Practical Innovation for Healthcare IT Leaders

Practical Innovation for Healthcare IT Leaders

Sponsorship Prospectus

September 29 – October 1, 2020 | Palms Casino Resort, Las Vegas

Like you, we are tired of conferences where you get very little value from

attending and sponsoring. So we decided to create something different.

EXPO.health is an event designed to bring people together to share ideas,

insights and actionable advice on practical solutions to the challenges

healthcare organizations are facing TODAY.

The event brings together Health IT leaders from: hospitals, physician

practices, academic institutions, Health IT companies, agencies, and

industry media.

Being part of EXPO.health 2020 is your chance to win new clients, build

industry relationships, generate buzz and increase awareness of your

solutions.

We are excited for the 2020 EXPO.health event happening September 29 –

October 1, 2020 in in Las Vegas at the Palms Casino Resort.

In this prospectus you will find a wide array of sponsorship packages to

match your goals. Don’t delay! Our sponsors are included in all our pre-

event marketing campaigns so the sooner you sign on, the sooner your

organization will be in front of this important Health IT audience.

Last year we had over 400 registered attendees and 40 sessions. We

expect EXPO.health 2020 will be even bigger and better. We hope you will

join us.

See you in Las Vegas!

Sincerely,

Colin Hung & John Lynn

A Message From the Organizers

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Are you sick of being at conferences that treat sponsors like after-thoughts? No placement of your logo in pre-event marketing,

an exhibit hall that is cut off from the rest of the conference, and no contact details for attendees – been there, hate it.

EXPO.health is different. We work hard to ensure our sponsors get maximum exposure and value from being involved.

In fact, we believe that sponsors are an integral part of the EXPO.health experience. After all, you have the solutions that attendees

need to address the challenges they face. We feel it’s our job to help spread the word about your company and your solutions.

Here’s why you need to be a sponsor at EXPO.health 2020.

Why Sponsor?

Here’s what we need in healthcare:

more bridges and fewer silo. I love

the unique extravaganza that is

EXPO.health. The focus on practical

innovation is truly refreshing and a

needed counter-balance to other

health IT conferences. I especially

look forward to collaborating with

my peers.

Rasu B Shrestha, MD MBAChief Strategy Officer and EVP at Atrium Health

MEET BUYERS. Not everyone will be ready to buy right

now, but they will…or they may know someone who does.

MEET STRATEGIC PARTNERS. At last year’s event, at least

two strategic partnerships were formed from meetings

started at EXPO.health 2019.

GET MEDIA COVERAGE. EXPO.health attracts editors from

healthcare media, book authors and podcasters. Forge

important connections with these key media contacts at

the event.

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DRIVE AWARENESS. Your company will be highlighted

before, during & after the event via social media, email,

conference website & throughout the event.

MEET INFLUENCERS. Engage with industry leaders who

can drive your product/service/company forward.

BE KNOWN AS A PRACTICAL INNOVATOR. Sponsors at

EXPO.health establish themselves as practical innovators

with solutions that solve healthcare challenges today.

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EXPO.health attracts attendees from a wide variety of organizations – providers, health IT companies, consulting firms and

government agencies. Here is a breakdown of last year’s attendees.

Who Attends EXPO.health?

Sample Healthcare

Organizations

Sample Titles

Ascension

Atrium Healthcare

Beth Israel Deaconess Med Ctr

Boston Children’s Hospital

Brigham and Women’s

Catholic Health Initiatives

Compass Medical

Dana Farber Cancer Institute

Emerson Hospital

HCA Healthcare

Ochsner Health Network

OrthoSouth

athenahealth

Atos

eClinicalWorks

Imprivata

Intersystems

Kyruus

MEDITECH

NextGate

Onix

PointClickCare

Redox

Solutionreach

Application Developer

CEO

CIO / CTO

CSO / CISO

CMO / CMIO

Cloud Applications Manager

Cybersecurity Risk Officer

Data Analyst

Digital Transformation Lead

Director, Patient Access

Director, Urgent Care

Editor

Innovation Champion

Manager, Informatics

Solutions Architect

Sr Manager, Revenue Cycle

Sr Vice President, Operations

VP, Information Systems

Attendees by Organization Type

Provider Organizations by Bed Size

Health IT Company (33%)

Healthcare Provider (28%) Healthcare Services (20%)

Media (8%)

Other (11%)

50 - 100 (18%)

1 – 49 (15%)

100 - 299 (3%)

300 - 499 (24%)

500+ (40%)

Sample Health IT

Companies

More Titles

Diamond Sponsorship $15,000 (2 Available)

• Logo included: attendee emails, social media & EXPO site

• 150-word sponsor profile on EXPO site (featured)

• Two thought-leadership article published on

HealthcarITToday.com (written by Sponsor, editor approved)

• Display ad on HealthcarITToday.com site (3 months, sidebar,

subject to availability)

• Email to registered attendees prior to event (email provided by

Sponsor, approved & distributed by organizers)

• Interview of Sponsor representative published on

HealthcareITToday.com

• At least 2 tweets specifically highlighting Diamond Sponsor

• At least 4 tweets encouraging attendees to stop by booth

PRE-CONFERENCE

• 10 full conference passes

• Logo on event signage throughout the venue (larger sized)

• 1 piece of collateral included in attendee Welcome Bag

• 1 promotional item included in attendee Welcome Bag

• Guaranteed speaking session (with client + Sponsor)

• Full page ad (inside cover or back cover) in PDF conference

program. Artwork & copy to be provided by Sponsor

• 2 min video shown to attendees at opening session

• Conference room for private meetings with branded sign for

entire event. Room located off the main event hallway.

