THE INTERNATIONAL CONGRESS OF ESTHETICS AND SPA Pennsylvania Convention Center PHILADELPHIA, PA OCT 19 & 20 • 2014 For more information: 1.800.471.0229 • 1.305.443.2322 • Fax: 1.305.443.1664 • LNEONLINE.COM Sunday: 9:30 a.m. to 6:00 p.m. Monday: 9:30 a.m. to 5:00 p.m. PRESENTED & SPONSORED BY S K I N C A R E & S P A S H O W I N T H E U S A
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Transcript
THE INTERNATIONAL CONGRESSOF ESTHETICS AND SPA
Pennsylvania Convention Center
PHILADELPHIA, PAOCT 19 & 20 • 2014
For more information: 1.800.471.0229 • 1.305.443.2322 • Fax: 1.305.443.1664 • LNEONLINE.COM
Sunday: 9:30 a.m. to 6:00 p.m. Monday: 9:30 a.m. to 5:00 p.m.
PRESENTED & SPONSORED BY
SK
IN CARE & SPA
SH
OW IN THE U
SA
25% increasein collagen productionin just 6 days!
To carry the complete Age Corrective Collection and/or to become an authorized premiumÉminence Spa or Salon call 1-888-747-6342 or visit www.eminenceorganics.com.
with Natural Retinol Alternative
TRADESHOWOFFER!
Receive a FREEÉminence Jute Bag
when you purchase any Éminence product!*
*while quantities last
Visit us at Booth 603!
ACE TS DP Ad ICE Philly 14.indd 1 2014-06-25 5:54 AM
25% increasein collagen productionin just 6 days!
To carry the complete Age Corrective Collection and/or to become an authorized premiumÉminence Spa or Salon call 1-888-747-6342 or visit www.eminenceorganics.com.
with Natural Retinol Alternative
TRADESHOWOFFER!
Receive a FREEÉminence Jute Bag
when you purchase any Éminence product!*
*while quantities last
Visit us at Booth 603!
ACE TS DP Ad ICE Philly 14.indd 1 2014-06-25 5:54 AM
Welcometo Philadelphia, PA
Congress HostWill Strunk
Hello fellow professionals,
On behalf of Les Nouvelles Esthétiques & Spa and DERMASCOPE magazines, I want to welcome each and every one of you to The International congress of esthetics and Spa, Philadelphia 2014.
As our industry continues to grow and diversify, and as consumers become more educated than ever before, The International Congress of Esthetics and Spa, Philadelphia, is the must-attend event that exposes you to the best and the latest the world of skin care and spa has to offer with the widest and most diverse program.
Our primary goal with this event is to help you find all that you seek under one roof. This program outlines the many educational opportunities available. We have scheduled special spa seminars covering management, marketing, customer service, nutrition, medical services and much more. This year we have more than 50 manufacturer workshops providing access to new products and services. And, as always, our General Session is packed with exciting lectures and demonstrations, while the exhibit hall showcases the best professional products and technology out there.
Take time to peruse this program and make note of all the classes, seminars and demonstrations you want to see. Round up your colleagues and come share this unique experience of growth and networking. It’s an investment in your profession… it’s an investment in your future.
See you in Philly!
Will StrunkDERMASCOPE Magazine
Call PCA SKIN today at 877.PCA.PEEL [722.7335], visit pcaskin.com or email [email protected].
Scan here to access a list of our upcoming classes.http://www.pcaskin.com/greatnessbeginshere/classes.html
Discover your unique potential and achieve your personal best. Become a PCA SKIN® Certified Professional.
greatnessbegins here
HOTEL & TRAVEL .................................... 08CONGRESS REGISTRATION .................... 09
fLOOR PLAN .......................................... 34ExHIbITOR LIST ...................................... 36NEWS SPOTLIGHT ................................. 48
DIRECTIONS & HOTELS ........................ 51
GENERAL SESSION ................................ 10MANufACTuRERS’ WORkSHOPS ........ 12STAGES................................................... 18
SeminARS
• Wellness: Mind and Body .................... 19 Room 108 A
• Med Spa Business Seminar................... 20 Room 108 B
• Cutting Edge Salon/Spa Business........ 21 Room 109 B
GENERAL SESSION ................................ 22MANufACTuRERS’ WORkSHOPS ........ 24STAGES................................................... 30
SeminARS
• Wellness: Mind and Body .................... 31 Room 108 A
• Salon/Spa Business Management Seminar .... 32 Room 108 B
• Image Seminar ...................................... 33 Room 109 B
SUNDAY • OCTOBER 19
ContentsTABLE OF
PENNSYLVANIA CONVENTION CENTER
9:30 a.m. - 6:00 p.m.
MONDAY • OCTOBER 20PENNSYLVANIA CONVENTION CENTER
9:30 a.m. - 5:00 p.m.
