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ONLINE BOOM FOR E-COMMERCE PHILPPINES By: Eireen Diokno-Bernardo
28

Philippine Computer Society Feb 22 Meeting

Jun 19, 2015

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Philippine Computer Society Feb 22 Meeting. Presentation by Eireen Diokno-Bernardo
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Page 1: Philippine Computer Society Feb 22 Meeting

ONLINE BOOM FOR E-COMMERCE PHILPPINES By: Eireen Diokno-Bernardo

Page 2: Philippine Computer Society Feb 22 Meeting

Eireen Diokno-Bernardo

I AM A ROCKISTA!!!

Page 3: Philippine Computer Society Feb 22 Meeting
Page 4: Philippine Computer Society Feb 22 Meeting
Page 5: Philippine Computer Society Feb 22 Meeting

We sell just about everything and

anything about the Philippines and

about being a Filipino; from antique

to collectible, manufactured items to

Filipino brands.

Page 6: Philippine Computer Society Feb 22 Meeting
Page 7: Philippine Computer Society Feb 22 Meeting
Page 8: Philippine Computer Society Feb 22 Meeting
Page 9: Philippine Computer Society Feb 22 Meeting
Page 10: Philippine Computer Society Feb 22 Meeting
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Page 12: Philippine Computer Society Feb 22 Meeting
Page 13: Philippine Computer Society Feb 22 Meeting
Page 14: Philippine Computer Society Feb 22 Meeting

Noise and Liquify

Creative Photoshop Workshop

Feb 27 (Virtual Class)

Online Workshop P888 7pm to 10pm.

Lecture Material Aid will be included.

March 2 Lasernet Internet & Gaming Lounge.

Hands-On Live Workshop P2888 10pm to 4pm

P2888 includes the Feb 27 sessions and all its inclusion

Art Materials/Oil Pastels/Colored Pentelpen/

Images and lightings.

Page 15: Philippine Computer Society Feb 22 Meeting

April 12 2013

New York

Philippines Embassy c/o by DTI

and Live Wealthier

Page 16: Philippine Computer Society Feb 22 Meeting

2012 E-commerce B2C product

sales totalled $142.5 billion/

The United States online retail

industry will be worth $279 billion

by 2015.

Page 17: Philippine Computer Society Feb 22 Meeting

2012 European E-commerce to

reach over € 300 billion

That is a possible 15 to 24.5% e-sale

increase from 2011.

Page 18: Philippine Computer Society Feb 22 Meeting

In 2012, B2C ecommerce sales grew 21.1% to top $1 trillion for the first

time.

This year, sales will grow 18.3% to $1.298 trillion worldwide, eMarketer

estimates, as Asia-Pacific surpasses North America to become the world's

No. 1 market for B2C ecommerce sales.

Stats by www.eMarketer.com

Page 19: Philippine Computer Society Feb 22 Meeting
Page 20: Philippine Computer Society Feb 22 Meeting

Top Selling Internet Products

1. Software, Books, Music, Flowers.

2. Computer Hardware, Consumer Electronics,

Office Supplies.

1. Apparel, Footwear, Jewelry, Linens / Home Decor.

2. Health, Beauty, Food and Beverage.

3. Toys, Video Games, Sporting Goods.

4. Small Appliances, Furniture, Tools, Garden Equipment.

Page 21: Philippine Computer Society Feb 22 Meeting

NRF Fact: The top and best selling products on the

internet are:

#1. Books

#2. Computers, Computer Hardware

#3. Computer Software

#4. Consumer Electronics

#5. Apparel

#6. Toys/Video Games

#7. Videos DVD's

#8. Health and Beauty

#9. Music

Page 22: Philippine Computer Society Feb 22 Meeting

WHAT CAN WE DO?

Page 23: Philippine Computer Society Feb 22 Meeting

THE WHY’s

Why am I not doing about it?

Why am I allowing this to pass in

front of me?

Why am I not getting the optimal

share of this growth?

Why am I not visible enough?

Page 24: Philippine Computer Society Feb 22 Meeting

THE WHY’s

Why am I not doing about it?

Why am I allowing this to pass in

front of me?

Why am I not getting the optimal

share of this growth?

Why am I not visible enough?

Page 25: Philippine Computer Society Feb 22 Meeting

ANSWERS:

A Shift in Buying Behaviours’:

You just have to ride on the trend-

A study from NM Incite showed us that 63 percent of social media users list “consumer ratings” as their preferred source for getting information about a business, product or service.

Basic browsing or stalking/ FB and on Linked-in

Page 26: Philippine Computer Society Feb 22 Meeting

ANSWERS:

Anticipate what will be next-

Social Brings Accountability:

Google looks at reviews as just one of many social signals that will bring accountability back into their algorithm.

Google is so serious about accountability and social signals that they even built a new social network around it called Google+.

Where as consumers will be forced to interact on the Web using their real names and identities. That changes the types of interactions that are taking place.

Search engines want to return the best possible experience, and an increased focus on social signals is one way they’re looking to do that.

Page 27: Philippine Computer Society Feb 22 Meeting

ANSWER?

Page 28: Philippine Computer Society Feb 22 Meeting

THANK YOU

PHILIPPINES COMPUTER

SOCIETY

Eireen Diokno-Bernardo

Ecommerce Specialist Philippines.