LUCRECER BRAXTON @lucrecerbraxto n DEVA DALPORTO @mylifesucker s MICHELLE DOWELL-VEST @MADowellVest CERENTHA HARRIS @momdotme RAMOU SARR @ramou Podcasting vs. Vlogging Smackdown: Which is Right for You If You Can Only Do One?
Podcasting vs. Vlogging Smackdown: Which Is Right for You If You Can Only Do One?
Feb 21, 2017
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LUCRECER BRAXTON
@lucrecerbraxton
DEVA DALPORTO
@mylifesuckers
MICHELLE DOWELL-VEST @MADowellVest
CERENTHA HARRIS
@momdotme
RAMOU SARR
@ramou
Podcasting vs. Vlogging Smackdown: Which is Right for
You If You Can Only Do One?
VIDEO TRENDS
LUCRECER BRAXTON@LucrecerBraxton
DEVA DALPORTO@mylifesuckers
MICHELLE DOWELL-VEST@MADowellVest
CERENTHA HARRIS@momdotme
RAMOU SARR@ramou
69%of total
Internet traffic will be video
48Every minute
Hoursof video are
being uploaded to
YouTube
By 2018
50%
of video views happen on
mobile devices
In 2016
VIDEO TRENDS
LUCRECER BRAXTON@LucrecerBraxton
DEVA DALPORTO@mylifesuckers
MICHELLE DOWELL-VEST@MADowellVest
CERENTHA HARRIS@momdotme
RAMOU SARR@ramou
81%
of consumers watched videos longer than 10 minutes on their TVs
45%
Of mobile videos viewed were less than 6 minutes
PODCASTING TRENDS
LUCRECER BRAXTON@LucrecerBraxton
DEVA DALPORTO@mylifesuckers
MICHELLE DOWELL-VEST@MADowellVest
CERENTHA HARRIS@momdotme
RAMOU SARR@ramou
23%
Between 2015 and 2016
Podcast listening grew 64
%of podcasts are listened
to on a smartphone
or tablet
Million57Americans listen to
podcasts as much as they use Twitter
PODCASTING TRENDS
LUCRECER BRAXTON@LucrecerBraxton
DEVA DALPORTO@mylifesuckers
MICHELLE DOWELL-VEST@MADowellVest
CERENTHA HARRIS@momdotme
RAMOU SARR@ramou
5 mil
In fall of 2014, the podcast Serial became the fastest podcast to reach 5 million downloads on iTunes
1/3 of all Americans have listened to at least one podcast
VIEWS & DOWNLOADS
LUCRECER BRAXTON@LucrecerBraxton
DEVA DALPORTO@mylifesuckers
MICHELLE DOWELL-VEST@MADowellVest
CERENTHA HARRIS@momdotme
RAMOU SARR@ramou
4 bil
videos viewed on YouTube every single day
4.3 bil
podcasts were downloaded in 2015
VLOGGING RESOURCES
LUCRECER BRAXTON@LucrecerBraxton
DEVA DALPORTO@mylifesuckers
MICHELLE DOWELL-VEST@MADowellVest
CERENTHA HARRIS@momdotme
RAMOU SARR@ramou
In fall of 2014, the podcast Serial became the fastest podcast to reach 5 million downloads on iTunes
Camera • Canon Powershot - $500ish• Canon Rebel - $700ish• Canon Mark D II Canon - $1,500ish• Canon C100 - $5,000ish
Editing • iMovie – good entry-level• Premiere Pro CC – pro-level
Microphone • Rode Shotgun• Sony, Rode or Sennheiser Lavalier
PODCASTING RESOURCES
LUCRECER BRAXTON@LucrecerBraxton
DEVA DALPORTO@mylifesuckers
MICHELLE DOWELL-VEST@MADowellVest
CERENTHA HARRIS@momdotme
RAMOU SARR@ramou
In fall of 2014, the podcast Serial became the fastest podcast to reach 5 million downloads on iTunes
• Zencastr.com for recording• Transom.org podcasting tips, tricks & product
reviews• Bumpers.fm app allows you to record short audio on
your phone. Great for dipping your toe in podcasting and/or creating side content for an existing podcast
• ScheduleOnce to schedule your guests• Audacity & GarageBand recording and editing
(FREE)
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