7The International Congress of Esthetics and Spa • Philadelphia 2014
8 The International Congress of Esthetics and Spa • Philadelphia 2014
$138 $138 $148 $148
$149 $149 $159 $169
$159 $159 $179 $179
$219 $219 $239 $259
Single DOUBle TRiPle QUAD
HOTEL & TRAVEL INFORMATION
LE MéRIDIEN PHILADELPHIA • Deluxe• Located 1 Block from Convention Center • NON-SMOKING HOTEL
FOUR POINTS by SHERATON• Superior-First Class • Includes Continental Breakfast• Located 1 Block from Convention Center • NON-SMOKING HOTEL
HILTON GARDEN INN • First Class• Located Across the Street from Convention Center• NON-SMOKING HOTEL
HOME 2 SUITES by HILTON• Superior-First Class• Includes Continental Breakfast• Located Across the Street from Convention Center• NON-SMOKING HOTEL
HAMPTON INN• Superior-Tourist Class• Includes Deluxe Continental Breakfast• Located Across the Street from Convention Center• NON-SMOKING HOTEL
RESERVE YOUR HOTEL
Visit our website: www.LNEONLINE.com Call Toll Free: 1-800-471-0229 *Outside the U.S. call (305) 443-2322E-mail: [email protected] Fax: (305) 443-1664
AIRLINE RESERVATIONS & CAR RENTAL
For airline and car reservations contact Vivian P. Lodeiro at [email protected] or call (305) 341-1200 ext 256.
GETTING TO PHILADELPHIA BY TRAIN
AIRPORT SHUTTLE SERVICES
The shuttle fare from the airport to the city center is approx. $10 - Taxicab service is approx. $28.For more information please call 1-215-937-6958, or visit the Philadelphia airport’s website at www.phl.org.
ALL HOTEL RATES ARE PER NIGHTPlus 14% room tax. Congress rates are subject to availability.CANCELLATION PENALTIES: $50 cancellation fee if reservations are cancelled after 09/26/14. Full one night deposit if cancelled after 10/03/14. Cancellation penalties are STRIcTlY eNFoRceD.
RATES ARE PER NIGHT
$161 $161 $161 $161
stAnDArD rooM
$175 $175 $175 $175
JUnIor sUIte
Amtrak Rail ServiceFor Information:1-800-872-7245www.amtrak.comConvention Fare Code:X54T-910
9The International Congress of Esthetics and Spa • Philadelphia 2014
I would like to receive a FREE issue of: Les Nouvelles Esthétiques & Spa magazine Dermascope magazine
MAILING INFORMATION
First Name: M.I.:
Profession:
Mailing Address work Home :
City: State: Zip Code: Country:
Phone work Home: E-mail Address:
CONGRESS REGISTRATION Please send me:
* If purchasing more than one ticket, please provide all names and addresses so that we may issue proper identification badges.
PAYMENT METHOD
Company Name:
Last Name:
Visa MasterCard Check
Account Number:
Name on Card:
Authorized Signature
Exp. Date:
Card Holder Billing Address:
MAGAZINE OFFER
$45 1 day admission(s) per person* ($55 after 09/26/14).
THe INTeRNATIoNAl coNGReSS oF eSTHeTIcS AND SPA: PHIlADelPHIA, PA, ocT 19 & 20, 2014Be sure your registration form is complete and accurate. Upon receipt of your completed form and payment, we will mail your ticket(s)/badge(s).
(Business or personal checks should be made payable to Aesthetic Expo)
For safety reasons, children under 12 are not allowed inside the Exhibition Floor, General Session or classrooms. We are not responsible for lost ticket(s)/badge(s). Requests for refunds of registration fee will not be accepted after 09/26/14.
Quantity
REGISTRATION FORM
SAVe WHeN YoU ReGISTeR BY 09/26/141 Day admission is $55 after 09/26/142 Day admission is $90 after 09/26/14
$70 2 day admission(s) per person* ($90 after 09/26/14).
$45 1 DAY ADMIssIon
(Before 09/26/14)
$161 $161 $161 $161
$175 $175 $175 $175
MAIL: Aesthetic Expo 3929 Ponce De Leon Blvd.
Coral Gables, FL 33134
$70 2 DAY ADMIssIon
(Before 09/26/14)
10 The International Congress of Esthetics and Spa • Philadelphia 2014 Show hours: Sunday from 9:30 a.m. to 6:00 p.m.
10:00 a.m. Opening CeremOnyby Will Strunk
Will Strunk is the publisher of Dermascope magazine and has been a licensed esthetician and massage therapist for more than 20 years. A lifelong entrepreneur, he opened his first business as a teenager and has been counseling, educating and motivating business owners ever since. Strunk is the current president of the Aesthetics International Association and creator of the Aesthetics Professional Network. His passion for education, business and success is contagious, and his motivational lectures inspire professionals in all areas of the wellness industry.
