Power of LinkedIn

About Me

• Image• Who I am, what I do• Explain my goal and why leveraging social

media channels like LinkedIn is important

FROM GEORGIA

STARTED OUT IN PUBLIC RELATIONS

SOCIAL CHANNELS HAVE BOOSTED MY CAREER

LINKEDIN HAS OPENED DOORS

OPTIMIZED PROFILE MAKES IT EASIER TO BE FOUND

CUSTOMIZED PROFILE URL MAKES IT EASY TO SHARE MY PROFILE WITH NEW PEOPLE

LINKEDIN GROUPS GOT ME A FULL TIME JOB

DEMONSTRATE LEADERSHIP

ACCELERATE SALES

GAIN INDUSTRY INSIGHT

ATTRACT CLIENTS

By creating a profile on LinkedIn, you are showing people that you want to be connected. This looks good to prospective customers and your peers.

DEMONSTRATE LEADERSHIP

ACCELERATE SALES

GAIN INDUSTRY INSIGHT

ATTRACT CLIENTS

Clear opportunity to bring a sense of proximity and at a low cost and with low time commitment.

DEMONSTRATE LEADERSHIP

ACCELERATE SALES

GAIN INDUSTRY INSIGHT

ATTRACT CLIENTS

Track industry news, extract customer insights and understand the shifting competitive landscape

DEMONSTRATE LEADERSHIP

ACCELERATE SALES

GAIN INDUSTRY INSIGHT

ATTRACT CLIENTS

An optimized LinkedIn profile = accessibility

How Capgemini benefits from your optimized profile

Shorten the path to key decision Makers.

1. Custom Header Image2. Headline3. Profile Photo4. Custom URL5. Experience6. Summary7. Multimedia Content

1. Custom Header Image2. Headline3. Profile Photo4. Custom URL5. Experience6. Summary7. Multimedia Content

By default, your current job title is your headline. You can customize this to demonstrate your expertise and vision for your role.

1. Custom Header Image2. Headline3. Profile Photo4. Custom URL5. Experience6. Summary7. Multimedia Content

Select a friendly, inviting and fun image that represents who you are. Keep it professional!

1. Custom Header Image2. Headline3. Profile Photo4. Custom URL5. Experience6. Summary7. Multimedia Content

Customize your LinkedIn profile. It helps you stand out and makes it easier for others to find you!

1. Custom Header Image2. Headline3. Profile Photo4. Custom URL5. Experience6. Summary7. Multimedia Content

List key positions and job titles

1. Custom Header Image2. Headline3. Profile Photo4. Custom URL5. Experience6. Summary7. Multimedia ContentUse this area to create a personal note that shares your vision for your role

or company.

1. Custom Header Image2. Headline3. Profile Photo4. Custom URL5. Experience6. Summary7. Multimedia Content

Add presentations, writing samples and projects to your LinkedIn profile to show off things that you have done.

1. Custom Header Image2. Headline3. Profile Photo4. Custom URL5. Experience6. Summary7. Multimedia Content

Questions

Be Unique

WIIFM

FOLLOW COMPANIES

CONTRIBUTE TO GROUPS

LINKEDIN PULSE

Find people who need what you do! Read their profile summary, see what they are posting in groups. Give them what they want!

WIIFM

FOLLOW COMPANIES

CONTRIBUTE TO GROUPS

LINKEDIN PULSE

Use LinkedIn to search for companies that you are interested in. Follow their updates, find the right decision makers, connect and make things happen!

WIIFM

FOLLOW COMPANIES

CONTRIBUTE TO GROUPS

LINKEDIN PULSEJoin groups that your potential clients are members of. Join groups where you can contribute information to others and build connections.

WIIFM

FOLLOW COMPANIES

CONTRIBUTE TO GROUPS

LINKEDIN PULSEUse LinkedIn pulse to engage with content posted by other LinkedIn users and Influencers. When you engage by sharing, liking and commenting, it shows other LinkedIn users that you are a thought leader.

NO PROFILE PHOTO

RANDOM SOLICITING

EXCESSIVE TWEETS

SELFIES