Policies on CSR in Europe CORE Policies on CSR in Europe: A new “Government Contribution to Sustainable Development” Reinhard Steurer RIMAS - Research Institute for Managing Sustainability Vienna University of Economics and Business Administration www.sustainability.eu
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Policies on CSR in Europe CORE Conference in Milan, 15 June 2007 Policies on CSR in Europe: A new “Government Contribution to Sustainable Development”
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Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
Policies on CSR in Europe: A new “Government Contribution to Sustainable Development”
Reinhard Steurer
RIMAS - Research Institute for Managing SustainabilityVienna University of Economics and Business Administration
www.sustainability.eu
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
Orientation
1. Research behind this presentationActivities of RIMAS
2. CSR and Sustainable DevelpomentConceptual and political clarifications
3. The CSR policy field Instrument and topics
4. A closer look at two topicsCSR awareness raising & Sustainable Public Procurement
5. Conclusions EU and Member State policies on CSR and the EU SDS
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
Orientation
1. Research behind this presentationActivities of RIMAS
2. CSR and Sustainable DevelpomentConceptual and political clarifications
3. The CSR policy field Instruments and topics
4. A closer look at two topicsCSR awareness raising & Sustainable Public Procurement
5. Conclusions EU and Member State policies on CSR and the EU SDS
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
Recent projects on SD
• “European Environment” special issue on SD Strategies in Europe
• ESDN (European Sustainable Development Network) Office www.sd-network.eu (financed by 8 European countries)
Recent projects on CSR
• Policies on CSR in Europe (City of Vienna)
• Corporate Sustainability and CSR in Western and CEE Europe (Austrian National Bank)
• Analysis of national policies on CSR -- www.sustainability.eu/csr-policies for EU CSR High Level Group (DG Employment)
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
Orientation
1. Research behind this presentationActivities of RIMAS
2. CSR and Sustainable DevelpomentConceptual and political clarifications
3. The CSR policy field Instruments and topics
4. A closer look at two topicsCSR awareness raising & Sustainable Public Procurement
5. Conclusions EU and Member State policies on CSR and the EU SDS
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
CSR and SD: Similarities
1. Normative assumptions are at the core of both SD and CSR/stakeholder management
2. Integratingenvironmental and social aspects into economic policies/strategies is key for SD and CSR (triple bottom line)
3. Participationin the societal context of SD is mirrored by stakeholder management in the context of CSR
Source: Steurer, R et al (2005): Corporations, Stakeholders and Sustainable Development: A Theoretical Exploration of Business-Society Relations, in: Journal of Business Ethics, 61/3, 263-281.
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
CSR and SD: Differences
1. HistorySD comes from the environmental, CSR from the social dimension
2. Institutional affiliationSD still located in Environment, CSR in Social Ministries
3. Time horizonSD focuses on future generations, CSR on present stakeholders
4. ScopeSD is a societal concept, CSR a management approach
Source: Steurer, R et al (2005): Corporations, Stakeholders and Sustainable Development: A Theoretical Exploration of Business-Society Relations, in: Journal of Business Ethics, 61/3, 263-281.
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
Sustainable Development
Corporate Sustainability
Environm
ental dimension
Economic dimension
Soci
al d
imen
sion
CSR
SRMSRM
Societal Concept
Management Approach
Corporate Concept
Management Systems
Starting Point of conceptual development
Stakeholder Relations Management (SRM)
Level of specification
SR
M
ISO …
Source: Steurer, R et al (2005), Journal of Business Ethics, 61/3, 263-281.