10:10 a.m. empOWering yOUr BODy, minD AnD SpiriT:perSOnAl empOWermenT by EuGene Gant
Energize your body, mind and spirit with Shakti Naam Yoga. Join yogi Gant as he demonstrates and leads you through movements that you can do any time of day for greater energy, focus, joy, clarity and power. Having a powerful and healthy self-image, serving those around you and doing what you love on a daily basis makes you radiant, magnetic and youthful beyond your years. Discover the techniques to take your inner and outer beauty to the next level!
EuGene Gant has been a student of divine spiritual wisdom for more than 15 years. As a certified meditation teacher, Naam Yoga therapist, and Harmonyum Healing practitioner, Gant seamlessly combines the stillness of the mind, advanced breath techniques, movement and plenty of laughs for the spirit and heart.
10:40 a.m.eAST meeTS WeST: re-SCUlpT AnD re-COnTOUr yOUr ClienT’S SKin (DemO)by Janel Luu
The ancient Eastern art of facial rejuvenation meets state of the art western technology. Enhance your facial re-sculpting skills using Eastern-inspired Meridian theory. Learn about remarkably effective techniques using jade Gua Sha, volcanic Cupping, and innovative ultrasonic technology to create the ultimate facial firming and re-contouring experience (Gua Sha is an ancient Asian technique that includes the use of a tool to gently scrape the skin. Jade is believed to carry ‘qi’—life energy).
Janel Luu has been an international educator and formulator for skin care and cosmetics for 30 years. In 2004 she launched Le Mieux Cosmetics, a premium anti-aging skin care brand. Luu firmly believes that “a formulator should expect more every time a product is born—every drop should make a difference.”
cOMPLIMENTARy PRODUcT FROM PcA SKIN TO PARTIcIPANTS (while supplies last)
SUNDAY, OCTOBER 19
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GENERAL SESSIONLocated Inside the Exhibition Hall
11The International Congress of Esthetics and Spa • Philadelphia 2014Show hours: Sunday from 9:30 a.m. to 6:00 p.m.
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11:20 a.m. COmpenSATiOn AnD prOFiTS—mAKe iT A Win-Win (leCTUre)by Dori Soukup
Are you generating revenue but your profit line is not reflecting it due to your compensation expenses? Join Soukup and discover the Volume per Guest (VPG) compensation model, a performance based plan guaranteed to motivate your team. Learn three steps to develop an innovative compensation plan, determine your financial ratios, outline your model and create a performance based compensation plan. The VGP compensation model will help you attract the right team members and give you a healthier bottom line and business.
Dori Soukup is an executive coach, professional speaker and the founder of InSPAration Management. She speaks at conventions all over the world and hosts public and private seminars. Her Spa BizTools and strategies have helped thousands of spa professionals experience exponential growth and profits.
11:50 a.m. “lUK prA KOB” THe HerBAl pOUlTiCe mASSAge (DemO) by Cecily Braden
Luk Pra Kob, an ancient herbal poultice massage from Thailand, is a deep therapeutic muscle treatment that uses heat and organic herbs. As these are absorbed by the body, aches and pains are reduced, circulation is stimulated, lymphatic drainage is increased, and the skin is detoxified and conditioned. Braden demonstrates how to use the herbal poultice and incorporates three massage modalities based on the healing traditions of Thailand. She discusses the importance of intention and body mechanics as it relates to Thai philosophy to help you deepen your practice.
Cecily Braden is the founder of Beauty Secrets Global Spa Imports. She has developed protocols to educate spa professionals around the world. Beauty Secrets was born of her passion to offer unique products and services that maintain the traditional techniques and philosophy of international cultures.
12:30 p.m. AirBrUSH TeCHniQUeS FOr FUll COVerAge mAKeUp (DemO)by Sheila McKenna
Join McKenna and learn her techniques to cover imperfections and how color theory is used whether you apply makeup to a face or cover a tattoo. McKenna offers tips on how to develop airbrush layering techniques to color match, color correct, highlight and contour with seamless perfection. McKenna shows how this application erases any trace of hyper-pigmentation, tattoos, birthmarks and varicose veins.
Sheila McKenna is an industry veteran with more than 25 years of experience in makeup artistry. She is the president and founder of Kett Cosmetics. An expert in the field of airbrush makeup artistry, McKenna authored the chapter on “Airbrush Makeup” for the 2012 Milady’s Standard textbook.
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rHOnDA AlliSOn • Room 102 AInsight Into Acids by Shannon Esau
AHA? TCA? Next generation Jessner? Flower acids? Apple wine? with so much to choose from, do you ever wonder where to start when selecting the best acids for your clients? Let us help clear the confusion—learn how to select the perfect acids for your treatments to achieve maximum results for your clients.
