PMI LIM and EMEA Congress Dubai 2014 Summary Report__ by Wael Khalil

Summary report on PMI LIM and Congress EMEA Dubai, May 2014 Page 1

Summary report on PMI LIM and Congress - EMEA Dubai, May 2014

Summary report on PMI LIM and Congress EMEA Dubai, May 2014

Report contents:-

Section A / Intruduction

Section B / Summary of PMI-EMEA 2014, LIM sessions

Section C / Summary of PMI-EMEA 2014, congress sessions

Section A / Intruduction

The PMI-AGC and other EMEA chapters have joined hundreds of professionals in project management from across

the globe, representing all industries and levels of experience, for this premier knowledge and networking event. For

more than 10 years, we have looked to PMI’s Global Congress for the most innovative and effective continuing

education pertinent to the project, program and portfolio management profession, and this year promises more of

what we value.

During this event the PMI Bookstore was opened to visitors where a wide selection of today’s best selling

project management titles is available to help practitioners improve project performance.

The PMI LIM and Congress EMEA this year focused on some important areas as following:

Academic, association governance, leadership development. Marketing, membership, new chapter leader and PMI updates. PM Tools, resources and volunteer engagement. World Expo 2020



PMI-AGC chapter has an active participation during this event by involvement of speakers and participation in

active discussions as you can see in the following photos:

PMI Arabian Gulf Chapter Booth at PMI EMEA Dubai 2014:

https://twitter.com/olivierlazar/status/463925052245676032/photo/1/large



Section B / Summary of PMI-EMEA 2014, LIM sessions

About the PMI® Leadership Institute Meeting—EMEA at Dubai, 2014

The Leadership Institute Meeting is designed to inspire and support volunteers in the advancement of their

leadership skills and will provide the opportunity to:

Network with more than 250 PMI volunteers from across the globe

Attend educational keynote and breakout sessions addressing critical aspects of volunteer

management and leadership development

Learn about the tools and programs that have been developed to assist volunteers in successfully

leading and managing PMI chapters

Hear the latest news and information about PMI's global initiatives

Engage with PMI staff

The meeting Tracks were broad topics around which the Leadership Institute Meeting content is developed.

Sessions at this year’s LIM were presented in the following tracks:

Academic, association governance, leadership development, marketing, membership, new chapter leader, PMI

updates, tools and resources and volunteer engagement.

Summary of important sessions during the LIM as following:

Social Media: Connect, Engage and Involve:-

By/ Emil Stavrev, Vice President Marketing and Sponsorship, PMI Bulgaria Chapter

This session was focused on how Communication channels and marketing are changing with the same speed as

information technology. Social networks uncover a complete new range of free tools and techniques to connect and

engage your audience. At This session there was a focus on advance knowledge of social networks such as Facebook,

Twitter, LinkedIn, YouTube, Foursquare, Pinterest and others which we can use to increase more engage of our

community, improve and align our social identity to expand chapter’s outreach and promote events.

“Entrepreneurial Leadership”

By/Chris Roebuck, Visiting Professor of Transformational Leadership at Cass Business School, London

The entrepreneurial mindset is not just for organisations, sole proprietors and start-up companies.

It can help drive high performance in your chapters too!

In his keynote, Chris Roebuck had given an overview of how some of the key challenges facing PMI leaders can be

Met with a few simple practical steps. He has discussed how the effort and performance of volunteers can be

enhanced to drive forward the expansion of the organisation and expand current ways of working and thinking.

Chris has introduced some key ideas around entrepreneurial leadership that will be of value in larger established

chapters and in new developing ones.

He also has shown how getting to Mach 2 performance via entrepreneurial leadership was a highly effective and

holistic way to bring both personal and organisational success.

As chapter leaders, we can embrace the entrepreneurial mindset to grow membership, boost our retention rates and

increase volunteerism in our AGC chapter.



Engaging Schools and Students to Build the Future of Project Management in Your Community

By/ Roberto Toledo, PMP, Chair, PMIEF Board of Directors

Walter Ginevri, President, PMI Northern Italy Chapter

During this session we've learned from other chapter leaders how their chapter has worked with the PMI Educational

Foundation to deliver project management skills training to school-aged children and we've discovered how your

chapter can similarly collaborate to facilitate the project management education of students in our community.

We've also have an opportunity to know about specific training for the PMIEF Liaison chapter

Leadership role.

There was an important learned lesson from Jordan chapter by Mr. Hazem Ziton

About volunteers students who managed society successful projects.

