- 1. Cait Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindKurzweils Blog Post"How to
stimulate the brain by shining lightthrough your ears"Concept
Ethnographic Research Interim Proposal Brand - Soundscape Motion
Identity Mobile App
2. Cait Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindSpeculative ConceptStimuli
affecting human anxiety & behaviorConcept Ethnographic Research
Interim Proposal Brand - Soundscape Motion Identity Mobile App 3.
Cait Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindEthnographic
ResearchObserved people relaxing, relieving and improving mood
invariety of different waysConcept Ethnographic Research Interim
Proposal Brand - Soundscape Motion Identity Mobile App 4. Cait
Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindEthnographic
ResearchRelaxedCalm/ Quiet SurroundingsNatural Light/SpaceSpent
several hours in sunPeacefulConcept Ethnographic Research Interim
Proposal Brand - Soundscape Motion Identity Mobile App 5. Cait
Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindEthnographic
ResearchJoyfulComfortableWell lit surroundingsAlcoholConcept
Ethnographic Research Interim Proposal Brand - Soundscape Motion
Identity Mobile App 6. Cait Carapella - Embedded Media Design Fall
2014 - Prof Tom KlinkowsteinTechnology affecting the
mindEthnographic ResearchFocusedActiveCalmConcept Ethnographic
Research Interim Proposal Brand - Soundscape Motion Identity Mobile
App 7. Cait Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindEthnographic ResearchDimly
litQuietConcept Ethnographic Research Interim Proposal Brand -
Soundscape Motion Identity Mobile App 8. Cait Carapella - Embedded
Media Design Fall 2014 - Prof Tom KlinkowsteinTechnology affecting
the mindEthnographic ResearchDimly litQuietPeople smilingConcept
Ethnographic Research Interim Proposal Brand - Soundscape Motion
Identity Mobile App 9. Cait Carapella - Embedded Media Design Fall
2014 - Prof Tom KlinkowsteinTechnology affecting the
mindEthnographic ResearchUnmet Need 1Something that would be time
efficient in affecting andimproving mood and relieve anxiety. No
need to spend hoursin the sun, hanging out with friends, waiting at
the pharmacy.Concept Ethnographic Research Interim Proposal Brand -
Soundscape Motion Identity Mobile App 10. Cait Carapella - Embedded
Media Design Fall 2014 - Prof Tom KlinkowsteinTechnology affecting
the mindEthnographic ResearchUnmet Needs 2A stimuli that relieves
anxiety with no bodily side effects ofalcohol, drugs, supplements,
UV rays etc.Concept Ethnographic Research Interim Proposal Brand -
Soundscape Motion Identity Mobile App 11. Cait Carapella - Embedded
Media Design Fall 2014 - Prof Tom KlinkowsteinTechnology affecting
the mindInterim ProposalA small everyday use medical head band that
covers the eyesand temporal region to relieve anxiety naturally
through touchsensors, heart rate, brain activity and eye
movement.Concept Ethnographic Research Interim Proposal Brand -
Soundscape Motion Identity Mobile App 12. Cait Carapella - Embedded
Media Design Fall 2014 - Prof Tom KlinkowsteinTechnology affecting
the mindInterim ProposalThis product allows one to relieve high
stress and anxiety timeefficiently without use of drugs, alcohol or
UV raysConcept Ethnographic Research Interim Proposal Brand -
Soundscape Motion Identity Mobile App 13. Cait Carapella - Embedded
Media Design Fall 2014 - Prof Tom KlinkowsteinTechnology affecting
the mindInterim ProposalThe product has the capability to relieve
high anxiety and calmthrough touch adjustment of music, light,
smell, and massageof the temporal area and eyes.Concept
Ethnographic Research Interim Proposal Brand - Soundscape Motion
Identity Mobile App 14. Cait Carapella - Embedded Media Design Fall
2014 - Prof Tom KlinkowsteinTechnology affecting the mindBrand
Character DiagramKurzweills Blog& Ethnographic
ResearchDeveloping Combinations Brand
Namemoodrelaxcalmstresshealthanxietydrugsalcoholbehaviortranquilsereneeuphoriawell
beingpanicfrenzyserquiltransphoriawellphoriawellquilsercalmConcept
Ethnographic Research Interim Proposal Brand - Soundscape Motion
Identity Mobile Apptransphoria 15. Cait Carapella - Embedded Media
Design Fall 2014 - Prof Tom KlinkowsteinTechnology affecting the
mindBrand Character DiagramPersona
PurposeTransphoriarelaxingcalmeasywellnesshealthreliefLanguage
Tonesimplehealthselleducatebehavior informConcept Ethnographic
Research Interim Proposal Brand - Soundscape Motion Identity Mobile
App