Print Portfolio

cAMILLE GOMEZGraphic Design

Contents

Designer’s Statement 1. Editorial Design 2. Packaging Design

oc

to

be

r 2

011

creative ability.artistic activity.social change.

$14.99

9

1.1 Provocarteur Magazine

1. 2 Audi Annual Report

1. 3 Women’s History Museum

2.1 Axel Premium Wines

2.2 Phantogram Deluxe Set

3. Collateral Design 4. Web Design 5. Game Design

3.1 Swell Fusion Bistro

4.1 Asian Art Museum

5.1 Motion Interactive Game

As a designer, my inspiration stems from a deep appreciation for form. Recognizing and building complexity in seemingly simple relationships is central to the field of design. Although this discipline is about making things as visually interesting as possible, I take ideas conceptually beyond that goal. I work diligently to frame the problem to provide my client with a solution that is as visually inspiring as possible. After all, graphic design is perhaps the most rewarding problem solving process.

Designer’s statement

1.1 editorial DesignConceptual Magazine—Provocarteur pro·vo·ca·teur [pruh-vok-uh-tur] one who provokes <a political provocateur> + art = provocarteur.

Camille Gomezeditorial Design

1.1Provocarteur Provocarteur is a monthly publication about art and activism. The concept for this project was inspired by the political graphics in Milton Glaser’s Design of Dissent. As playwright Tony Kushner mentioned in the book, “so sophisticated is our understanding of how little we understand and how vaguely we understand, that a toxic cynicism pervades our spirit, shutting down our capacity for faith, for hope, for imagining change— and consequently shutting down our passion and our imagination.” But the truth is, graphic design has an undeniable restorative power. As Kushner says, .“great designs, that employ shock, wit, and clarity borne of urgency, can move people to action, acts of courage and sacrifice, overcoming habit and fear.”

sep

tem

be

r 2

011

creative ability.artistic activity.social change.

$14.99

9

au

gu

st 2

011

creative ability.artistic activity.social change.

$14.99

9

oc

to

be

r 2

011

creative ability.artistic activity.social change.

$14.99

9

sep

tem

be

r 2

011

creative ability.artistic activity.social change.

$14.99

9

au

gu

st 2

011

creative ability.artistic activity.social change.

$14.99

9

au

gu

st 2

011

creative ability.artistic activity.social change.

$14.99

9

au

gu

st 2

011

creative ability.artistic activity.social change.

$14.99

9

au

gu

st 2

011

creative ability.artistic activity.social change.

$14.99

9

sep

tem

be

r 2

011

creative ability.artistic activity.social change.

$14.99

9

08

09

”When one pushes for change, (socially, politically, or environmentally), by utilizing their creative ability to communicate in ways of their artistic activity, that is known as Artivism.” —Frank Berganza

Provocarteur will feature articles covering issues ranging from equality, the media, the corporate world, to the government. With this in mind, public service announcements and various types of art will stand in place of the typical advertisements found in other publications

1.1Provocarteur Editorial Spread

Camille Gomezeditorial Design

10

11

1.1Provocarteur Editorial Spreads

Camille Gomezeditorial Design

12

13

1.1Provocarteur Digital Edition

Camille Gomezeditorial Design

14

15

1.2 editorial DesignAudi Annual Report 45 page booklet leather slip case

00

00

1/2 Truth: Behind every status symbol and luxury badge is a good product.

Full Truth: Good is the enemy of great.

The fact that we don’t settle is presently staring you in the face. Audi. Truth in Engineering.

Camille Gomezeditorial Design

1.2Audi Annual Report

This annual report was produced for Audi, an automobile manufacturer based in Germany. Layouts from the book itself were designed in collaboration with my colleague Matthew Chu. As a team, we succeeded in displaying the contents of the annual report in a structured manner while maintaining visual interest through dynamic infographics. As an additional touch, we crafted a slipcase for the book using black suede and leather.