• Tent card on lunch tables (logo + conversation starter)

• Logo and message on hotel keycards

• Fireside chat on main stage immediately after keynote

• Breakout session introductions (2)

• 6’ exhibitor table (tablecloth, banner or pop-up only, no booth

structures)

• Interview of Sponsor’s client written by and published on

HealthcareITToday.com

• Thought-leadership article published on

HealthcareITToday.com (written by Sponsor, editor approved)

• Logo projected during main session entry & exit

• Recognition (thank you & shout-out) by conference MC at

opening & closing sessions

• Eligible for Add-on Sponsorships

DAY-OF

• Logo included in post-event emails and social media

• Attendee list (name, title, organization, email, address)

• Display ad on HealthcarITToday.com site (3 months, sidebar,


• Email to registered attendees following the event (email provided

by Sponsor, approved & distributed by organizers)

POST-CONFERENCE

Gold Sponsorship $7,250 (15 Available)


• 150-word sponsor profile on EXPO site

• A thought-leadership article published on

HealthcarITToday.com (written by Sponsor, editor approved)

• At least 2 tweets specifically highlighting Gold Sponsorship


PRE-CONFERENCE





• Priority consideration for speaking session

• ¼ page ad in PDF conference program. Artwork & copy to be

provided by Sponsor

• Choice of:

➢ 6’ exhibitor table (tablecloth, banner or pop-up only, no

booth structures)

➢ Interview of Sponsor’s client written by and published

on HealthcareITToday.com

➢ Thought-leadership article published on

HealthcareITToday.com (written by Sponsor, editor

approved)




• Eligible for Add-on Sponsorships

DAY-OF



• Display ad on HealthcarITToday.com site (1 month, sidebar,


POST-CONFERENCE

Silver Sponsorship $4,000


• At least 2 tweets specifically highlighting Silver Sponsorship


PRE-CONFERENCE





• Choice of:


booth structures)





approved)


DAY-OF



POST-CONFERENCE

Bronze Sponsorship $2,500


• At least 2 tweets specifically highlighting Bronze Sponsorship

PRE-CONFERENCE






DAY-OF



POST-CONFERENCE

Innovation Sponsorship $4,500 (5 Available)


• At least 2 tweets specifically highlighting Innovation

Sponsorship


PRE-CONFERENCE





• Priority consideration for speaking session

• ¼ page ad in PDF conference program. Artwork & copy to be

provided by Sponsor

• Choice of:


booth structures)





approved)




DAY-OF



POST-CONFERENCE

This Sponsorship is available exclusively to Health Innovation Centers (affiliated with a provider or educational institution)

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Add-on Sponsorships Available to Gold Sponsors and above

• Logo on conference lanyard

• Logo on conference website & program as Lanyard Sponsor

• Logo included in post-conference emails as lanyard sponsor

LANYARD SPONSOR

$3,000 | Limit 1

• Logo next to WiFi information on conference badge

• Logo in conference website & program as WiFi Sponsor

• Logo included in post-conference emails as WiFi Sponsor

WIFI SPONSOR

$2,000 | Limit 1

• Logo on Welcome Bags (black logo on white craft bags)

• Logo on conference website & program as Welcome Bag Sponsor

• Logo included in post-conference emails as Welcome Bag Sponsor

WELCOME BAG SPONSOR

$2,000 | Limit 1

• Logo on Instagram station

• Logo on conference website & program as Station Sponsor

• Logo included in post-conference emails as Station Sponsor

INSTAGRAM STATION SPONSOR

$2,000 | Limit 1

• Logo on TVs inside venue and at entrance to the social event

• Logo on conference website & program as Social Event Sponsor

• Logo included in post-conference emails as Social Event Sponsor

SOCIAL EVENT SPONSOR

$3,500 | Limit 1

2019 EXPO.health Sponsorship Summary

*Sponsorship available exclusively to Health Innovation Centers (affiliated with a provider or educational institution)

Diamond Gold Silver Bronze Innovation*

Pre-Conference

Logo included in attendee acquisition emails, social media & EXPO.health site ✔ ✔ ✔ ✔ ✔

150 word profile on EXPO.health website Featured ✔

Thought-leadership article published on HealthcareITToday.com 2 articles 1 article

