Presenting Information Ken Chui. nexus404.com/Blog/2007/03/29/goldfish-fat-fryer/ Percent of users’ attention spent on the first result on the second.

Presenting Information

Ken Chui

nexus404.com/Blog/2007/03/29/goldfish-fat-fryer/

Percent of users’ attention spent on the first result on the second page of a Google search result:

Attention span of a compulsive web browser:

<1%

9 sec.

news.bbc.co.uk/2/hi/science/nature/1834682.stmwww.seoresearcher.com/distribution-of-clicks-on-googles-serps-and-eye-tracking-analysis.htm

Are there rules?

Information-ink ratioPicture superiority effectEmpty spaceContrastRepetitionAlignmentProximity

Maximize information, minimize ink/noise

Garr Reynolds (2008) Presentation Zen: Simple Ideas on Presentation Design and Delivery

Pictures > words

I love pastry- Pastries are sweet baked goods made

of dough- They come in many varieties

- with jelly- with fruits- with whipped cream…

- They come in different colors and shapes

- However, they are usually high in fat and sugar; don’t eat too much

http://www.morguefile.com/

http://www.flickr.com/creativecommons/

When overcrowding happens, think 3x3

Garr Reynolds (2008) Presentation Zen: Simple Ideas on Presentation Design and Delivery

Garlic has been used in the diet of humans for centuries. Ancient medical text from Egypt, Greece, Rome, China, and India include prescribed medical applications of garlic. Today garlic is thought to have numerous health benefits including reducing the risk of cardiovascular disease and cancer, stimulating immune function, and restoring physical strength

Safety of Dietary Supplements for Horses, Dogs, and Catshttp://dels.nas.edu/dels/rpt_briefs/satety_of_dietary_supplements_final.pdf

Safe intakes of garlic supplement

Historic safe intakesmg/kg body wt.

Cats

Horses

Dogs

15

22

17

Presumed safe intakesmg/kg body wt.

90

56

N/A

Safe intakes of garlic supplement

Light & dark; big & small

Garr Reynolds (2008) Presentation Zen: Simple Ideas on Presentation Design and Delivery

Font 10

Font 15

Font 20

Font 25

Font 30

Font 35

Font 40

Font 50

Font 60

Font 10

Font 15

Font 20

Font 25

Font 30

Font 35

Font 40

Font 50

Font 60

Font size reference

Color reference

Repeated elements

Aligning and grouping texts

Garr Reynolds (2008) Presentation Zen: Simple Ideas on Presentation Design and Delivery

Group wisely and avoid clutters

Sparrow data, Statistical Sleuth

Survived juvenile birds

Perished juvenile birdsSurvived adult birds

Perished adult birds

Wing span

Wing span

Wing span

Wing span

Tota

l len

gth

Tota

l len

gth

Tota

l len

gth

Tota

l len

gth

Group wisely and avoid clutters

Sparrow data, Statistical Sleuth

Tota

l Le

ngth

(m

m)

Ad

ult

Juvenile

Wing Span (mm)

Survived Perished

Books and websites for inspiration

http://www.slideshare.net/http://prezi.com/

Enjoy, but think contingency

Be completely present to the audienceImagine if there is a power outageDraft an elevator pitchWritten handoutsPlain paperImprove

Hello,I love pastry.