Planning for a World Cup: Transportation Strategy & Optimization for Qatar 2022

Planning for a World Cup Transportation Strategy

& Optimization

5/4/2014

FIFA 2022 – Qatar Davies DeCesare-Fousek

Operations & Information Management

Overview of Qatar

• Highest per-capita income country • Country w/ lowest unemployment• Oil and gas

– 50% of GDP– 85% of export earning– 50% of government revenues

• Proved oil reserves > 24B barrels 57 years• World’s 3rd largest natural gas reserves (13%)


Qatar 2022

• First Arab/Muslim country to host– Largest, world most TV viewed sport event– Smallest country ever to host

• Reflection of economic development• Opportunity to promote Islamic culture• Strengthen Arab football


Host Cities

Not just one host city, but seven…1) Doha2) Al-Rayyan3) Al-Daayen4) Umm Sal5) Al-Khor6) Al-Wakrah7) Al-Shamal


Venues

• 12 Stadiums– 9 new stadiums– 3 renovations to existing

• 10/12 within 25km radius• Minimum of 8, max of 12• Several modular stadiums

– Deconstructed after 2022– 170,000 seats donated to developing world


StadiumsHost City

Stadium Capacity

Status Use

Al-Daayen Lusail Iconic Stadium 86,250 To be built Opening match, group matches, round of 16, quarter-final, semi-final, final

Al-Rayyan Khalifa International Stadium 50,000 Major renovation Group matches, round of 16, quarter-final, semi-final

Doha Sports City Stadium 47,560 To be built Group matches, 3rd place play-off

Al-Rayyan Education City Stadium 45,350 To be built Group matches, round of 16

Al-Khor Al-Khor Stadium 45,330 To be built Group matches, round of 16

Al-Shamal Al-Shamal Stadium 45,120 To be built Group matches

Al-Wakrah Al-Wakrah Stadium 45,120 Construction started

Group matches, round of 16

Umm Sal Umm Sal Stadium 45.120 To be built Group matches, round of 16, quarter-final

Doha Doha Port Stadium 44,950 To be built Group matches, round of 16, quarter-final

Doha Qatar University Stadium 43,520 To be built Group matches, round of 16

Al-Rayyan Al-Rayyan Stadium 21, 282 Major renovation Group matches

Al-Rayyan El-Gharafa Stadium 21, 282 Major renovation Group matches, round of 16

Al-DaayenLusail Iconic Stadium

Capacity: 86,250

Al-Rayyan Khalifa International Stadium

Capacity: 50,000

DohaSports City Stadium

Capacity: 47,560

Al-RayyanEducation City Stadium

Capacity: 45,350

Al-KhorAl-Khor Stadium

Capacity: 45,330

Al-ShamalAl-Shamal Stadium

Capacity: 45,120

Al-WakrahAl-Wakrah Stadium

Capacity: 45,120

Umm SalUmm Sal Stadium

Capacity: 45,120

DohaDoha Port Stadium

Capacity: 44,950

DohaQatar University Stadium

Capacity: 43,250

Al-RayyanAl-Rayyan Stadium

Capacity: 21,282

Al-RayyanEl-Gharafa Stadium

Capacity: 21,282


Getting the World to Qatar

• World (204 nations) to 7 host cities• 10 of 12 stadiums w/in 25km radius

• Transportation logistics need to be integrated/streamline

• Requires advanced information,


Objectives

1. Safe, quick, reliable, sustainable transport2. As little traffic disruptions as possible3. A commitment to regulations of safety, health and

the environment4. Position Doha as the trade and transportation hub

between Africa, Asia and Europe


Investing In the Future

• $200B on new infrastructure– $34B: rail and metro system– $7B: port– $17B: airport– $4B: stadiums

• Min 8, max 12– $45B: Lusail construction


Approach

Two levels1. International + National2. Host city + last mile


4 Level Integration

• International– Air travel to access host country– Sea port (Cruises)