Ad on HealthcareITToday.com 3months display ad

Email to registered attendees (designed by Sponsor, distributed by organizers) ✔

Interview of company representative published on HealthcareITToday.com ✔

Day-of

Conference passes for staff or clients 10 5 3 1 5

Logo on event signage throughout venue Mega logo ✔ ✔ ✔ ✔

1 piece of collateral & 1 promotional item included in attendee Welcome Bag ✔ ✔ ✔ ✔ ✔

Guaranteed speaking session (with client + company thought leader) ✔

Priority consideration for speaker/panelist ✔ ✔

Ad in conference program Inside or back cover ¼ page ¼ page

2min video shown to attendees at opening session ✔

Conference room for private meetings ✔

Tent card on lunch table (logo + conversation starter) ✔

Logo + message on hotel keycards ✔

Fireside chat during keynote on main stage ✔

Breakout session introductions (2) ✔

Exhibitor table (6') ✔

Choose 1 Choose 1 Choose 1Client interview published on HealthcareITToday.com ✔

Thought-leadership article published on HealthcareITToday.com ✔

Post-Conference

Logo included in post-conference emails & social media ✔ ✔ ✔ ✔ ✔

Access to attendee list (name, title, org, email, address) ✔ ✔ ✔ ✔ ✔

Ad on HealthcareITToday.com 3 months 1 month

Email to registered attendees (designed by Sponsor, distributed by organizers) ✔

Price Price: $15,000 Price: $7,250 Price: $4,000 Price: $2,500 Price: $4,500

Sponsorship Limit 2 15 No Limit No Limit 5

2019 EXPO.health Sponsorship Summary

ADD-ON SPONSOR OPPORTUNITIES Social Event LanyardInstagram

StationWiFi Welcome Bag

Pre-Conference

Name and logo in attendee acquisition emails as special sponsor ✔ ✔ ✔ ✔ ✔

Name, logo and sponsorship level shared via Twitter & LinkedIn ✔ ✔ ✔ ✔ ✔

Day-of

Exclusive company brandingLogo on TVs and

at event entranceLogo on lanyard

Logo on Instagram

station signage

Logo next to WiFi

info on conference

badge

Large logo on

welcome bag

Name and logo included in conference program as special sponsor ✔ ✔ ✔ ✔ ✔

Post-ConferenceName & logo included in post-conference emails & social media

as special sponsor✔ ✔ ✔ ✔ ✔

Price (must be Gold Sponsor or higher) Price: $3,500 Price: $3,000 Price: $2,000 Price: $2,000 Price: $2,000

Sponsorship Limit 1 1 1 1 1

“EXPO.health is a unique venue where health IT professionals can work

together and learn from each other. No one in healthcare can be successful

on an island. We must collaborate with other hospitals, other health IT

professionals, and event health IT vendors to really maximize our use of

technology to improve healthcare. EXPO.health is building that collaborative

community where we can all support each other. ”

David ChouChief Information Officer at Luye Medical Group

Past EXPO.health SponsorsEXPO.health sponsors come in all shapes and sizes. Some are small companies offering a very focused healthcare solution. Some are large technology providers that offer a suite of products. Others are healthcare divisions of multinational firms.

If you offer a product or service directly to healthcare organizations (hospitals, physician practices) or to Health IT companies, you need to be at EXPO.health 2020!

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NOTE: Times subject to change.

Important Dates

January 2 – Call for Speakers opens

January 6 - Registration opens and

attendee acquisition marketing starts

March 15 - Call-for-Speakers closes

June – Sponsor Prep Call #1

August – Sponsor Prep Call #2

Sept 28 – EXPO.health Conference!

HITMC 2020 Agenda for Sponsors

Mon Sept 28 5:00 – 7:00pm Exhibitor setup

Tues Sept 29 7:00 – 9:00am

9:00 – 10:00am

12:00 – 1:00pm

3:00 – 3:30pm

7:00 – 9:00pm

Exhibitor setup

Exhibits open (coffee)

Exhibits open (lunch)

Exhibits open (break)

EXPO Evening Social

Wed Sept 30 8:00 – 9:00am

10:30 – 10:45am

12:20 – 1:30pm

3:05 – 3:20pm

5:00 – 6:00pm

6:00 – 11:59pm

Exhibits open (breakfast)


Exhibits open (lunch)


Exhibitor reception

Open for Sponsors to hold Social Events

Thurs Oct 1 8:00 – 9:00am

9:45 – 10:00am

10:00 – 11:45am

2:00 – 3:00pm

Exhibits Open (breakfast)

Exhibits Open (break)

Exhibits tear-down

Poolside meetup

NOTE: Times subject to change.

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We’re Here to Help You Succeed

Let us help you choose and optimize your EXPO.health sponsorship. Email or call us to set up a meeting where we

can learn more about your customer acquisition goals and match you with the best sponsorship package.

Email us at [email protected]

Call us at 1-416-272-3035

Keep up to date on the latest conference and community news at http://www.expo.health/

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http://www.healthitmarketingconference.com/

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