Plaza presentation m-brain

Intelligence Plaza –

World leading MI tool

Contact details:

Mr. Carsten Gayer

Managing Director

[email protected]

+49 (0)172-7543331

Intelligence Plaza® - the world leading MI tool

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Intelligence Plaza® is where external and internal information meets. It is also where M-Brain delivers their services and where your colleagues will meet to share and collaborate around market intelligence.

• The complete market intelligence engine.

• Intelligence via email alerts, online dashboards as well as tablet and smartphone interfaces.

• Great collaborative features to promote MI community building.

• Integrates with other information systems, such as SharePoint (special edition available).

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Key Benefits

What our customers say:

“Very easy to implement and use.”

“Great customer service.”

“Value added services beyond just the software capabilities.”

“Constant development to evolve with our needs.”

• Easy-to-use and personalized - The end user

interface is intuitive and very easy to navigate, allowing for

time savings in finding information.

• Quick and easy implementation - Implement a

stand-alone Intelligence Plaza® from scratch, or turn your

existing SharePoint into a complete world class intelligence

platform in just a few weeks - with only minor time and

resource investments from you and your IT department.

• Integrates with other systems. Work optimally with

other business process tools such as CRM systems.

• Robust and scalable technology - Easily modified

according to your changing needs and growing

organization.

• Continuous support & development - The

Intelligence Plaza® is being continuously developed based

on the experiences of its global user base.

Intelligence Plaza’s delivery interface makes

Market Intelligence available to your end

users anytime, anywhere

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Advanced search function

enables to search news articles,

reports, field intelligence and

attachments such as PDFs or

Excel files in one go.

Intelligence Modules:

• Market Insights

• Field Intelligence

• Research & Analysis

• Profiles Modules

Information Architecture Enables user friendly and

intuitive browsing for

information. The structure is

customized and can also be

modified according to

changes in your operating

environment

Collections is a great for collecting articles

you spot in the plaza and through your daily

email alerts. Collections also enables you to

build good looking newsletter with just a few

clicks – no editing needed.

Advanced Dashboard Functions

enables further customized

presentation of information. Both

shared and individual dashboard

can be set up.

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Automated Personal Alerts and Newsletters

enables you and the system to push out MI

Personal Alert Newsletter

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Personal Alerts – push information to end users

according to their interests

Communication from MI team

The new editorial at the top of

an alert (a recurring message

until changed) enables the MI

team to communicate more

with the audience: for example,

remind users to share insights.

Enhanced structure

• Organize content into topical

sections

• Add introduction to each

section to clarify the scope

Example:

Create a ”Competitor alert” and

a ”Technology alert” and

combine the two into one daily

alert with these sections.

Advanced Alerts

• The new design gives the

alerts a modern appearance

and increase user engage-

ment and experience.

• Visual elements as images

and tables in intelligence

items are now also included

in alert e-mails.

• Alerts facilitate knowledge

sharing and increase Plaza

traffic.

Enriched Alert Design

The improved design is compa-

tible with more e-mail clients

than ever before, including

mobile phones and tablets.

Wider e-mail client support

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Newsletter generator – editorial picks and

commentary

“Collections” allows you to make a

selection of intelligence and send it

out as a Newsletter. The “Send as

Newsletter” tool has many advanced

functionalities.

Editorial header

The editorial header at the beginning of the Newsletters enables the MI

team to share their analysis of current events.

Sections with headers

Selected Plaza items can be tagged to different Newsletter sections.

An editorial header can be added to each section and it may contain

images, tables, and additional analytical text.

Enhanced structure

As in the Newsletter displayed on the right:

The MI team shares its view on the market developments of the previous

month. An editor’s pick of intelligence items is added to two geographical

sections.

Enhanced structure

Profiles – store structured information on e.g.

companies, products or markets

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Profiles – display any quantitative data visually

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Profiles: compare companies or market

neck-2-neck in the benchmarking view

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Profiles: Aggregation View – combine

numerical data from separate profiles in 1 view

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Social collaboration and dialogues effectively

strengthens your MI culture

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Comment, Rate, Like and Follow articles

Receive notifications and feedback

The mobile interface extends the reach of your

MI activities to include colleagues on the road

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Computer Interface Tablet Phone

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Optional: Customized Intelligence deliverables

that will serve your organization’s intelligence

needs with precision

Industry Key Developments Monitoring (customized abstracts)

Industry Monitoring

Local Languages Monitoring

Social Media Monitoring

Macro-economic Monitoring

Monthly Summaries / Review Report

M-Brain Analysts monitor your business environment and process scattered data into relevant insights

Competitor Profile Updates

Market Profile Updates

Rapid Response Research

Hand-picked

sources

Dedicated

analyst team

Fees to be discussed

separately

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Optional: Dedicated analysts can complement

your Market Intelligence operation with custom

deliverables

Each service is unique and will be customized to match the Market Intelligence needs of the Customer, who also

decides which components will be produced internally vs. what will be outsourced.

Managed News Flow

Scheduled Newsletters

Sales Leads Monitoring

Key Customer Profiles

Social Media Monitoring

Patents Monitoring

Business Area Review

reports

Competitor Profiles

Macro Economic

Monitoring

Additional scope an /or

deliverables and resulting

fees can be discussed

About M-Brain

www.m-brain.com

17www.m-brain.com

We offer relevant, timely external intelligence that helps

make the right decisions, efficiently. We call it

Informed Leadership

We help you to…

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We offer relevant, timely external intelligence that helps make the right

decisions, efficiently. We call it Informed Leadership.

…stay aware of all

developments in your

business environment

…understand what

these developments

mean for you

…decide on your

optimal strategy for

success

www.m-brain.com

19www.m-brain.com

We cover 3 million social media

platforms

100 000 news outlets in 71

languages in 23 regions

450 professionals around the

globe conducting industry reports

and market analyses

20 years of giving strategic

advice and recommendations to

global companies

Complete Suite of Offerings

Our experience

spans across industries

www.m-brain.com

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M-Brain is a global information, technology and consulting services company. We

help our clients to navigate the turbulent and ever expanding business environment.

We offer crucial external business information, and advise in its efficient management

and utilization. We turn information into actionable insights for daily decision-making

and strategic planning. We call it Informed Leadership.

Global Intelligence Alliance was acquired by M-Brain in September 2014.

Carsten Gayer

Managing Director, Germany

[email protected]

+49 (0)172-7543331

www.m-brain.com