Presentatie_FairTrade_Towns

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Fair Trade Towns in Belgium

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Two Campaigns…

1. FairTradeGemeente Initiated by: Max Havelaar, Oxfam-Wereldwinkels, Vredeseilanden and 11.11.11 Since 2004

2. Communes du commerce équitable Initiated by: Max Havelaar Since 2008

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… One Story

A ‘Fairtrade Town’ is a town or city that has made a commitment to support fair trade by achieving 6 goals.

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Six Goals 1.  Local council

2.  Shops and catering establishments

3.  Work places, schools and organisations

4.  Media coverage

5.  Steering group

6.  Local production and consumption of sustainable food

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North & South

1.  Support for Fairtrade: growing demand and supply

growing volumes for the South

2. Support for local and sustainable consumption and production

growing sustainability in the North

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Number of Fairtrade Towns in Belgium Flanders Brussels Wallonia TOTAL

Towns engaged

187 9 27 224

FTT titles

98 2 1 101

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Almost 1000 FTT worldwide 1.  International campaign running in 20

countries: UK, France, Netherlands, Germany, Scandinavia, USA, Canada, Brazil, …

3.  International cooperation FTT Conferences, website, events

and relations with the South

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Fairtrade Towns and Suppliers

FTT promotes all licensees/suppliers as possible suppliers for the local council, shops, restaurants, workplaces, schools, etc.

1. Folder “Acheter équitable/Bent u aankoper?”

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Fairtrade Towns and Suppliers 2. E-communication

•  Website with search engine

•  Newsletters

•  Product category mailings

3. FT and public procurement: website, documentation and workshops

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Fairtrade Towns and Suppliers 3. Events

•  Offer of products and leaflets on fairs

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Best Practices

1. Speed-dating between suppliers and local agents (Provincie Limburg, Mons, Schaerbeek)

2. Organic & Fairtrade market in Etterbeek

3. Promotion of all FT products available in supermarket by steering group in Kasterlee

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Best Practices 4.  Actions in the catering

establishments in the centretown in Mons

5.  Fairtrade Christmas markets in Gent, Ixelles, St-Gilles, etc.

6. Information meeting for shops with Java as speaker in Rotselaar

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Best Practices

7. Week of the FT: very diverse participation with funding from Trade for Development Centre

8. Wine tastings with suppliers and local restaurants in Lier

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Contacts

Communes du commerce équitable Pierre Laviolette [email protected] www.cdce.be

FairTradeGemeente Karlien Wouters [email protected] www.fairtradegemeenten.be