SeSHA SKin THerApy • Room 102 BExfoliation TLC vs Tough Love by Vickie Reigle
Exfoliation is an aspect of a professional skin care service that is more important than ever before. To get optimum results, a complete understanding of this treatment is required. “More is better” is an especially bad idea when it comes to exfoliation. Gone are the days of extreme peeling and ablative treatments. This is a result driven service; effects are visible and tangible. Proper exfoliation allows for optimum penetration of active ingredients.
nATUre pUre lABS • Room 103 AInstant Non-Surgical Face & Neck Lift with Age Reversing Organic Bio-Actives and Micro-Needling by Victoria Tabak
Learn step by step how to achieve maximum results with micro-needling. Outshine your competition with easy and effective Collagen Induction Therapy (CIT) for immediate skin tightening and lifting results. Inject skin with highly potent concentrations of stem cells, resveratrol, super antioxidants and 70% pure hyaluronic acid. CIT Rollers stimulate collagen production, fights wrinkles, pigmentation and increases ingredient penetration. Industry forward Estheticians will not want to miss this interactive, hands-on demonstration!
mArTinni BeAUTy, inC. • Room 103 BFast $$$ Comes From Fixing All Skin Imperfections Permanently In Esthetic by Lana Yu
Learn how to become the ultimate specialist for your client’s skin imperfections such as ruby points, skin tags, age spots, sun spots, freckles, cholesterol deposits, keratosis, broken capillaries, fibromas, spider naevi, pore packets, thick hair and more. Permanent results are achieved in just one treatment. This class shows you how to use an easy method and technology to build a very lucrative business. A live demonstration is given.
BiO JOUVAnCe pAriS • Room 103 CMicroneedle Therapy With Bio Matrix Dermal Filler: Anti Aging Alternative To Restylane® by Sonia Boghosian
This “all natural skin therapy” shown on Oprah, Dr. Oz and Rachel Ray as the most advanced treatment combining science and technology is now available to estheticians. Explore the benefits of microneedle therapy with plant-based Hyaluronic Acid Ultra Filling Spheres. Visible results are guaranteed. This class features a Power Point presentation and hands-on demonstration. A step-by-step technical manual and certificates of attendance are available with purchase.
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WORKSHOPSSUNDAY, OCTOBER 19 2:00 - 3:00 p.m.
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glymeD plUS • Room 104 AProfitable Power Peeling with Oxygenby Christine Heathman
This exclusive class teaches you new cutting edge breakthroughs vis-à-vis the Plant Power of oxygen peeling, and how this groundbreaking ingredient plays a critical role in skin management, revolutionizing your esthetic practice! You will learn how to help reprogram aging skin fibroblasts to reproduce superior collagen volume in the ECM (Extra Cellular Matrix, the skin’s natural ecosystem), and reeducate injured and aging cells for younger acting skin. This class presents the most advanced peeling technology using the most powerful oxygen in the most sophisticated high-tech plant cell cultures available! You cannot afford to miss this class! A certificate of attendance is awarded and complimentary and early seating is recommended, as late attendees risk available seating space.
DéliVré • Room 104 BPolyfulmate®, a Registered Trademark, is Nature’s Miracle Moleculeby Gary Black
Gary Black, former consulting scientist to the United Nations, has over 50 years of experience as a material scientist and solid state physicist. He possesses a unique understanding of molecular structures and empirical knowledge of transference, which nurtured his discovery of the remarkable powers of Polyfulmate®. Learn how this breakthrough revelation in skin care promotes an environment of nutrition for growth factor cells, enzymes and proteins, affording higher levels of cell regeneration activity and ATP conversion rates.
BiO FrAnCe lAB • Room 105 AExperience the Immediate Anti-Aging Results of the Elite 24 Karat Gold Full Protocol/Set and the Powerful Natural Elements of the Seaby Marc Rosengarten
watch a live demonstration of the 24 Kt Elite Gold full protocol and set. The superior French Pro-Dispenser ampoule serum is combined with the brilliant natural effects of the Pure 24 Kt Gold and Pearl French Peel Off Mask. The combination yields immediate visible results for all skin types. Learn about targeted anti-aging rotating full facial protocols for both backbar and retail. Succeed by making your clients want more!
DermATUDe • Room 105 BDermatude META Therapyby Crystal McElroy
Introducing the unique treatment of dermal needling featuring the Dermatude professional META Therapy System! Dermatude is the only precision device on the market featuring a patented single use needle system. The class covers the device, in-depth information on dermal needling, sales and marketing, as well as the products used in this lucrative new service.
meg 21 • Room 106 A-BToxic Sugars and Skin Aging: What, Why and How to Reverse Itby Annette Tobia
Learn the fundamental science underlying the formation of tough, wrinkled and inelastic skin, and get updated on recent breakthroughs proven to biochemically inhibit this process. This class describes the process of glycation, which forms harmful advanced glycation end products, or AGEs and their inflammatory response. Learn how you can help your clients fight this toxic process with remarkable results. A certificate of attendance is given.