18

19

1.2Audi Annual Report Finishes:

Embossed Audi logo crafted with black suede material

Camille Gomezeditorial Design

20

21

1.3 editorial DesignWomen in the World Foundation Promotional booklet

1.3

Camille Gomezeditorial Design

Women in the World Foundation The Women in the World Foundation is a powerful, new initiative dedicated to finding solutions to the challenges faced by women and girls all over the world. The group strives to address women’s issues in education, economic opportunity, and leadership, among others. The case features a die cut of their logo and each section begins with a vellum sheet featuring the same die cut. This promotional booklet was designed for the foundation’s upcoming launch to encourage people to take action on women’s issues by spreading the word, encouraging donations, and getting involved with the group’s affiliate organizations.

24

25

Camille Gomezeditorial Design

1.3Women in the World Foundation

26

27

2.1 Packaging DesignAxel Premium Wines by Viña La Playa

00

00

2.1Axel Premium Wines Viña La Playa is a world-renowned winery located in Chile’s Colchagua Valley. Since La Playa is the primary distributor of Chile’s signature grape, Carmenère, this project began with creating a new wine label for their signature product. The company’s primary goal for this project was to develop a new design scheme that would appeal to a younger market, more specifically the 21– 26 age bracket. However, as time progressed, this project has expanded to redesigning the labels for Axel, La Playa’s premium line. Manipulating the form of the letter “X” and doing a die cut creates a visually interesting element that works by complementing the clean and minimalistic design of the labels.

Camille GomezPackaging Design

30

31

Camille GomezPackaging Design

2.1Axel Premium Wines

32

33

Camille GomezPackaging Design

2.2 Packaging DesignPhantogram Deluxe Set

Concert Poster

CD cover

Shirt Design

34

35

2.2Phantogram Deluxe Set

Camille GomezPackaging Design

Phantogram is an American electronic rock duo from Saratoga Springs, New York, consisting of guitarist Josh Carter and keyboardist Sarah Barthel. Their music is often characterized by electronic loops and airy vocals. They draw inspiration from both their natural surroundings and metropolitan influences to create beat driven, dream-like songs. In order to mimic the melding of such various influences, I made use of layered transparencies in the designs for the band’s latest marketing collateral.

36

37

Camille GomezPackaging Design

2.2Phantogram Deluxe Set

38

39

3.1 Collateral DesignSwell Fusion Bistro Menu Design Packaging

00

00

3.1Swell Fusion Bistro

Camille GomezCollateral Design

Swell is a French-Japanese Fusion Bistro located in downtown San Francisco. The menu’s minimalist typography and geometric patterns reflect the restaurant’s modern atmosphere. In order to come up with a sustainable design for the menu case, I used recycled Medium Density Fiber boards for its construction. The logo and pattern are both laser etched onto the board’s surface. The food containers were also laser etched to allow the paper’s natural fibers to show through, mirroring the same geometric pattern on the restaurant’s menu and coasters.

42

43

Camille GomezCollateral Design

3.1Swell Fusion Bistro

44

45

4.1 Web DesignAsian Art Museum Website

46

47

4.1Asian Art Museum Web Page The goal of this project was to redesign the Asian Art Museum’s web page. The design process entailed formulating a new identity system for the museum. The different logo variations presented below were put together as part of the concept development.

asianartmuseumCHONG-MOON LEE CENTER FOR ASIAN ART AND CULTURE

Asianart museum

A S I A N A R T

Museum

rt museum

A Aì NA R T M U S E U Msian

rt museum∂

asîan art museum

asian artmuseumCHONG-MOON LEE CENTER FOR ASIAN ART AND CULTURE

Camille GomezWeb Design

museum

48

49

Motion Interactive Game Print and Interactive Format

5.1 Game Design

50

51

™

5.1Motion Interactive Game Motion is an interactive game that draws inspiration from both the traditional board game format and modern video game platforms. By making use of innovative technology while maintaining the element of “interaction” that traditional board games offer, my colleague, Nonette Llabres and I were able to come up with a fully functional prototype that sets our project apart from any other game in the market. The game board and tokens were created by laser cutting and layering sheets of colored acrylic.

Camille GomezGame Design

54

55

5.1Motion

Camille GomezGame Design

Game board packaging

56

57

5.1Motion Digital Platform

58

59

1.1 Michael Donovan, Will Saint Leger 1.2 www.audiusa.com 1.3 www.wethewomen.org 2.2 Sirens of Song 4.1 www.asianart.org

Photography Credits

Copyright © 2011 Camille Gomez. All Rights Reserved.www.camillegomez.com / [email protected]