PRINT ANALYSIS MEDIA STUDIES
PRINT ANALYSISMEDIA STUDIES
Magazines(SEMIOTIC CODES)
1. MASTHEAD
2. TAG LINE
3. CENTRAL IMAGE / COVER MODEL
4. ANCHORAGE
5. SECONDARY IMAGES + COVERLINE
6. MODE OF ADDRESS
7. PUGS
8. PUFFS
9. BARCODE / PRICE/ DATE / EDITION
10. COLOUR CODES / HOUSE STYLE
11. FONTS
NEWSPAPERS(SEMIOTIC CODES)
MASTHEAD: TABLOID / BROADSHEET
STRAPLINE
HEADLINE
STAND FIRST
BY-LINE
COLUMNS
LURES
PHOTOGRAPH + CAPTION
ADVERTISEMENTS
DATE / PRICE / EDITION
Media Language / Still Images(Semiotic Codes)
Similar to moving image work we consider key concepts: Camerawork & Mise-en-scene & Editing in terms of SFX.
In the text studied look at how these are used:1. Subject – framing / shot distance / angle
2. Artist – dress code / posture
3. Composition – what is important?
4. Font – / STYLE / size / colour / placement
5. Quotes –Aggressive? Suggestive? Superlatives?
6. Colour & Lighting – bright / dull? Low / high key?
What impact do they have on the target audience?
Are they conventional for the genre?
Do they follow a print ‘house-style’? Do they link together?
Use these codes to analyse stills
WJEC MS 1
Areas of Analysis
Consider these areas when analysing still images