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ligHTSTim • Room 107 ABrighten Your Future with LED Light Therapyby Gloria Timmons
Be a leader in the industry and incorporate LED Light Therapy into every facial treatment. LED Light Therapy combines a holistic approach with beauty, providing the effectiveness of a medical skin care device. Gain basic LED knowledge and marketing strategies to boost your profits while learning how to treat skin conditions such as aging, acne and post-treatment inflammation. Superior results keep your clients happy and coming back to you!
imAge SKinCAre • Room 107 BPigmentation is the New Wrinkleby Jacquelyn Hill
Correcting wrinkles was once the primary function of anti-aging treatments, but today we know that even-toned skin is the key to looking younger. Iluma by IMAGE Skincare utilizes Vectorize® technology to deliver potent lightening agents, and safely brighten all skin tones. This live demonstration includes free samples and a chance to win IMAGE’s full illuminating retail line, ILUMA.
inSpArATiOn mAnAgemenT • Room 109 ARock Your Sales and Marketing Efforts!by Dori Soukup
If you are ready for an easy-to-utilize recipe that will rock your sales and marketing efforts, you must attend this session! Learn how to implement super easy and economical marketing strategies, convert prospects into clients and increase treatment upgrade opportunities and overall retail sales. we arm you with great tools to help you grow your business and elevate your success! Attendees are also entered to win CDs about spa business.
CirCADiA By Dr. pUglieSe • Room 110 A-BA New Look at Inflammation and Agingby Michael Q. Pugliese
Inflammation can be identified as a contributing factor to many diseases, but what does it have to do with skin health and aging? This session defines and explains the various steps in inflammation, and relates this process to intrinsic aging. Cellular and molecular mechanisms are addressed, including NF Kappa b, glycation, UV radiation, generators of oxidative stress and free radical formation. The process is explained step-by-step so that the importance of inflammation in skin care can be fully appreciated. Attendees are provided with handouts, full size product giveaways and a certificate of attendance.
HyDrAFACiAl mD® - eDge SySTemS llC • Room 111 AHydraFacial® 101 Certificationby HydraFacial® Training Education Specialists
Learn from the experts how to perform the HydraFacial® treatment including proper protocols, ingredients and technology. Bring a friend and get one-on-one coaching to perform the treatment yourself.
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eVe TAylOr nOrTH AmeriCA • Room 111 BThe Use of Essential Oils in the Cancer Care Environmentby Trish Green
The psychological well-being of the patient on their journey through the cancer process is a powerful aspect of their health that we can and must address in our care of oncology clients in the spa. Researchers have suggested that psychological factors may affect cancer progression in patients, and can also affect the growth and spread of tumors. Today, essential oils are an accepted science, and the chosen method of care in the hospital and hospice environment for the patient’s emotional well-being. This class addresses the primary concerns of using essential oils in the spa, including correct dilutions and methods of application. It also covers many psychosocial aspects, the 5 stages of dying and consideration of the caregivers and family.
OSmOSiS pür meDiCAl SKinCAre • Room 112 AEverything You Did Not Learn In Schoolby Ben Johnson, M.D.
Ben Johnson, M.D. provides an entirely different view of the origins of our most challenging skin conditions, while discussing revolutionary breakthroughs in how to treat them. “Source-based Skincare” is a remarkably effective strategy, and the only strategy that achieves permanent results. Osmosis guarantees it.
DermAWAre BiO-TArgeTeD SKin CAre • Room 112 BFace Perfection: The Medical Facial for Age, Pigments and Acneby Robert M. Zone, Ph.D. and Gül Ç. Zone
Robert M. Zone, Ph.D. presents the art of skin rejuvenation from the inside out for spas and medical practitioners. Our new Total Beauty® Peel combines the correction of a peel with the perfection of a facial. Impress your clients with the new bioactive ingredient knowledge, innovative spa treatments and results oriented recommendations that you will learn about in this class! Enjoy a demonstration of the Total Beauty Peel.
éminenCe OrgAniC SKin CAre • Room 113 ADiscover Immediate Anti-aging Results with Organic Active Ingredientsby Boldijarre Koronczay
Come explore cutting-edge anti-aging innovations, and delve into the core of the condition by learning how to target different layers of the skin. Understand Éminence’s organic age-defying ingredients and learn how to use the products effectively with massage to give your client an instant face-lift.
SmOOTH SKin SUpply • Room 113 BThe 7-Min Brazilian Wax with Se-Brazil Waxes by Stephanie G Laynes
The 7-Min Brazilian wax technique is now the most popular technique in the industry! Come learn from the creator of this easy to learn Brazilian waxing technique. This class shows a live demonstration of a female Brazilian wax! Se-Brazil waxes were created by Stephanie G. Laynes, “waxing Diva,” who wanted to bring a simple yet unique wax line into the spa industry. Laynes has years of experience waxing and educating spa professionals across the U.S., Canada and Australia.
