Portfolio.07

Project: “DIAMOND MATH" The Book (Hardcover with slipcase) reference guide pocket size (14.6 cm X 8.25 cm) (530+ pages) Published 2011 & Distribution 2012.Software: Illustrator/InDesign/Photoshop, Excel, NumbersIndustry: Daimond Trade, Professional tradesmen in the o�ce /field

Goal: To create a one-of-a-kind pocket manual. Hundreds of Excel/Numbers spreadsheets (including detailed charts, formulas, diagrams and essential data) were transferred to Illustrator and edited. Layout in InDesign. Includes 500+ Diamond shape illustrationsAchievements: Endorsed by the New York Diamond Dealers Club, Inc.

Book Cover Design / Illustrations / Book Layout

Project: Branding Massage by Avigail Software: Illustrator/Photoshop, BlueFish HTML Editor, CSS

Industry: HealthCare/Wellness; Massage

Goal: As with any business, Massage Therapists must stand out from the others. This personally branded marketing material is specifically designed to influence a Geriatric clientele. The phone number is made large, the language is simple. The design is sooth-ing and inviting.Achievements: Endorsed by the New York Diamond Dealers Club, Inc.

Logo / Brochure / Business Card

Goal: To redesign the sites to appeal to an educated audience and savvy online shop-pers. Created several content-based articles for the insurance industry.

Achievements: These sites are still ranked #1 on Google Search for the past 6 years.

Web Design / Redesign / Development / SEO Management

Project: Guaranteed-issue-health-insurance.com, BeyondQuotes.com David-Drugs.com, JoeFloridaInsurance.com

Software: Illustrator/Photoshop/Dreamweaver, Joomla, Word, Excel

Industry: Health Insurance/Pharmeceuticals

Web Design / Re-design / SEO Management

Project: www.bestmedicaresupplement.com

Software: Illustrator/Photoshop/Fireworks/Dreamweaver

Industry: Health Insurance, Medicare

Goal: To redesign the website while maintaining it’s Top Page position on Google Search.

Achievements: This site is still a top performer and ranked as one of the most popular Medicare Education sites on the internet.

PARASUCO

Web Design / SEO Management / Web Hosting

Project: www.telaviv-sites.com and jerusalem-suites.com

Software: Illustrator/Fireworks/Photoshop/Dreamweaver/Flash

Industry: Real Estate, Travel, Business Travel

Goal: To create beautiful websites geared towards a sofisticated and educated Business Traveler. Content was developed to market to this clientele and flash galleries were cre-ated to feature the apartments. Achievements: These apartments maintain 90% occupancy rate, up 25% after steady application of SEO and Google AdWords.

Logo Design

Project: Logo design stamina.com, ecoventure.com, rollin.comVayaturu, HaOhel, CEA

Software: Illustrator/Photoshop

Industry: Non-Profit, Sports, Eco-business, Youth, Theater

Goal: To design eye-catching and unique logos for various companies and non-profits. Stamina is bold, ecoventure is nature/life, vayaturu is nature, HaOhel conveys openness and Rollin is great design used for stickers as well on skateboards. CEA is theatrical.

Logo Design

Project: Logo design for RaySat/AT&T

Software: Illustrator

Industry: Telecommunications

Goal: Demonstrate the evolution of a logo design from start to finish. Worked directly with marketing director of RaySat to choose the best design.

Achievements: client is major telecommunications corporation.

J e r u s a l e m L a n d s c a p eP a i n t i n g M a r a t h o n

J e r u s a l e m S t u d i o S c h o o l1 0 t h a n n u a l

Beverly Barkat, “Spring Apples”, 2008, oil on canvas on panel, 45 x 50 cm

Faculty: Paul Hotvedt Artist in Residence / Israel Hershberg Artistic Director, JSS Eldar Farber Instructor / Sigal Tsabari Instructor / Ilya Gefter Instructor

Yael Hershberg Instructor / Sharon Etgar Instructor / Ariel Berlatzki Instructor

May 17th to May 27th

2 0 0 9

[email protected] www.jssart.comTelfax:

Jerusalem Studio School

Tuesday May 19th at 8:30 p.m. - Paul Hotvedt: Backwaters of Babylon: How I Learned to Paint in KansasSunday May 24th at 8:30 p.m. - Paul Hotvedt: Art as a Service: Rediscovering Structure After Postmodernism

Website Design / Stationary / Flash / Flyers

Project: Jerusalem Studio School www.jssart.com

Software: Illustrator/InDesign/Photoshop/Flash

Industry: Education, Fine Arts

Goal: To create marketing materials, website content, and in-house communications with two languages: English and Hebrew

Achievements: Consistent styling across all media; Successful balance of dual lan-guage media in Hebrew and English

Large Posters / Promotions

Project: Posters for non-profits, BamatMabat & A Woman’s Place

Software: Illustrator/InDesign/Photoshop

Industry: Theater, Non-Profit

Goal: To create unique and eye-catching posters for various events to promote the goals and activities of various non-profits. Featured here are two for a theater company in Jerusalem, Israel and a San Francisco non-profit, A Woman’s Place

Achievements: Plays were sold out and posters were for sale!

Card Design / Logo Design / Illustration

Project: Various posters, signs, and business cards

Software: Illustrator/InDesign/Photoshop

Industry: Food, Non-Profit, Real Estate, Retail

Goal: Create print materials to convey each organizations unique style and culture.

Achievements: All businesses are up and running and continue to use these graphics.

Card Design / Logo Design / Illustration

Project: Logo Design, Cards and Promotions

Software: Illustrator/Photoshop

Industry: Youth, Politics, Fitness, Baby Food, Eco-Business

Goal: To create fun, edgy and youthful graphic design to appeal to a younger audience.

Cartoon Color Work

Project: Cartoon Coloring for local cartoonists

Software: Illustrator/Photoshop

Industry: Cartoon/Comics, Newspaper

Goal: To add life and animation to cartoons drawn by local cartoonists. Achievements: Several of the cartoons are in print and used on greeting cards, mag-nets, etc

Elizabeth Avigail Tucker [email protected] 415-518-5009