption

Handling of licenses, which are based on

physical cores, complicates management

Lock-in with proprietary solutions may happen

quickly

Do we really develop an open architecture?

OPERATIONAL CHALLENGES

Organizational reservations (fear of losing

control) might lead to delays

Limitations of existing provider contracts may

lead to necessary workarounds

Necessary skills when walking off the beaten

track have to be considered

Are all customer-assumed service offerings

clearly defined and comparable?

PRIVATE CLOUD AT BMW GROUP CLOUD CHALLENGES – SIMPLE QUESTIONS, COMPLEX ANSWERS


Apparently “simple” questions can turn out as a challenge:

Can I really move/extend my workload to another cloud provider and possibly

another hypervisor?

Issues:

What does the customer really require?

What exactly can be delivered?

How can this be matched?

What exact behavior can be counted as success or as failure? ?

PRIVATE CLOUD AT BMW GROUP CLOUD CHALLENGES – HOW ODCA USAGES WILL HELP


Exemplary ODCA Usages that BMW plans to adopt to address the challenges:

Service Catalog:

Allows seamless comparison of services across providers

Standard Units Of Measure:

Commonality of measure across hypervisors (and later also providers)

VM Interoperability:

Common/comparable management and feature capabilities across hypervisors

Long Distance Workload Migration:

Private to Private, Private to Public migration for business continuity & burst capacity

Operations

UM

Technology

UM

PRIVATE CLOUD AT BMW GROUP CLOUD CHALLENGES – TIMELINE ISSUES


Time

“Clo

udin

ess”

Wait until whole environment

is fully aligned?

or

Work also with interim

solutions and gain early

benefit?

PRIVATE CLOUD AT BMW GROUP CLOUD IMPLEMENTATION – BMW KEY DECISIONS


(Business)

Orchestration

IaaS

Technical

Orchestration /

Automation

PaaS/SAP

Technical

Orchestration /

Automation

PaaS/DB

Technical

Orchestration /

Automation

PaaS/Web

Technical

Orchestration /

Automation

Other processes

(e. g. security)

Configuration

Management

IT Service

Management

Identity

Management

Self Service Portal

Key decisions for BMW private cloud

Separation of technical and business

orchestration to stay independent

from operation models and contracts

Modularity based on open interfaces

to avoid dependencies on vendors,

products, technology

Strong alignment of Service Offerings

to BMW business demands

Tight integration into existing BMW

standard processes

(Business)

Orchestration

IaaS

Technical

Orchestration /

Automation

PaaS/SAP

Technical

Orchestration /

Automation

PaaS/DB

Technical

Orchestration /

Automation

PaaS/Web

Technical

Orchestration /

Automation

Other processes

(e. g. security)

Configuration

Management

IT Service

Management

Identity

Management

Self Service Portal

PRIVATE CLOUD AT BMW GROUP CLOUD IMPLEMENTATION – BMW KEY DECISIONS


Example: IaaS

Technical

Orchestration /

Automation

Storage Technology specific

automation

Hypervisors Technology specific

automation

Windows Technology specific

automation

Linux Technology specific

automation

Network Technology specific

automation

Key decisions for BMW private cloud (cont.)

Cross service interaction

(e. g. PaaS IaaS) always and only

via business orchestration

Layering continued throughout Cloud

services

PRIVATE CLOUD AT BMW GROUP CLOUD IMPLEMENTATION – CORNERSTONES


Leverage (but also improve) existing processes like IT service management, identity

management, configuration management, security management, …

Insist on clear layering and modularity of services and technology and also enforce

appropriate products

Control over concepts and automation on technology level remains in the hands of

current stakeholders

Allow mix of proprietary and Open Source products (enriched by own development), as

long as open interfaces and open standards are used

Venture new frontiers now!

PRIVATE CLOUD AT BMW GROUP CLOUD IMPLEMENTATION – BENEFITS


Leverage (but also improve) existing processes like IT service management, identity

management, configuration management, security management, …

Insist on clear layering and modularity of services and technology and also enforce

appropriate products

Control over concepts and automation on technology level remains in the hands of

current stakeholders

Allow mix of proprietary and Open Source products (enriched by own development), as

long as open interfaces and open standards are used

Venture new frontiers now!

Seamless integration into existing environment eases migration;

existing environment also benefits from cloud improvements

Never drop the possibility to exchange or extend services or technologies later on

Get all the relevant people on board to support your (cloud) goal driven

by their own interest

Utilize whatever fits your requirements optimally; no need for political arguing

The step into the cloud is the right time to solve existing requirements

with new solutions


1 BMW Group IT

• Organization

• Environment


• Expectations

• Challenges


• Key decisions

• Implementation

3 Next steps

PRIVATE CLOUD AT BMW GROUP NEXT STEPS


BMW will publish whitepaper on BMW Private Cloud architecture and background

BMW seeks discussion with ODCA members (both customer and solution provider

view) to get feedback on BMW Private Cloud architecture

BMW will seek to select solutions aligned with ODCA Usage Models

ODCA is encouraged to provide best practice architectures to get more practical

value out of ODCA Usages

PRIVATE CLOUD AT BMW GROUP THANK YOU

Resources

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