SAiAn nATUrAl CliniCAl SKin CAre • Room 113 CNon-Surgical Face Lift, Neck Lift and Collagen Infusion Therapy Achieved Through Galvanic and Microcurrent Technology and Natural Clinical Peptide Products by Dasha Saian
Do not miss this live demonstration of three clinical anti-aging breakthroughs that deliver dramatic, cumulative and long lasting results in 20 minutes! Natural, clinical alternatives to costly invasive procedures are performed by estheticians and cosmetologists without medical licenses. Dasha Saian demonstrates the newest clinical facial procedure for lifting and firming the face and neck using hyaluronic acid, peptides, collagen and a portable multifunctional machine. Certificate provided!
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nATUre pUre lABS • Room 103 ATrue Breakthrough in Cellulite Treatment, No Equipmentor Shower Needed by Victoria Tabak
Learn how to effectively smooth the appearance of cellulite, slim and tone your clients’ abdomens, thighs, hips and buttocks in just 30 minutes using the highly potent 100% natural 5 Step Professional LipoMelt® Anti-Cellulite Treatment. Ingeniously simple, it requires no wet room. Achieve maximum immediate and visible results while gaining new clients, as the treatment potency continues to be a reminder with its reactivating properties. Do not miss the step-by-step hands-on demonstration.
BiO JOUVAnCe pAriS • Room 103 CAll You Need to Know About Radio Frequency And Microcurent: The Latest in Skin Care Technology for Anti-Agingby Sonia Boghosian
Learn how visible skin tightening occurs and lasts for months with radiofrequency. Radiofrequency treatment can reduce fine lines and wrinkles, lift flaccid skin on the face and neck, tighten loose abdominal skin, reduce cellulite and tighten buttocks, thighs, and arms. At this session we discuss the power of radiofrequency, as well as the financial benefits of offering such effective facial and body treatments. Power Point presentations and hands-on demonstrations are part of this educational session. A technical manual and certificates of attendance are available with purchase.
glymeD plUS • Room 104 AVitamin A Amino Peeling by Jessica Cummings
Take control of acne, pigmentation and photo-aged skin with this amazing 3-Layer Vitamin A Amino-Acid/ Peptide Peel by means of a new, advanced peeling technique. This wonderful method works for all skin types, conditions and color. This advanced system is a progressive approach to healthier skin recovery. The 3-Layer Vitamin A Amino-Acid/Peptide Peel removes layers from the micro-damaged, unhealthy stratum corneum, caused by the harmful effects of sun damage, acne infection and pigmentation morbidity. New skin rebounds into a healthier and younger acting skin. Stay on the cutting edge of new peeling procedures and how to boost your peeling skills. This class is only for serious minded estheticians and skin specialists who want to learn advanced information and treatment techniques. A certificate of attendance is awarded to attendees who complete the class.
pCA SKin • Room 104 BChemical Peels for Sensitive and Ethnic Skinby Barbara Devlin
Successful esthetic practices can effectively treat every patient who walks through your door. while treating sensitive skin and higher Fitzpatrick types requires special consideration, providers have the ability to improve the health and appearance of all skin types and tones. This presen tation covers conditions including rosacea and impaired barrier function, physiological differences between lighter and darker skin types, and ingredients and treatment methods for sensitive skin concerns and ethnic patients.
DepileVe • Room 106 A-BBrows to Brazilians with the Latest Waxing Techniquesby Deanna Derthick
Learn how to use different waxes, both strip and stripless, for facial and body waxing. Learn the advanced techniques for waxing any body part avoiding breakage, redness, and irritation. Guaranteed to never lift skin! Also learn about Depileve’s 10-minute leg wax technique, full Brazilian professional waxing techniques, and how to sculpt eyebrows using the simple 3 point Depileve method.
SUNDAY, OCTOBER 19 3:30 - 4:30 p.m.
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CirCADiA By Dr. pUglieSe • Room 110 A-BAge and Acne: Hormonal Influences by Michael Q. Pugliese
Acne is a multifactorial disease—hormonal, genetic, metabolic and bacterial. This class explores the hormonal component as a contributing factor in the genesis of acne. Learn the distinctions between teen, young adult and adult acne. Original research debunks myths on the etiology and composition of comedones. Results-driven treatment techniques include identification of functional ingredients to alleviate symptoms, diminish pigmentation, prevent scarring and improve appearance.
HyDrAFACiAl mD® - eDge SySTemS llC • Room 111 AHydraFacial® 101 Certificationby HydraFacial® Training Education Specialists
Learn from the experts how to perform the HydraFacial® treatment including proper protocols, ingredients and technology. Bring a friend and get one-on-one coaching to perform the treatment yourself.
