Student Recruitment Best Practices
Student Recruitment Best Practices
Objectives
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Do Now
Where do we find our students?
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Where do we find our students?
Myth or Fact
Myth or Fact: Word of mouth results demonstrate our community outreach efforts do not work.
Myth or Fact: Door-to-door recruitment is not valuable.
Myth or Fact: If no enrollments are achieved, the event wasn’t worth it.
Best Practices
Activity
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Analyzing the Effectiveness of Recruitment
Analyzing the Effectiveness of Recruitment
Analyzing the Effectiveness of Recruitment
Best Practices Continued
Best Practices Continued
Create a Recruitment Plan
Create a Recruitment Plan
Create a Recruitment Plan- Example
Goal Strategy Tactic Considerations
-Re-engage 60 students who have previously enrolled but dropped out.
-Share a recent graduate success story.
-Personalized letter that includes story.
-Budget, time, and address changes.
Create a Recruitment Plan- You Try!
Goal Strategy Tactic Considerations
-Re-engage 60 students who have previously enrolled but dropped out.
-Share a recent graduate success story.
-Personalized letter that includes story.
-Budget, time, and address changes.
Reminders
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Questions
Thank You