EARCH · CREATIVITY · DESIGN · BRANDING · TECHNOLOGY UN · MUSIC · INTERNET · MOBILE · GRAPHY · SOCIAL MEDIA · CMS · RIA · IGHT · COTIDIBR STRESS · INTER GBORED · FAKE · EMPTY · RUDE is + GRAPHIC & WEB DE SIGN ‘ KAREN NEWTON- PORTFOLIO
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RESEARCH · CREATIVITY · D
ESIGN · BRANDING · TECHNOLOGY
FUN · MUSIC · IN
TERNET · MOBILE ·
TYPOGRAPHY · SOCIAL MEDIA · CMS · RIA ·
RESEARCH · CREFIGHT · C
OTIDIBRANDING · TECHNOLOGY
FUN · S STRESS · INTERNET · M
OBILE ·
TYPOGBORED · FAKE · EMPTY · RUDE
is+GRAPHIC &
WEB DE
SIGN WEB DE
‘KAREN NEWTON-
PORTFOLIO
CLIENT (Commissioned work for Artefinal.es )
Artefinal has the experience of over 6 years providing IT & communication so-lutions in the field of education.It has ISO Quality Certificate UNE-EN-ISO 9001: 2000.Their philosophy of work is innovative, young, dynamic.Extensive experience and reputation. Artefinal works with cli-ents such as universities, prestige foun-dations, mid-range organisations.
TASKImplementing and developingthe brand across different media.I had to make the redesign of the logo.The old logo had some difficulties in cross-media applications. Also it didn’t reflect the freshness and youthfulness of the company.
ACTIONI provided a variety of logo optionsand showed how the brand wouldroll out across a range of mediaand campaigns. Once the logo andbranding were approved, I alsoproduced a guidelines document as tohow the new brand would work acrossdifferent media.
RESULTThe rebrand has increased the visibilityof Artefinal several fold and specific campaigns have yielded new business opportunities and increased revenue.
Artefinal · B
RA
ND
ING
COMUNICACIÓN Y FORMACIÓN DIGITAL
is+
CLIENT (Commissioned work for Sdweb.es )
Sdweb is a company that provides enter-prises with specialized tools to optimize information management and improve communication of their activities, phi-losophy and interests.Sdweb has an interdisciplinary team (software engineers, graphic designers, filmmakers, illustrators, philologists and advertisers)
TASKSdweb wanted to raise the awareness of the company, to reflect its personality and get more people to use their servic-es. It wanted to come across as a young and innovative organisation.I was asked to perform a complete rebrand that included: logo, corporate identity, corporate literature (folder, brochure, datasheets) and the implemen-tation of the brand across the existing website.
ACTIONOnce the logo andbranding were approved, we alsoproduced a guidelines document as tohow the new brand would work acrossdifferent media.
RESULTWas very succesful, we had to produce some stationary work, publicity and the website.
Sd
web
. BR
AN
DIN
G
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CLIENT (Commissioned work for Sdweb.es)
Xunta de Galicia, department of educa-tion.
TASKMy work consisted in creating the wire-framing of the website.Preparing the design and the look and feel.
ACTIONWe developed the website with over 100 pages and 100 download files that was running in Drupal CMS. We developed everything in a record time ,1 month, all the campaign. With a team of 4 people.
RESULTThe campaign was very well receivedupon launch and successfully achievedall its objectives.
Interface design &
usability
is+
CLIENT (Commissioned work for Sdweb.es ) The University of Santiago de Compor-tela, IT department. They develop all the intranet applications and front end website of the university.TASKWe were asked to design the graphic interface of the corporate applications. Style guides. Xhtml + CSS, jquery.
ACTIONPreparing the wireframing. After we designed the look and feel. Trying to achieve a great usability. Using compo-nets of pattern libraries Jqueryui.
RESULTWas very succesful, we had to produce and print a guidestyle for the user.
is+Interface design &
usability
CLIENT (SIRUNA ) Siruna, software company based in New York, IT department. They develop all the applications for mobile.TASKI was asked to design the graphic inter-face of the corporate applications. Style guides. Drupal exclusive themes for iphone.ACTIONPreparing the wireframing. After we designed the look and feel. Trying to achieve a great usability. Using compo-nets of pattern libraries Nokia compo-nets.
RESULTWas very succesful, we had to produce and print a guidestyle for the user.
is+Interface design &
usability
is+Interface design &
usability
CLIENT (IWEEKEND ) Iweekend are some IT, marketing and startup events. I participate in one of the meetings. So we did a startup in 3 days.The name Yonococino. Is a website to be able to book restaurants in Spain.
TASKWe were different designers, and we the feedback of all the team. My logo was the one selected. Now is the one that is used for the website. www.yonococino.com
ACTIONPreparing the wireframing. Suggestion for the front page and navigation. Look and feel of the website.
RESULTI was involved with the project for one year, developing marketing material online and offline. The project keep on advancing. I am glad about having the chance to participate.
is+Interface design &
usability
is+Interface design &
usability
CLIENT ( TURRONESYDULCES) This is a second brand of a Nougat company in Alicante. This is the online platform, e-commerce site.
TASKThey ask me to improve and to do the graphic design of the webpage.The challenge was that it had many infor-mation.
ACTIONPreparing the wireframing. Suggestion for the front page and navigation. Look and feel of the website.
RESULTWas very succesful, we had to produce and print a guidestyle for the user.
is+
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