Perform-MAX Perform-MAX Systems Systems “ “ Powering Up Personal Training!” Powering Up Personal Training!” www.GeoffHampton.com www.Twitter.com/GeoffHampton
Powering Up Personal Training
Oct 21, 2014
Most cluibs fail to generate strong business volume from personal training due to the weak model that has been used by so many. Personal Training should be your # 2 revenue source! Time to GROW your personal training business!
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Perform-MAX Perform-MAX SystemsSystems
““Powering Up Personal Training!”Powering Up Personal Training!”
www.GeoffHampton.com www.Twitter.com/GeoffHampton
Powering Up Personal Powering Up Personal Training!Training!
Overview
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Powering Up Personal Training!Training!
Personal Training: The NumberTwo Revenue Source In The Most
Successful Clubs!
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Training!Powering Up Personal Training!
Personal Training: Maximum SuccessPotential Is Created Through Club
Culture!
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Training!Powering Up Personal Training!
Personal Training: Most Clubs Unwittingly Create A Culture ThatCauses Separate Departments To
Operate Separately!
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Training!Powering Up Personal Training!
Personal Training:
What are your current performance benchmarksfor success determination in personal training:
*Individual
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Training!Powering Up Personal Training!
Personal Training:
Individual*Performance Benchmarking*Goals*Coaching*Performance Tracking & Assessment*Scripting*Performance Consistency
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Training!Powering Up Personal Training!
Personal Training:
What are your current performance benchmarksfor success determination in personal training:
*Department
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Training!Powering Up Personal Training!
Personal Training:
Proaction vs. Reaction For Maximum Success
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Training!Powering Up Personal Training!
Personal Training:
Departmental Level
Goals & Goal Setting*Setting Goals*Sub Goals*Goal Tracking*Goal Attainment Strategy*Engaging Sub Team Dynamics
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Training!Powering Up Personal Training!
Personal Training:
Individual Level Level
Goals & Goal Setting*Setting Goals*Sub Goals*Goal Tracking*Goal Attainment Strategy*Sub Team Dynamics Actualization
Powering Up Personal Training!Powering Up Personal Training!
New Client Minimum Goal = 25 Goal Made = Black NumberGoal Missed = Red Number
September
SunSun MonMon TueTue WedWed ThuThu FriFri SatSat11 22 33 44 55 66 77
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
88 99 1010 1111 1212 1313 1414
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
1515 1616 1717 1818 1919 2020 2121
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
2222 2323 2424 2525 2626 2727 2828
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
2929 3030
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
Today’s Goal ____Today’s Goal ____Today’s Actual ____Today’s Actual ____MTD Goal ____MTD Goal ____MTD Actual ____MTD Actual ____
New Client Minimum Goal = 25 Goal Made = Black NumberGoal Missed = Red Number
September
Today’s Goal: 1Today’s Actual: __
MTD Goal: 5MTD Actual: __
Monday Tuesday Wednesday
Today’s Goal: 1Today’s Actual: __
MTD Goal: 6MTD Actual: __
Today’s Goal: 1Today’s Actual: __
MTD Goal: 7MTD Actual: __
9 10 11
Powering Up Personal Training!Powering Up Personal Training!
Membership Sales Minimum Goal = 25Goal Made = Black NumberGoal Missed = Red Number
September
Today’s Goal: 1Today’s Actual: 0
Month to Date Goal: 5Month to Date Actual: 5
9
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Training!Powering Up Personal Training!
Personal Training:
Do great personal trainers need strong salesskills and awareness?
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Training!Powering Up Personal Training!
Personal Training:
Referrals
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Training!Powering Up Personal Training!
Personal Training:
Client Continuation
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Training!Powering Up Personal Training!
Personal Training:
Which target group is the best for increasing personalTraining business and why:
•New Members•Current Members•Former Clients
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Training!Powering Up Personal Training!
Personal Training:
How to “pump up” personal training business through:
•New Members
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Training!Powering Up Personal Training!
Personal Training:
How to “pump up” personal training business through:
•Existing Members
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Training!Powering Up Personal Training!
Personal Training:
How to “pump up” personal training business through:
•Interdepartmental Synergy
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Training!Powering Up Personal Training!
Personal Training: ONE SIZE DOES NOT FIT ALL!
Dr. James Prochaska’s Transtheoretical Model
*Precontemplative*Contemplative*Preparation*Action*Maintenance
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Powering Up Personal Training!Training!
Personal Training: Cerebral Challenge!
Think of three ways the following departments could help drive personal training success!*Front Desk*Membership Sales*Group Exercise*Programming*Fitness Floor Staff*Other
Powering Up Personal Training!Powering Up Personal Training!
Powering Up Personal Training!Powering Up Personal Training!
If you and your staff team would liketo REALLY “Pump UP” your personal
training business simply contact:[email protected]
Orwww.Twitter.com/GeoffHampton.com
Powering Up Personal Training!Powering Up Personal Training!
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