Presentation on BPCL

PRESENTATION ON

BPCL

PRESENTED BYPUSHPENDRA KUMAR

MBA 1ST YEAR

Bharat Petroleum

Corporation Ltd.

.

Bharat Petroleum Corporation Limited (BPCL) is one of India's largest PSU companies, with Global Fortune 500 rank of 287 (2008).

Its interests are in petroleum sector.

It is involved in the refining and retailing of petroleum co. ltd.

Introduction

BPCL's growth post-nationalisation (in 1976) has been phenomenal. It is considered a pioneer in marketing initiatives, and employs “Best in Class” practices.

On 1 August 1977, it was renamed Bharat Petroleum Corporation Limited. It was also the first refinery to process newly found indigenous crude Bombay High.

3rd largest oil company in India; Owned by the Government of India; Revenue (2005): $17.613 billion; Employees: 12400

In 1976, the Burmah Shell Group of Companies was taken over to form Bharat Refineries Limited. Renamed Bharat Petroleum Corporation Limited in 1977

First refinery to process newly found indigenous crude (Bombay High), in the country

ABOUT COMPANY

In 1860s An important player in the South Asian market then was the Burmah Oil Company Ltd.

It had been formed in 1871 to refine crude oil produced from primitive hand dug wells in Upper Burma.

In 1928, Asiatic Petroleum (India) joined hands with Burmah Oil Company .

HISTORY

On 24 January 1976, the Burmah Shell Group of Companies was taken over by the Government of India to form Bharat Refineries Limited.

One of the single digit Indian representatives in the Fortune 500 & Forbes 2000 listings, BPCL is often referred to as an “MNC in PSU garb”.

At Independence, domestic oil production

was 250,000 tones per annum. E & P was controlled by the NOCs, ONGC

and OIL. 70sNearly 70% of the domestic requirement. 80s Production declined, Steady increase in consumption. Today ,Two NOCs meet about 35% of domestic requirement.

Evolution of Oil & Gas Industry in India

Petroleum Sector Reforms,

19904th – 8th bidding between 1991-94. Indian companies permitted to bid. JV Exploration Program in 1995. 25% to 40% Participating Interest.

Cont…..

Foreign Companies Exploration in

India since early 50s. Indo Stanvac Project- GOI and Standard Vacuum oil Company, West Bengal offshore, in early 50’s.

Carlsbons Natomas for Bengal offshore in early 70’s. Shell for Kerala offshore and Chevronn- Texaco in Krishna-Godavery Offshore.

Cont…

All of the oil refineries in India, apart from two are operated by the states

The crude oil output at the end of 2006-07 was 33.98 million tonnes

The growth rate of the crude oil output was increased by 5.6% in the year 2006-07

The production of natural gas in the year 2006-07 was 31.55 billion cubic meters

Indian petroleum demand depends highly on import of oil and natural gas

Around 70% of the demands are fed by the imports of oil and natural gas

Role of Oil and Natural Gas Industry in India GDP-Highlights

FUEL GLOBAL PERSPECTIVE

BPCL’s RESPONSE TO NON FUEL BUSINESS

Its corporate office is located at Ballard Estate, Mumbai.

Corporate Office

Shri. Ashok Sinha(Chairman & Managing Director) Shri. S. Radhakrishnan{Director (Marketing)} Shri. R. K. Singh{Director (Refineries)}

Board of Directors

Petrochemicals.Solvents.Aircraft fuel.specialty lubricants.Kerosene Dealers.LPG Distributors.

Products

Mahendra Singh Dhoni signed on as the Brand Ambassador for BPCL in 2006. Narain Karthikeyan is one other Brand Ambassador for BPCL.

Brand ambassadors

International rankingsBPCL is a Fortune Global 500 company as per the ranking of 2008. It was ranked at position 287. It was ranked at position 325 as per the ranking of 2007. BPCL was featured on the Forbes Global 2000 list for 2008 at position 967

Pure for Sure (2005)

Energising Lives (2008)

Punchline

Hindustan PetroleumIndian OilReliance Industries

Competitors

BPCL is a leading energy company with global presence through sustained aggressive growth and high profitability .

BPCL is the first choice of customers, always .

The Company exploit profitability growth opportunity outside energy .

Vision of company

BPCL Networks across India

Major Food Partners of BPCL

BPCL ERP Implementation Program.

Under this:-

Bringing retail outlets under SAP Transition from rental to profit basis.

New Areas to be focus on

Training the trainersCustomer focused reorganizationEmpowering knowledge transferAggressive implementation plan

Areas of focus under ERP.

1. Threat of intense segment rivalry

2. Threat of new entrants3. Threat of substitute

products4. Threat of buyer’s growing

bargaining power

Threats

Mumbai Refinery achieved a crude throughput of 12.26 MMT in 2009

It was 12.75 MMT achieved during 2008

Company Performance

BPCL is the most environment friendly company .

BPCL is a great organisation to work for.

BPCL is a learning organisation .BPCL is a model corporate entity with social responsibility.

It can be said that BPCL is a company which provide best environment for its workers, Employees and customers.

BPCL has a huge grasp over refinery and petro market.

Conclusion

Thank you