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
Preliminary conclusions
„CSR is a business contribution to SD” (European Commission 2001)
Since CSR re-defines state-business and business-society relations, shaping the concept and respective activities also concerns governments and civil society
CSR policies are a new „government contribution to SD“ that complements (or compensates for the lack of) traditional social and environmental policies
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
Orientation
1. Research behind this presentationActivities of RIMAS
2. CSR and Sustainable DevelpomentConceptual and political clarifications
3. The CSR policy field Instrument and topics
4. A closer look at two topicsCSR awareness raising & Sustainable Public Procurement
5. Conclusions EU and Member State policies on CSR and the EU SDS
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
CSR policy instruments
1. Informational or endorsing instruments:Campaigns, guidelines, trainings
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
Overview of SPP initiativesOverview of SPP initiativesEducational activities, e.g.
conferences, seminars, trainings; 3.9%
Government-sponsored guidelines; 13.6%
Information resources, e.g. websites, studies,
reports, etc.; 11.7%
Information/awareness raising campaigns; 1.9%
Networks/partnerships/agreements; 1.0%
Decrees, resolutions; 4.9%
Circulars; 4.9%
Action plans/programmes/strategies
for CSR; 27.2%
Platforms/centres/institutions; 5.8%
Informational instruments
Partnering instruments
Legal instruments
Hybrid instruments
Laws; 25.2%
1/3
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
Member States with National Action Plans (NAPs) on SPP/GPP
9: NAP adopted
7: NAP in preparation/ drafted
3: No (draft) NAP
8: Status unclear
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
Overview of SPP initiativesOverview of SPP initiativesEducational activities, e.g.
conferences, seminars, trainings; 3.9%
Government-sponsored guidelines; 13.6%
Information resources, e.g. websites, studies,
reports, etc.; 11.7%
Information/awareness raising campaigns; 1.9%
Networks/partnerships/agreements; 1.0%
Decrees, resolutions; 4.9%
Circulars; 4.9%
Action plans/programmes/strategies
for CSR; 27.2%
Platforms/centres/institutions; 5.8%
Informational instruments
Partnering instruments
Legal instruments
Hybrid instruments
Laws; 25.2%
Economic/financial instruments are missing, but…
Economic/financial instruments are missing, but…
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
Overview of SPP initiativesOverview of SPP initiativesEducational activities, e.g.
conferences, seminars, trainings; 3.9%
Government-sponsored guidelines; 13.6%
Information resources, e.g. websites, studies,
reports, etc.; 11.7%
Information/awareness raising campaigns; 1.9%
Networks/partnerships/agreements; 1.0%
Decrees, resolutions; 4.9%
Circulars; 4.9%
Action plans/programmes/strategies
for CSR; 27.2%
Platforms/centres/institutions; 5.8%
Informational instruments
Partnering instruments
Legal instruments
Hybrid instruments
Laws; 25.2%
Indirectly: All SPP initiatives foster CSR by
providing economic/ financial incentives
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
0
10
20
30
40
50
60
70
Target groups of SPP initiativesTarget groups of SPP initiatives
Public sector in general; 66.0%
Business; 10.7%
Regional and/or local level; 6.8%
National/federal level; 19.4%
not identified; 8.7%
Others; 1.9%
„Direct“ target group: 92.2% public sector
„Indirect“ target group 100% businesses
„Direct“ target group: 92.2% public sector
„Indirect“ target group 100% businesses
R. Steurer
spp statt aware
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
Orientation
1. Research behind this presentationActivities of RIMAS
2. CSR and Sustainable DevelpomentConceptual and political clarifications
3. The CSR policy field Topics and policy tools
4. A closer look at two topicsCSR awareness raising & Sustainable Public Procurement
5. Conclusions EU and Member State policies on CSR and the EU SDS
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007
Conclusions on CSR policies in Europe
1. CSR policies are a policy field like many othersin terms of its political scope: progressive versus passive approaches (change of course in European Commission!)
2. CSR policies are different to traditional policy fields because they rely more on new governance and soft-law
3. CSR policies complement but cannot replace traditional (social, environmental and trade) policies
4. The contribution of CSR (policies) to the EU SDS is relative: it could be significant because government actions are weak
5. CSR policies as indications for a neoliberal or a new „relational state“ (Midttun) – time will tell
Policies on CSR in Europe CORE Conference in Milan, 15 June 2007