SpA BOOKer • Room 112 AYou are Mobile, Your Business Should be too!by Jim D’Arcangelo
In order to stay ahead of the curve, spas must take advantage of mobile technology to benefit both employees and clients. In this presentation, Jim D’Arcangelo, VP of Marketing for SpaBooker, shows you how the changing mobile landscape affects spas, booking, shopping online and even running your business.
éminenCe OrgAniC SKin CAre • Room 113 AExperience the Power of Hungarian Massage and Stimulating Activesby Boldijarre Koronczay
Prepare to be dazzled by a unique mixture of Hungarian massage techniques that will instantly transform the overall appearance of skin. As things start to heat up, discover the power of Éminence stimulants that improve circulation for healthier, younger-looking skin. Clients will walk out of your treatment room with a whole new look!
SmOOTH SKin SUpply • Room 113 BThe 7-Min Brazilian Wax with Se-Brazil Waxesby Stephanie G Laynes
The 7-Min Brazilian wax technique is now the most popular technique in the industry! Come learn from the creator of this easy to learn Brazilian waxing technique. This class includes a live demonstration of a female Brazilian wax! Se-Brazil waxes were created by Stephanie G. Laynes, “waxing Diva,” who wanted to bring a simple yet unique wax line into the spa industry. Laynes has years of experience waxing and educating spa professionals across the U.S., Canada and Australia.
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18 The International Congress of Esthetics and Spa • Philadelphia 2014 Show hours: Sunday from 9:30 a.m. to 6:00 p.m.
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CHriSTinA USA • STAGE AClean Cosmetics with Real Results: Vinotherapy by Elena Davidson
The new and advanced Château de Beauté line from Christina is a revolutionary benchmark in active professional cosmetics. This product line ensures a complete and wholesome answer to specific characteristics of clean cosmetics without compromising the effectiveness of its treatment or its noticeably impressive results. Château de Beauté products address skin’s total age-defiance essentials by diffusing and preventing visible and invisible signs of aging. A clean product line with real results!
pCA SKin • STAGE BHormones and the Skinby Barbara Devlin
Hormonal fluctuations can trigger a number of skin concerns, including acne and hyperpigmentation. Developing an understanding of what occurs in the skin during these changes helps us as clinicians to more effectively treat these conditions. This discussion includes information on when these fluctuations may occur, common presentations and effective ingredient and treatment options to clear multiple hormonally induced skin conditions.
CirCADiA By Dr. pUglieSe • STAGE CUsing Enzymes and Oxygen to Treat Acne and Rosaceaby Barbara Wilmot
Acne and rosacea continue to be pesky conditions presented with increasing regularity. This class offers a different approach for using enzymes and oxygen to treat the inflammatory nature of both disorders. All attendees see a live demonstration and receive a handout, certificate of completion and full size product!
CHriSTinA USA • STAGE AClean Cosmetics with Real Results: Vinotherapy by Elena Davidson
The new and advanced Château de Beauté line from Christina is a revolutionary benchmark in active professional cosmetics. This product line ensures a complete and wholesome answer to specific characteristics of clean cosmetics without compromising the effectiveness of its treatment or its noticeably impressive results. Château de Beauté products address skin’s total age-defiance essentials by diffusing and preventing visible and invisible signs of aging. A clean product line with real results!
CirCADiA By Dr. pUglieSe • STAGE CThe Science of SWiCHby Barbara Wilmot
The SwiCH™ Dermal Rejuvenation System is a scientific breakthrough that helps enhance mitochondrial function and restores skin to its youthful appearance. SwiCH™ gives the skin care professional a treatment that performs beyond the results achievable with non-surgical peels. Ideal candidates are those with aging, photo-damaged or environmentally damaged skin. SwiCH™ also lightens age spots, and is safe for the neck, décolleté, hands and arms. Learn about the application of the SwiCH Treatment and many SwiCH marketing concepts.
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STAGESSUNDAY, OCTOBER 19 2:00 - 3:00 p.m.
SUNDAY, OCTOBER 19 3:30 - 4:30 p.m.
Located Inside the Exhibition Hall
19The International Congress of Esthetics and Spa • Philadelphia 2014Show hours: Sunday from 9:30 a.m. to 6:00 p.m.
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WELLNESS: MIND AND BODY
SUperFOODS, SUper BeAUTy
by Lake Louise
More than just appetizing, tasty or nutritious, they carry score of beneficial nutrients from antioxidants, omega 3 to resveratrol, and they are packed with vitamins—they are the superfoods.
Join Louise as she gives you the rundown on these natural health enhancers such as turmeric, blueberries, spinach, green tea and dark chocolate, and how these can help fight off sun damage, reduce wrinkles and improve elasticity and skin tone.
