Big Data & Innovatieve Business Modellen Data Driven Strategy The New Oil Using Innovative Business Models to Turn Data Into Profit IT Innovation Day 2014 Arent van ‘t Spijker
Presentatie Arent van 't Spijker IT Innovation Day 2014
Nov 16, 2014
De presentatie van Arent van 't Spijker tijdens de IT Innovation Day 2014.
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Big Data & Innovatieve Business Modellen
Data Driven Strategy The New Oil
Using Innovative Business Models to Turn Data Into Profit
IT Innovation Day 2014 Arent van ‘t Spijker
Fire in the hole!
51K manholes, 94K miles of cables 106 predicting variables: Big Data predicted 44% of all problems
16 data streams, 1,260 datapoints/sec Heart rate, respiration rate, blood pressure…etc: Big Data saves lives
Volume, Variety, Velocity
Technologie Werkwijze
Wat is Big Data?
6
Technologie Werkwijze
Marktsegmentatie
ConocoPhillips case
Voor 2 datapoints Meting per dag Weinig inzicht in efficiency Optimalisatie per bron Handmatig Veel bronnen inefficient
Na 10+ datapoints Meting elke 60 seconden Benchmark met 4.500+ bronnen Gerichte optimalisatie Toekomst: automatisch 30% hogere productie Minder kosten aan onderhoud
Technologie Werkwijze
Big Data...
9
“Doen wat je altijd al deed, maar dan beter”
(Old Processes) x (New Technology) = (Expensive operations)
Technologie Werkwijze
Disruptive Innovation...
10
“Technologie benutten om nieuwe marktkansen te creëren”
(New technology) x (New opportunity) = (Lucrative operations)
Technologie Werkwijze
Data Driven Strategy
11
Creation of sustainable value from data generated by
an organization’s business processes
Services vs. Hardware
Internet of Things
Connected economy
Mobile access
Samsung photo suggest
Nike+ Fuelband
Technologie Werkwijze
Data Driven Strategy
18
…is about innovating your business model
by leveraging data to
accomodate new business value.
20
COST STRUCTURE
images by JAM
Business Model Canvas
Technologie Werkwijze
Data Driven Strategy
21
Patterns in Data Driven Strategy
ING Bank debacle
Barclays success
1: Basic Data Sales
ABN AMRO financieel dagboek
2: Product Innovation
Eneco slimme thermostaat
3: Commodity Swap
Technologie Werkwijze
Duh, how is this new in IT?
29
Data is niet langer het resultaat, maar het doel.
Data is niet langer afval, maar waarde.
Datamanagement is een kritisch bedrijfsproces.
Klanten worden IT-leveranciers.
.... etc.
Technologie Werkwijze
Duh, how is this new in IT?
30
…
IT is de drijfveer achter nieuwe business modellen
(New technology) x (New opportunity) = (Innovative operations)
ISBN: 9781935504825 www.datadrivenstrategy.net
@avantspijker
LinkedIn Group: Data Driven Strategy
IT Innovation Day Aanbieding: Gesigneerd exemplaar € 20,-
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