• National – Rail transportation logistics between cities for

international, national, regional• Host City

– Internal transport• Last Mile


4 Level Integration1) International• Air (90%)• Seaport (10%)

• Visa facilitation 2) National

• Rail• Expressway

• Massive upgrades

3) Region/Host city• Metro• Bus

• Accommodations

4) Last Mile• Stadium

accessibility• Traffic control• Security

control

Arriv

als &

Dep

artu

res

City

Ope

ratio

ns


Transport Demand

Regional

FansInternational

(local)International(non-local) Local

Local Accommodatio

n

Soccer matches

Night Events

Doha International Airport

Regional Transportation Hubs

Fan Fest Tourist Attractions


Transport Demand

• Function of:1. Stadium Size2. Transport long/short split (max share metro/tram/bus +

motorway = air/rail capacity)3. Accommodation supply (city/regional)4. Ticketing (local vs international)


Transport Demand

• 2,869,000 tickets• 400,000+ people• Ability to see several games a day

• Compact, tri-modal system• Extensive and integrated passenger metro/rail

systems are key


Host City Transport Model

StadiumCity Center

Parking/shuttles

Metro/tram/bus

FanFest

Airport

Seaport

ACC

ACC

ACC

Metro/tram/

bus/railstation

High speed railwayExpresswaysMain transport links

FIFA 2006 Germany

FIFA 2010 South Africa

FIFA 2014 Brazil

FIFA 2022 Qatar

Stadiums/Host Cities

12/12 10/9 12/12 12/7

Teams/Matches 32/64 32/64 32/64 32/64

Average intercity distance

400km 700km 1500km 35km

Tickets offered/actual sold

3.4M / 3.3M 3.4M / 3.2M ~ 3.5M ~ 2.7M

Average stadium capacity

52,000 51,000 55,000 45,325

Transport model Compact (Air + Rail + Roadway)

Dispersed (Air + Rail)

Widespread (Air)

Compact/Dispersed(Air + Rail + Roadway)

Historical Comparison


Accommodations

• 90,000 hotel rooms• 24 venue specific team hotels• 48 venue specific training sites

• Demand:– Host city/region for officials– Host city/region for fans/spectators/visitors


Accommodations


Airport

• Current Doha Airport• New Doha International Airport (NDIA)

– $13B cost– 6.5M sq. ft.– 50M passengers/year– 100 aircraft movements per hour – 4,800 – 6,400 passengers per hour– Primary gateway


New Doha Port (NDP)

• South of Al-Wakrah• Freight tonnage handling 10% annual growth• Luxury passenger terminals

– Several cruise ships (6,000 people)– Success during Asian Games

• Passenger ferries– Bahrain to Al-Shamal

• Linked to rail network


Metro/Rail

Integrated Rail System

Doha Metro Long Distance LRT

Red LineGreen Line

Gold Line

Blue Line

Long Distance

Passenger RailLong

Distance Passenger

Rail

Lusail

West Bay


Metro/Rail

• Integrated Rail System– Doha Metro– Light Rail System– High Speed Rail

NDIA Doha Bahrain– Freight Line

• East coast link to Gulf States


Doha Metro

• 4 Lines– Red Coast Line– Golden Historic

Line – Green Education

Line – Blue City Line

• Stage 1 on track for 2018


Lusail Light Rail

• 30.5km– 37 stations– 34 trains

• Tunneling finished, 60% of station drilling complete

• On track for 2018


High Speed Rail (HSR) Network

• 350km long• 220–350km/h for passenger trains• 120km/h for freight trains

• Doha Bahrain (P – 51 min)• Doha Al Shamal (P&F)• Doha Dukhan (P&F)• Port Mesaieed Ras Laffan (P&F)


Roadways

• Objectives– Connect NDIA to all major cities– Causeway to Bahrain– Causeway to Abu Dhabi

• Cuts travel time• Bypasses Saudi border


The Expressway Program

• 900km of new road• Vital transportation links

– Key cities, towns, and villages– high quality national freeways and urban routes

• 240 major interchanges– Conventional traffic lights, 4-level interchanges with tunnels

and flyovers• 10 projects underway, 20 remaining


Intelligent Transportation System

• Integrate technology into transportation infrastructure

• Deliver an optimized, integrated, managed system• Provides accurate, reliable, user friendly information

– reduction in accidents– improved incident detection and response– reduction in congestion and delays– environmentally responsible and sustainable roadway– informed and satisfied travellers


Intelligent Transportation System

• Government Vision: “By 2020, the State of Qatar will have the most accessible, efficient, safe and technologically advanced transportation network in the World.”