See the link: http://youtu.be/0FucQ2idXcE

Project Management Institute Educational Foundation (PMIEF) is a not-for-profit Organisation,

(PMIEF) is helping create a world of PM Capable Nonprofits/NGOs,

A PM Ready Workforce and PM Knowledgeable Youth through:

Project Management Programme s for Nonprofits/NGOs

Scholarships and Awards

Project Management Programmes for Youth

To learn more about PMIEF’s no-cost educational resources and how you can make a difference, visit their new

website at www.pmief.org

Membership Programmes and Services to Help You Create Value for Members

By/ Tarnbir Kaur, Chapter Development Manager, Middle East, PMI

David Wright, Membership Specialist, PMI

As the face-to-face representative of PMI, the chapter plays a vital role in communicating the value members bring to

the Institute.

What are the underlying principles that guide the decisions and strategic direction of membership for PMI?

This session has provided an overview of the role the member plays within the organisation and the strategies and

principles that guide decisions, as well as key membership programmes and services at both the global level and local

chapter level. These programmes were designed to help us as you create value for your members and as we grow the

partnership between PMI and our chapter.

This session has also explored ways to grow, engage and retain membership in chapters.

http://youtu.be/0FucQ2idXcE



MEMBERSHIP TRACK: "How to Succeed and Sustain Chapter Growth: The 360° Vision " By/ Jean-Christophe Hamani, PMP, Vice President, PMI France Chapter

This session has explored the 360⁰ strategic vision and how it can help your chapter grow its membership base.

This vision includes serving the needs of all local ecosystem stakeholders, including chapter members, Registered

Education Providers (R.E.P.s), sponsors, partners, corporations, academics and more.

The session has also included tips for leading change despite the challenges of being a volunteer organisation and an

overview of the chapter with branch model.

Embracing Cultural Diversity: Practical Guidelines for Effective Chapter Leadership

By/ Mohamed Khalifa Hassan, PgMP, LIMC Alumnus, Community Council Manager, PMI Project Management

Global Sustainability CoP

And Mr.Muhammad A. B. Ilyas, PgMP, Senior Vice President – Membership, PMI Arabian Gulf Chapter

This session provided practical guidelines, which can be leveraged in selecting the processes and tools that are likely

to provide the best outcomes in a given Cultural setting.

This session was exploring the following points:

Cultures can be grouped in to Linear Active(e.g. USA), Reactiv(eKorea) and MultActive(e.g. Arabs).

Use of the Lewis Model of Culture to explain the differences and impact of culture on decision-making,

negotiations, managing people, leadership styles and communication with different stakeholders.

The session has also provided practical guidelines, which can be leveraged in selecting the processes and tools

that are likely to provide the best outcomes in a given cultural setting.



Consider personality and cultures “Analytic Autotomizing”, “Altruistic Nurturing” ,and “Assertive Direct”.

Consider adding columns for cultural and personality analysis in the stake holder matrix.

Some Tips on effective handling of live and virtual meetings, events and other chapter and professional

events.

MARKETING TRACK: Storytelling: The Key to a Great Marketing Programme

By/ Claudia Fortes, EMEA Marketing Manager, PMI

Andrea Greene, Marketing Supervisor, PMI

Do you have a story about how you got involved with PMI? Have you heard one from one of your fellow chapter

leaders? Do you get excited when you tell the story? Then you have the foundation for a great marketing programme.

Not only do stories put PMI and your chapter into context, they also evoke emotions.

People relate to stories and want to know what happens next. They become invested in the storyline and characters.

When you approach your relationship with your members with this type of human perspective, you can earn real

loyalty that lasts beyond events, training and chapter meetings and build bonds that can last over a career.

This marketing session has explored how storytelling is the key to building longer and more meaningful relationships

with your members.

Please see some examples at the following links:

One of the good mentioned stories is: How to convince a teen ager about PMI and project management benefits

(Please see part of this story at the following link: http://youtu.be/Ye6Q8vFfafs

We've learn how to use storytelling to keep your audience engaged on your chapter website,

through social media, at our events, and through digital and traditional media.

Idea about the power of slogans for PMi chapter (By Haziem Ziton).

o See the link: http://youtu.be/HJ1a464TWnY

http://youtu.be/Ye6Q8vFfafs

http://youtu.be/HJ1a464TWnY



LEADERSHIP DEVELOPMENT TRACK: "Your Personal Brochure: Secrets to Developing Your Leadership "

Agnieszka Gasperini, PMP, Incoming 2015 Mentor, Region 8, Central Europe, PMI

Everything in our life is a journey. In order to get there, you should identify your destination, the route to getting there

and how you’re going to get there.

The same is true for developing your leadership skills. During this session, attendees have used a coaching game to

explore and develop their own personal brochure. At the end of the session, we've recognized our personal mission

statement, establish a suitable plan for next year and break down our mission into process steps so that we can begin

(or expand) our leadership journey!

