PRICING MODEL NNT
Jun 14, 2015
PRICING MODEL
NNT
“The moment you make a mistake in pricing, you're eating into your reputation or your profits.” – Katharine Paine
Cost
Strategy
Availability
MODEL
PRODUCT COST
STRATEGY
1.1 Cost-plus pricing1.2 Creaming or skimming1.3 Limit pricing1.4 Loss leader1.5 Market-oriented pricing1.6 Penetration pricing1.7 Price discrimination1.8 Premium pricing1.9 Predatory pricing1.10 Contribution margin-based pricing1.11 Psychological pricing1.12 Dynamic pricing1.13 Price leadership1.14 Target pricing1.15 Absorption pricing1.16 High-low pricing1.17 Premium decoy pricing1.18 Marginal-cost pricing1.19 Value-based pricing1.20 Pay what you want1.21 Freemium1.22 Odd pricing (Source: Wikipedia)
AVAILABILITY OF PRODUCT
AVAILABILITY OF BRAND
PLACE & PROMOTION STRATEGY
IS COUNTED IN PRICING.