• Goals:– Safety & Security– Mobility & Access– Sustainability– Quality of Life


US Standard Architecture Model


A look at the past…

• Germany 2006• South Africa 2010• Brazil 2014


Germany 2006

• “Green Goal”• $5.15B invested in transportation

– 370km of new/expanded motorways– Urban, regional and local rail routes comprehensively

upgraded– Installation of IT-supported traffic routing systems

• Drastic reduction in rail travel times• No ongoing projects during world cup within 50km• Free transport w/ ticket


Germany 2006

• 1M expected, 2M actual visitors• Largely congestion-free arrival and departure• 77% of fans relied on public transportation

– 90% utilization in Berlin• Use of signage to maximize ease of use


Germany 2006 - Signage

• Guided target groups• Unified use of signage throughout Germany

(public+private)


South Africa 2010

• 350-500k visitors• $1.3B w/ target 50% public• Focus on “green”

• Integrated Rapid Public Transport Networks– Bus Rapid Transit (BRT)– Taxi recapitilization– Cape town railway upgrades– Park and ride + park and walk


South Africa 2010

• Outcome:– Bumpy at first thousands of empty seats– Smoothed out– IBM: Johannesburg is the 5th most congested of the 20 large

cities– 25% park and ride -14% park and walk– 10% rail transport -10% BRT

• Transportation legacy– BRT has significantly improved QoL– Significant acceleration of projects– Promoted the adoption of public, private shared occupancy

and non-motorized transport modes


Brazil 2014

• Outdated, over capacitated infrastructure riddled w/ delays– 200% increase in traffic in past 5 years– 131st in terms of infrastructure quality

• 600k visitors will strain airlines• Investment target for 2014

– New metro lines– Light Rail Vehicles (LRV)– Bus Rapid Transit (BRT)


Brazil 2014

• Uncertain Outlook– Cancellations– No rail link between airports– Monorail linking airport to metro

• Judges halted work because of financial irregularity• Poor feasibility studies and planning no funding• Didn’t execute planning until 2010


Optimizing Qatar’s Transport System

• A chance to showcase Qatar’s development• Massive planning into the transportation

infrastructure, stadiums and general development

• Limited thought of end user’s experience, and actually utilizing available transportation

• Strong service design is vital


Service Design

• End user: International or unfamiliar visitor• May have negative view of public transport• Needs mobility

– Up-to-date information, reach destination quickly and safely• Maximize effectiveness of system

– Use of ITS• Existing and planned systems

– Traveler Information Systems• Pre-trip planning and active alerts

– Enhance the travel experience


Service Design

Traffic Flows

Incidents

Road/Weather

Conditions

ITSModular

Info System

s

Travel Times

Route Guidance

Alternative Routes


How can pre-trip planning help?

• Convenient, comfortable way to determine best route– Increases trip awareness– Minimize waiting/transfer times– Avoid congestion

• Obtaining info/tickets in advance– Minimizing waiting times in obtaining info, ticketing, boarding– Familiarity with security procedures

• Pre-purchase of tickets– Demand Responsive Transport– Add capacity as-needed


Why does it matter?

• Confidence in transportation encourages use– Preferred choice– Travel independently, before and after

• Leads to increased economic activity– Higher spending– Improved traveler satisfaction

• Reduces environmental impact– Decreased air pollution– Fuel savings


Example: Integrated Master Software


Key components

• Delivery Channel– Smartphone apps/web– Online website– Dynamic signs– Print media (distributed w/ tickets)– Kiosks– On-Station display systems– Telephone Information Systems– Mobile-alerts


Key components

• Content– Schedule/timetables– Route/transport maps– Fare/ticket information– Closest station on route– Trip Planning Capability

• Alternate routes– Incident alerts

• Alternate routes


Essentials to strong design

• Consistency– Inaccurate info is worse than no info

• Centralized information resource• Managed traffic flow at stadium areas• Pre-trip and en-route planning• Focus on public transport modes


Where Qatar wants to be


What they’ve done

• Held 2 annual “Intelligent Transportation System (ITS) and Road Safety Forum” – Organized by Ashgal partnered with the Ministry of Interior

and the National Traffic Safety Committee• Studied 10 best practices of ITS implementations

across the world• Late 2013 - issued pre-qualification document for

procurement of ITS for completion by 2022• 3 I’s approach

– Informative, intelligent and integrated


Doha Traffic Control Center - 2012

• Controls CCTV cameras and traffic signals at 150 junctions

• Varies cycle time, signal split, and offset at each controlled intersection


Major challenges

• Ambitious development programs on unprecedented scale in small country

• Funds available intelligent approach– Logistical capacity– Material supply and manpower– Time frame– Current infrastructure bottlenecks construction boom