VOLUNTEER ENGAGEMENT TRACK: "Proven Strategies for How Your Chapter Can Attract Volunteers and Keep Them "

By/ Sascha Wyss, PMP, PMI-ACP, Vice President Volunteers, PMI Switzerland Chapter

During this EDUCATIONAL WORKSHOP the following points have been covered:

Volunteers are the heart of a PMI chapter—without them, nothing works.

They are not only making the chapter operational, they also make it grow and the more the chapter grows the more

volunteers it needs!

But how can you attract enough volunteers and most importantly, how can you attract the right ones?

Once you have the volunteers in place, what can you do to keep them as long as possible?

At This session we've covered all of these questions, based on the experiences of the PMI Switzerland Chapter.

Closing Keynote Speaker: Winning After Winning – Leading in a Global Talent Economy

Mike Forde, Former Director of Football Operations, Chelsea Football Club

This keynote presentation was focused on ideas and lessons taken from the elite world of professional sport and will

center on how to lead and create a high performance environment and culture using a talented multi-cultural and

dynamic work force.

Using live examples and practical insights from the highest echelons of English Premier League soccer, the NBA, the

NFL and Formula One Racing, Mike has draw business lessons on how to create a winning culture for elite

performance and sustained success.

At the end of the session, we have some practical tips and good recommendations.



Section C / Summary of PMI-EMEA 2014, congress sessions

The PMI EMEA Global Congresses and Events 2014, Dubai was a great event to learn the latest project,

program and/or portfolio management trends, broaden our network and take our career to the next level.

To Improve of our organizational success the PMI’s global congresses and events offered professional

development, networking, information-sharing and recognition opportunities for practitioners around the

world.

So let's learn from those slides and presentations summaries, given by high-quality speakers that cover both

global and regional project management issues and emerging challenges as following:

Plenary Session: -World Expo 2020: Examining Innovation, Integration and Partnerships at the Project, Program and Portfolio Levels"

Held every five years, World Expos attract millions of visitors who explore and discover

pavilions, exhibitions and cultural events staged by hundreds of participants including nations,

international organisations and businesses. Since each World Expo is a catalyst for economic,

cultural and social transformation and generates important legacies for the host city and nation,

our esteemed speakers will provide insights on the value and importance of the profession

during the preparation process. Representing several different large-scale projects that are

underway to prepare for World Expo 2020, being hosted by the United Arab Emirates in Dubai,

a high-level view of the impact of project, programme and portfolio management will be shared

under the backdrop of an event that unites the global community to share innovations and make

progress on issues of international importance such as the global economy, sustainable

development and improved quality of life for the world’s population.



Practicing Agile in Large Projects ... What Works and Does Not Work

Speaker: Liam Dillon

Large projects are not easy to implement, they are even harder to implement using agile methodologies. Based on the

experience of agile methodologies, it has been found that large agile projects require more than small projects. In this

session, the do's and don'ts of large agile project management have been discussed.

Important points:



Bridging Corporate and Agile Worlds in a Large-Scale SCRUM IT Project

Speakers: Thomas Zimmermann; Patrick Heyder,

Large SCRUM projects in a non-agile corporate environment are challenging. Different worlds collide and

limit desired agility. Organisational adjustment, tailored KPIs and pragmatic methods are necessary to

overcoming this conflict. We've learned about a three-year IT project with 400 people, 85 sprints and 5,000

user stories that demonstrate pitfalls and solutions.

Cultural Neuroscience: From Cross-Cultural Awareness to Global Mindset ,

Speaker: Samad Aidane

The presenter has provided an understanding of the key insights from the research in cultural neuroscience,

which helps project managers adapt their leadership styles to the needs and demands of cross-cultural

environments by understanding the challenges of leading global projects and how to design culturally

sensitive change initiatives that stick.

http://congresses.pmi.org/EMEA2014/MySchedule/Person.cfm?PersonID=29



Session Conclusion:



Strategic Alignment of Projects — Evaluation and Selection Process

Speakers: Yara Hamdan; Kamal Jaafar

Are you still suffering from projects failing to deliver their promised strategic goals? Find solutions for how

to get it right from the starting process of evaluating and selecting the right projects that are aligned with the

organisational strategy. this new model, which fills the current gaps with optimum quick results:

Important points



Final conclusion:

Paradigm Shift for Practice — Critical Chain

Speaker: Murugappan Chettiar

Project management language and actions have been governed by the “critical path” for over 60 years.

