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Who is Native?
The Problem
The Solution
Who is Native?
Horace Clemmons
30 years in retail industryFounder of international retail software business
Who is Native?
Joseph Mayes
Eric McClendonRyan Tramel
Title: Marketing & Strategy Company
Specialization: Strategy, Technology & Consumer Engagement
Purpose: To provide end to end technology to local retailers which will allow them to conduct real time transactions with
consumers
Who is Native?
What is the Problem?
The Problem
The Problem
Chains kill 3 jobs for every 2
they create
Spend $1.00 at local store:$0.68 stays
Spend $1.00 at chain store:$0.43 stays
The Problem
The Problem
The Problem
"I want us to stop talking about digital and physical retail as if they're two separate things. The customer
doesn't think of it that way, and we can't either… customers just want to solve their everyday problems
with an easy, seamless shopping experience.”
-Doug McMillon, Wal-Mart CEO
The Problem
What Can We Do?
The Solution
We Must:
Develop a Regional Brand
Engage the Consumer
Use Technology Better than They Do
The Solution
Develop a “Service and Quality” Regional Brand
The Solution
Streamlined Advertising
The Solution: Regional Brand
Engage the Consumer
Utilize mobile and web-based technology
Educate on the positives of shopping locally
Create a “shop local” culture based on service and quality
The Solution: Engage the Consumer
Use Technology Better Than They Do
The Solution
Provide local retailers with an E-commerce engine that connects real-
time to local consumers
The Solution: Use Better Technology
Lottery
Users will be entered every time they shop with a participating merchant
Merchants contribute monthly fee
Weekly drawings and featured merchants
The Solution: Use Better Technology
The Solution: Use Better Technology
Personal Profile User can access their rewards through their personal profile
The Solution: Use Better Technology
CouponsUsers can now redeem coupons with one swipe
A Revolutionary Mobile Application
The Solution: Use Better Technology
Phase 1: Phone App with local retail information, coupons and a $100 a week lottery to draw consumers into local store
Phase 2: Collection of consumer purchase history, loyalty programs and analytics to
retailer
Phase 3: Unified e-commerce engine for region. Home delivery of items
The Solution: Use Better Technology
How Can We Work Together to Save the Local Economy?
An Innovative Solution
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