PHPro Pieter Caluwaerts

Magento als uw e-commerce platform

Pieter Caluwaerts01.12.2014

Pieter Caluwaerts, e-commerce consultant // @CaluTweets

6012

The changing rules of commerce

Connected Constantly

To Their Work

To Their Home

To Their Friends

To Their Favorite Retailers

On the Go

To Multiple Devices

Everywhere

The Commerce Revolution is here.

Most e-commerce solutions are “one-size-fits-all”

But your business is unique

Content Management

Search + Navigation

Inventory Management

Mobile Apps & Web

Merchandising Promotions

Payments

Coupons Segmentation & Personalization

Order Management Shipping Returns

Magento Architecture

Order Flow

Add to Cart Shopping Cart Checkout PSP

@

OrdersInvoiceShipmentCredit Memo

@@@

@: Transactional e-mail

PDF PrintTrack & TraceOn- & offline refund

Guest CheckoutNo Account

Case: 30% Guest Checkouts

Product TypesSimple Products

Product TypesConfigurable Products

Product Types

Grouped Products

Bundled Products

Virtual Products

Downloadable Products

NavigationCategories

Layered Navigation

Sorting

Search Queries

Backend Capture

Search the products

Stock

No Backorder

In Stock Out of Stock

Backorder

Product Shown Product not Shown

QTY increment

Increment of 50

Upsell

Other Products

Related Products

Sell more products

Cross-sell

Sell more / Shopping Cart

Reviews

Discounts

Special Price

Tier Price

DiscountsShopping Cart Price RulesCatalog Price Rules

Free shipmentCoupons

Private Sales

Reward Points

€10 = 1 points

1 point = €1 discount

Award customers with points based on actions:

+ Writing a review+ Purchase amount+ Converting invitation into customer+ Converted constumers that buy products+ Signup newsletter

Gift Cards

Magento is a platform that puts you in control

Not one that controls you

It’s not just software

It’s an adaptable platform that grows as you do

Magento shops

Source: http://tomrobertshaw.net/2014/04/april-2014-ecommerce-survey/

26%30% 26%

Magento 2

Pieter Caluwaertse-commerce consultant 6012

@CaluTweets

be.linkedin.com/in/pietercaluwaerts