r r r r s r P R I O O T F O L R.A. MASRI ////////////////// 2008
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S E M I O T I C S C R A P B O O K
1
T h e o b j e c t i v e o f t h i s
a s s i g n m e n t w a s t o e x p l o r e
t h e s e m i o t i c a s s o c i a t i o n s
o f a b r a i n s t o r m e d s e t o f
o b j e c t s . I u s e d a p p r o p r i -
a t e d p a g e s o f v i n t a g e
m a g a z i n e s t o e s t a b l i s h t h e
t o n e o f m y s e t .
S E M I O T I C S C R A P B O O K
1
T h e o b j e c t i v e o f t h i s
a s s i g n m e n t w a s t o e x p l o r e
t h e s e m i o t i c a s s o c i a t i o n s
o f a b r a i n s t o r m e d s e t o f
o b j e c t s . I u s e d a p p r o p r i -
a t e d p a g e s o f v i n t a g e
m a g a z i n e s t o e s t a b l i s h t h e
t o n e o f m y s e t .
S E M I O T I C S C R A P B O O K
1
T h e o b j e c t i v e o f t h i s
a s s i g n m e n t w a s t o e x p l o r e
t h e s e m i o t i c a s s o c i a t i o n s
o f a b r a i n s t o r m e d s e t o f
o b j e c t s . I u s e d a p p r o p r i -
a t e d p a g e s o f v i n t a g e
m a g a z i n e s t o e s t a b l i s h t h e
t o n e o f m y s e t .
I C O N S E T
2
U s i n g t h e c o n n o t a t i o n s
a n d d e n o t a t i o n s f r o m
t h e s e m i o t i c s c r a p b o o k ,
I d e v e l o p e d t h i s s y s t e m
o f i c o n s t o r e p r e s e n t
t h e s e i n d i c a t o r s o f t h e
e v o l u t i o n o f t e c h o n o l -
o g y a n d p o p c u l t u r e .
1994
1960
1990
19891982
1976
1850
1880
1910
1940
1955
1970
1985
2000
2015
I was killed bythe Mac in 1985
I was killed bykeypad telephonesin the late 60’s
I was killed bythe advent of digital photographyin 2000
I was killed bythe CD in the mid 1990s
I was killed bythe CD in the mid 1990s
I was killed bythe NintendoEntertainmentSystem in the mid 80s.
A Look Into the Life and Death of Popular Retrophilia
height of
consumer
popularityY E A R I N V E N T E D T O Y E A R O B S O L E T E
I N F O G R A P H I C
U s i n g r e s e a r c h o n e a c h
o f m y i c o n s , I t h e n
c r e a t e d a n i n f o g r a p h i c
d e p i c t i n g t h e l i f e s p a n s
o f t h e s e o b j e c t s .
3
B A N TJ E S P O S T E R
4
T h e o b j e c t i v e o f t h i s
t y p o g r a p h i c a s s i g n m e n t
w a s t o c r e a t e a p o s t e r
r e f e r e n c i n g t h e s t y l e o f
a f a m o u s d e s i g n e r,
f o c u s i n g o n t h e i n t e -
g r a t i o n o n t y p e a n d
i m a g e .
S E L F P O R T R A I T
5
A p h o t o g r a p h y a n d i m a g e
m a k i n g p r o j e c t , t h e o b j e c -
t i v e w a s t o c r e a t e a
p o s t e r e x h i b i t i n g i n d e x e s ,
i c o n s , a n d s y m b o l s f o r
y o u r s e l f . O r i g i n a l p h o t o g -
r a p h y a n d i l l u s t r a t i o n .
E X H I B I T B R A N D I N G
6
E l e c t r i c R o t a t i o n , a
m u s e u m e x h i b i t a b o u t
t h e h i s t o r y o f t h e d e s k
f a n . I d e v e l o p e d a
c o h e s i v e t y p o g r a p h i c
a n d c o l o r p a l e t t e , a n d
a p p l i e d i t a c r o s s a
r a n g e o f c o l l a t e r a l .
A Hist
ory o
f the D
esk F
an
I N T R O D U C I N G . . .
7
T h e c o v e r t o a f o l d a b l e
m a i l e r m e a n t t o d e m o n -
s t r a t e t h e k e y a s p e c t s
o f a t y p e f a c e .
1964
by Adr ian Frut iger
In t roduc ing Univers ’ Chunky, Shor t S is te r
I N T R O D U C I N G . . .
8
T h e i n s i d e o f t h e
m a i l e r , g o i n g i n t o
h i s t o r i c a l d e t a i l , a n d
i l l u s t r a t i n g t h e u s e o f
a n a l p h a b e t i c s y m b o l s .
R U S S E L W R I G H T
9
A t y p o g r a p h i c s t u d y i n
b o o k f o r m . U s i n g m i d -
c e n t u r y m o d e r n
d e s i g n e r R u s e l l W r i g h t
a s c o n t e n t , I a t t e m p t e d
t o t r a n s l a t e m o d e r n i s m
i n a c o n t e m p o r a r y w a y.
G E T O U T T H E V O T E
1 0
A p o s t e r f o r a n A I G A
c o m p e t i t i o n e n c o u r a g -
i n g A r a b A m e r i c a n s t o
v o t e i n t h e u p c o m i n g
e l e c t i o n .
This poster was designed by Ramzy Masri, Kansas City, Missouri.
YOUR BALLOT. THEIR BLOOD.
VOTE
E V E R Y W H E R E
MODESTY
This poster was designed by Ramzy Masri, Kansas City, Missouri.
YOUR BALLOT. THEIR BLOOD.
VOTE
E V E R Y W H E R E
MODESTY
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