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"Connects the world's professionals to make them more productive and successful" Expression Coaching for Brits in Business!
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Page 1: Présentation Linkedin pour "Brits in Business

"Connects the world's professionals to make them

more productive and successful"

Expression Coaching for Brits in Business!

Page 2: Présentation Linkedin pour "Brits in Business

175 million highly-educated individuals

Executives, entrepreneurs and free lancers with an average

revenue of USD 109 K connected directly or indirectly

3 degrees of

connections Connect to decision

makers

Get an up to date data

base and "dynamic CVs"

Get direct access to

groups of professionals

Get a powerful tool to

build credibility

Groups

Profiles

Pages

Linkedin Social

Graph

2 million+

company pages

1,5million

groups

Page 3: Présentation Linkedin pour "Brits in Business

Finding business opportunities

Linkedin

175 million

Partners

Professional services

Goods and by-products

Investors

Information

Knowledge sharing and

collective intelligence

Create awareness, promote

New collaborators

Keep in touch with alumni

B to B

Develop expertise

Share news, facts, data,

Enhance visibility & notoriety

Promote career

Find a new position

Buy services from professionals

B to C

Source: Linkedin.com

Page 4: Présentation Linkedin pour "Brits in Business

Recruitment and visibility

Linkedin

175 million

Huge network for sourcing

Direct approach to passive

and active candidates

Ad placement

Linkedin tools for recruiters

Referral system for job

openings

Employer branding

Be found on Linkedin database by recruiters

Find recruiting ads from employers

Apply with Linkedin button

Enhance their visibility

Demonstrate their expertise

Find information about companies and

recruiters

Ask future colleagues for information

Get referred by trusted connections

Connect with alumni communities

Page 5: Présentation Linkedin pour "Brits in Business

Business intelligence and data mining

Linkedin Signal

Linkedin Q&A

Linkedin GroupsLinkedin Today

Your network activity

Page 6: Présentation Linkedin pour "Brits in Business

Building personal credibility

Get your content

featured

Be a leader in

your industry

Be featured

as an expert

Gain awareness &

visibility

Benchmark your

competitors

Page 7: Présentation Linkedin pour "Brits in Business

So, where should I start?1. Build your personal profile (100% complete)

2. Claim your vanity URL: ch.linkedin.com/in/mmjoly

3. Upload your contacts to Linkedin (CSV format!)

4. Share status updates with your network

5. Build your company page

6. Subscribe to groups

7. Build your own group (why not?)

8. Answer questions related to your expertise

9. Cross-promote your Linkedin profile on Twitter, Facebook, Google+, etc.

10. Use 1st degrees to connect to 2nd , then 3rd degrees!

Page 8: Présentation Linkedin pour "Brits in Business

Do's……………....Don'ts

Complete your profile 100% and KEYWORDS

Use a professional picture

Personalize your invitations to ask for connections

Grow your network proactively

Be open to accepting connections and forwarding requests

Treat your Linkedin messages withcareful attention

Keep in mind where your ROI is (leadgeneration, speaking opportunities, interviews, etc.)

Do not spam or post marketing messages, job enquiries or subscribeyour connections automatically to your newsletter

Do not invite (directly) people yourdon't know

Do not say you are "looking for a new position" or "your next challenge" in your headline!

Page 9: Présentation Linkedin pour "Brits in Business

Linkedin Connects the world's professionals to

make them more productive and successful