Conclusion

• Information Systems are critical– System limited by data available

• Traveler information crucial for managing demand– Real-time operational awareness, adaptability, readiness

• “Smart” city can propel economic growth• Sustainability

– Reduction of traffic congestion, increased public transit use– Lower emissions scalable to demand


Thank you


References1. 2022 FIFA World Cup Bid Evaluation Report: Qatar. Rep. FIFA, 14 May 2010. Web. 2. Al-Assaad, Fadi. "Infrastructure Main Challenge for Qatar World Cup." Reuters. N.p., 07 July 2011.

Web. 3. Ashgal and Gannett Fleming. “Intelligent Transportation Systems (ITS) Industry Briefing Event.”

PowerPoint Presentation. 19 Nov 2013. 4. Biedermann, Carlos, and Hazem Galal. Crunch Time for Brazilian Infrastructure. Rep. PwC, Mar.

2013. Web. 5. Davids, Gavin. "Qatar Issues New Tender for Phase I of Doha Metro." Big Project Middle East. N.p.,

20 Mar. 2014. Web. 6. "Doha Implements Traffic Control System." ITS International. N.p., Sept. 2012. Web. 7. "Doha Metro Stations on Track for 2018 Completion." Construction Week Online Middle East. N.p.,

12 Dec. 2013. Web. 8. "The Expressway Programme." Ashgal. N.p., n.d. Web. 9. Gannett Fleming. “State of Qatar - ITS Master Plan and ITS Services” PowerPoint Presentation.

Arizona. Sep 2012. 10. Insight into the Qatar Construction Market and Opportunities for Real Estate Developers. Rep.

Deloitte, June 2013. Web. 11. J. Marienhagen. “Qatar Railways in Future – Design and Build under Special Conditions”

PowerPoint Presentation. 11 Feb 2013. 12. Kenyon, Peter. "Qatar Drives Forward with Doha Metro." Tunnel Talk. Direct Design, Dec. 2011.

Web. 13. Kovessy, Peter. "Qatar Rail Releases Detailed Route Maps for Upcoming Rapid Transit System."

Doha News. N.p., 10 Dec. 2013. Web. 14. Naidoo, Thamashni. "Soccer World Cup 2010 Will Launch New Intelligent Transport Systems."

Engineering News. N.p., 10 June 2005. Web.


References15."Population." Qatar Information Exchange. Ministry of Development Planning & Statistics, 31 Jan.

2013. Web. 16. "Qatar Inks Enabling Works Deal at First World Cup Stadium." Arabian Business. N.p., 5 May

2014. Web. 17. "Qatar to Get Intelligent Transport System in Time for 2022 World Cup." ITS International. N.p., 19

Nov. 2012. Web. 18. "Qatar's Huge Infrastructure Projects." Arabian Business. N.p., 27 Feb. 2013. Web. 19. Review by the Federal Government on the 2006 FIFA World Cup. Rep. Federal Ministry of the

Interior, 14 Aug. 2006. Web. 20. Shane, Daniel. "Qatar Says World Cup 2022 Will Attract 1m Visitors." Arabian Business. N.p., 4

Dec. 2013. Web. 21. South Africa 2010 Report. Rep. United Nations Environment Programme, Aug. 2012. Web. 22. Spong, Rebecca, Rob Shaw, and John Parnell. "Special Report: Qatar." Middle East Business

Intelligence (n.d.): n. pag. MEED, 23 Nov. 2012. Web. 23. Winterstein, Paulo. "New Brazil World Cup Woe: Transport." The Wall Street Journal. Dow Jones &

Company, 2 Feb. 2014. Web. 24. Zegrea, Cristina, and Hala Matar Choufany. Doha In Focus: Welcoming FIFA World Cup 2022. Rep.

HVS Global Hospitality Services, Oct. 2013. Web.

Planning for a World Cup: Transportation Strategy & Optimization for Qatar 2022

Leadership & Management

built group

mile operations

operations

2018 operations

information

doha metro

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rayyan el