However, the language and actions have not significantly changed, with resources being stretched across

multiple projects and with more projects being distributed. By attending this session you will learn to make

uncertainty tangible, identify efficiency traps with methodologies and recognise the need for a paradigm

shift to “critical chain

Main points:



The Art and Science of Post Project Reviews

Speaker: Muhammad A.B. Ilyas

This session highlights the shortcomings of the traditional approaches used in post project reviews and

advocates alternative strategies, which not only make the reviews fun to perform but also ensures more

objective outcomes which can be effectively leveraged on future projects. Strategies for handling troubled

projects are also presented



How to Shape your Stakeholders

Speaker: Damiano Bragantini

At this session the attendees have become familiar with the concept of risk register, prioritising risks and the

useful link risks/stakeholders. Participants have also learned the use of a tool that identifies the stakeholder

shape and the related need for a communication plan that will be more interactive.

Conclusion:



Plenary Session: Changing your words, changing your world"

By/ Jon Duschinsky

Recently voted the world's second most influential communicator in social innovation, being beaten only by

Bill Clinton, Jon's background is philanthropy and social innovation. His portfolio includes two books and

faculty roles at several universities on both sides of the Atlantic. Jon is the co-founder of The Conversation

Farm, which he created in 2012 with a team of some of the world's leading creatives and creative thinkers.

The Conversation Farm uses creativity to solve big problems. Hired by companies and charities alike, The

Conversation Farm solves problems by creating ideas that engage millions of people in conversations that

change attitudes and behaviours. It believes that the driving force in business today is not what you make,

but what you are made of. Its clients include the NFL, a consortium of the world's largest cosmetic

companies (L'Oreal, Unilever, LVMH, Coty etc.), the World Alzheimer's Association, Nascar and many

more. Jon speaks at many events every year about innovation, marketing, creativity, leadership, strategy and

social innovation. His speaking style is challenging and inspirational. Audiences consistently recognise his

ability to change their outlook on an issue whilst empowering them to feel part of the solution.



Managing Organisational Change

Speaker: Michel Thiry, PMP, FAPM, PMI Fellow

By their very nature, programmes and projects create change in organisations. Programmes and projects are

also the vehicle through which strategic organisational change is enacted.

Whether you are chief project officer, head of PMO, portfolio, programme or project manager, you will

want to enhance your organisation’s success in a continually changing context by utilising PMI’s change

management framework.

By attending this session, we've understand how to use the framework alongside PMI’s foundational

standards to positively impact our organisation’s change management practises.

See more in the next slides:





Design and Implementation of a Project Management Methodology—from Ad Hoc Project Environment

to Fully Operative PMO in Three Years

Speaker: Piotr Plewinski









How to Change the World with Project Management

Speaker: Jack Duggal, MBA, PMP

The only way to change the world is through projects. If you think you can’t change your world, think

again! Projects and programmes are the vehicles of change. The next generation of project managers are

change-makers; they don’t just manage change, but drive and cause change.

Whether it is your organisation, your stakeholders or your children, there are some things that seem too hard

to change.

At this session we've new insights into how we can use the next generation of project and programme

management to change the world.

http://congresses.pmi.org/EMEA2014/MySchedule/Person.cfm?PersonID=6





"Plenary Session: Formula One - Delivering success in the Fast lane "

Mark Gallagher

Mark Gallagher has worked in Formula One for almost 30 years and has spent the last 15 years working as

senior executive within the management of Jordan Grand Prix, Red Bull Racing and Cosworth. While

operating at the centre of this fascinating sports business, Mark has worked directly with the world's top

drivers and team owners, giving him a privileged understanding of what it takes to be a world-class

competitor. Head of marketing at the highly successful race-winning Jordan team over a ten year period,

Mark was famously described as ‘head of making things happen’ in Eddie Jordan's dynamic organisation.

He then joined Jaguar Racing and helped in its transition into the now-dominant Red Bull Racing team,

before taking over responsibility from 2009 until 2011 for the return of Cosworth to Formula One. Between

2009 and 2011 Mark was directly responsible for supplying one third of the Formula One teams with engine

technology, re-establishing the Cosworth F1 business which has powered 13 Drivers Champions and won

176 Grand Prix - second only to Ferrari. During his career, Mark has worked directly with drivers including

Michael Schumacher, David Coulthard and Ayrton Senna, and also spent time as part of Jenson Button's

management team.

During this session we've many learned lessons in life and project management,

I'll summarize some of them:

Don't underestimate the power of creative opinion "even from an office boy "it may lead you

to the top.

There is always a better way for continues improvement if you can't see it, it doesn’t mean it's

not here now "remove obstacles and try again your creative thinking analysis".

No trust … No teamwork



Thanks, See you in the next event.

Best regards,

Wael S. Khalil, PMP, PMI-RMP

PMI-AGC, Kuwait. Director "Partnership"

PMI LIM and EMEA Congress Dubai 2014 Summary Report__ by Wael Khalil

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