Presentatie Citymarketing Haarlemmermeer (Vincent Ariëns)

@VincentAriens

#society30#S2M

Haarlemmermeer als Society 3.0

No money :(

Ageing!

Zombie Economy

Co-Working

Digital Revolution

Crowdsourcing

CrowdforcingCrowdfunding

CONSUMENT

PROSUMENT

CONSUMENT

PROSUMENT

VIRTUALITY & REALITY

“One of the things our grandchildren will find quaintest about us is that we distinguish the digital from the real”

William Gibson (2007)

VIRTUALITY & REALITY

“One of the things our grandchildren will find quaintest about us is that we distinguish the digital from the real”

William Gibson (2007)

DATA IS IS THE NEW OIL

sharing

sharing

sharing

sharing

Social Currency

“In exchange for your knowledge and added value to the Seats2meet.com network we

offer workspaces with Wifi, lunch as well as coffee & tea facilities”

Me (2011)

Progression of Economic Value

CUSTOMIZATION

COMMODITIZATION

Pine & Gilmore, 2007

Connect local, inspire global!

Organizations

Stakeholders

2.0 3.0

Marco Derksen, 2011

BUSINESSMODEL