25 slides from Pioneers Festival André Marquet Vienna, 30.10.2012 @amarquet 850 entrepreneurs, 58 countries, 1 winner... and 1 halloween party! Terça-feira, 6 de Novembro de 12
25 slides fromPioneers Festival
André MarquetVienna, 30.10.2012@amarquet
850 entrepreneurs, 58 countries, 1 winner... and 1 halloween party!
Terça-feira, 6 de Novembro de 12
Pioneers Festival, Oct 30 - Nov 1, Vienna, Austria
850 entrepreneurs
58 countries
1 winner
Halloween party
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What made Pioneers Festival a great event?
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It’s about cool merchandising.
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It was mostly about central Europe.
Portugal was the outlier from the West of
Europe.
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No is a designer best friend and function always wins.Tom Hulme (IDEO)
In 2006, Terese Alstin started working on Hovding, the invisble bicycle helmet.
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I think we should go to Mars!
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Let’s use mobile technologies to get fit.Florian Gschwandtner (runtastic.com)
1...2...3...57!
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Speaker’s Insights
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You can predict the future.
• Usable Access is Key (10)
• Social Networking Takes Off (10/10)
• All media becomes digital (9/10)
• Intelligent Assistants (ML) (8/10)
• Public & Private Content (8/10)
In 2004, Adam CheyerSiri Creator, made 10 predictions about the web in 8 years. He got 5 right and 5 wrong.
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Sometimes you can’t.
• Structure: Disconnected towards to Semantically Organized (5/10)
• Customized Products (5/10)
• Unstructured: Editor towards Collaborative; (4/10)
• Unstructured & Structured will Merge; (4/10)
• Applications are transformed (3/10)
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Predictions for the next five years.
• Speech recognition finally works
• Collaborative coding
• Health care has intelligence breakthroughs
• Augmented reality goes mainstream (think Google glasses)
• Dynamic knowledge repositores
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Dave McLure lessons
• There are six languages that you should take care on the web: English, Mandarin, Spanish, Arabic, Hindi and Portuguese.
• Look at the top spenders’ markets;
• Localize requires natives speakers.
• There are reasons to stay local though: you don’t speak English, your local market is 50M+ people, you have great living situation (family, kids, etc)
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Mike Butcher
Negative Aspects of Europe:
• Small consumer markets
• Outsourcing slows down dev
• Customers less “hip to the new”
• Startups are underfunded
• Less capital=cautious investors
• Ecosystem still early
• Revenue focus slows growth
• No IPO exits (right now)
• Need a new generation to arrive.
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Mike Butcher
Positive (+) Aspects of Europe:
• Test something in a smaller market
• Cheaper to hire vs the Valley?
• Closer to costumers
• Ads/ fashion/ music/ CULTURE!
• International! 66 langs.
• It’s generating its ecosystem
• Revenue focus vs craziness
CULTURE!
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Colette Ballou
Public Relations Management for Startups
• First things first, a good Press Release starts by:
• The location and date
• Paragraph one:
• What the company does;
• What are they annoucing;
• EXTRA-TIPS:
• Email key press only;
• Copy-Paste text of the PR into email body.
DON’T GET ROASTED BY THE MEDIA
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TOP 10 - Great Things on Pioneers
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Free BeerPowered by Pioneers Pint (really great lager by the way)
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Great CateringAll you can drink café powered by Nespresso. Brilliant!
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The Games RoomA great way to relax with friends.
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International Connections.Pioneers created an European Network of Ambassadors to promote it!
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Meeting friends from all over Europe.Vienna is at the core of Europe = more friends
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The VenueHofburg Palace and the House of Industry are simply outsanding venues.
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Great SpeakersAnd great moderators.
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Everything was properly signedSo you don’t get lost
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ChampagneOnly for the winner though
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Halloween Party Words for what! See you next year
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