Then stay seated as Louise shares tips on how to introduce these superfoods into your treatments in the second part of her seminar.
JUiCe BArS TO BOOST Up TreATmenTS by Lake Louise
Join green beauty guru Louise as she reveals how to enhance spa treatments with the implementation of a simple yet powerful and effective addition that will entice clients and help them achieve wellness from within and out.
Juices can be powerful supplements to enhance existing treatments and can be add-ons to any services with a bit of creativity, which clients will appreciate.
Lake Louise, M.Ed., Green Entrepreneur, received her Masters from Stanford University. She is Director of Product Development and CEO of Skin, Mind, Body Essentials. Their brands include: Lotus Moon, Plain Jane Beauty, DetoxRx and SON. As a wellness and beauty educator, she is committed to developing natural, organic and safe skin care products and cosmetics.
2:00 to 3:00 p.m.
SUNDAY, OCTOBER 19 ROOM 108 A
3:15 to 4:15 p.m.
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20 The International Congress of Esthetics and Spa • Philadelphia 2014 Show hours: Sunday from 9:30 a.m. to 6:00 p.m.
SeminARSSUNDAY, OCTOBER 19 ROOM 108 B
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HOW TO pArTner WiTH A meDiCAl prOFeSSiOnAl by Alex R. Thiersch
what should you have in place when partnering with a medical professional? Do you hire an employee versus an independent contractor? Can you pay the commissions or split the fees? what about non-compete clauses (NCC) or non-solicitation agreements (which prevent one for working in the same industry or solicit the same clients) how can they help and when could they hurt you? In this presentation
Thiersch gives you all the crucial information to make just the right decisions to partner with a medical professional successfully and still be compliant of your state’s regulations.
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eXpAnDing yOUr SAlOn/SpA inTO A meDiCAl SeTTing by Alex R. Thiersch
Med spas—hybrids of medical offices and spas—are springing across the country as they offer the expertise and supervision of a licensed medical professional with the relaxing experience found at a spa. If you are thinking of transitioning your spa or salon into a medical spa, or adding esthetic treatments or esthetic treatment rooms to your current locale, this presentation is for you.
Join Thiersch as he reveals all you need to know about supervision—the overall responsibilities of the supervising physician based on the different treatments—delegation, insurance, how to hire a medical director and how to stay in compliance with your state’s rules and regulations.
Alex R. Thiersch, founder and legal counsel for the American Med Spa Association, is an attorney at law—a member of the American Bar Association, the Illinois State Bar and the Chicago Bar Association—who specializes in representing med spas and advising clients on the relevant laws and regulations affecting the med spa industry. With his extensive experience, Thiersch regularly lectures nurses, estheticians, physician assistants and physicians throughout the country on med spa regulations.
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21The International Congress of Esthetics and Spa • Philadelphia 2014Show hours: Sunday from 9:30 a.m. to 6:00 p.m.
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CUTTING EDGE SALON / SPA BUSINESS
Be OUr gUeST—prOViDing QUAliTy CUSTOmer SerViCe by Lisa Marie Arnold If you are struggling with client retention and getting them back into the books on a regular basis or just not making the money you were a year ago, this class is for you! Join Arnold and learn how to increase retention with exceptional customer service. In this seminar Arnold teaches you about the systems that absolutely have to be in place in order for clients to keep coming in! Find out what according to Arnold, a GUEST truly means: • Get it (Do you realize that customer service is a top priority?) • U tilize (Do you use all resources to make the experience memorable?) • exceed (You must surpass your clients’ expectations at all times) • Systematize (This is how you ensure consistent quality customer service), and... • T rust!
THe nO OpTiOn COnSUlT by Lisa Marie Arnold A consultation is not a one shot deal, it is an on-going system! Explore with Arnold the true meaning of the consultation and find out how to get the most of an intake process that is too often thought of simply as preceding a first time appointment. Join Arnold in the following discussion:
• Review the different types of consultations (service, home care and rebooking) and forms • Analyze the strengths, weaknesses and the end results of your consultations • Find out the difference between the new versus the existing client consultations and the contrasting strategies
2:00 to 3:00 p.m.
SUNDAY, OCTOBER 19 ROOM 109 B
3:15 to 4:15 p.m.
Lisa marie Arnold, Owner of Salon & Spa Solutions, has been a salon and spa consultant for 24 years. Arnold provides coaching and training solutions yielding proven results. She has implemented programs and systems that produce profits and much needed business organization for her clients. She is a tradeshow speaker, salon educator and writer.
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22 The International Congress of Esthetics and Spa • Philadelphia 2014 Show hours: Monday from 9:30 a.m. to 5:00 p.m.
10:10 a.m.empOWering yOUr BODy, minD AnD SpiriT: menTAl ClAriTy FOr lOngeViTy by EuGene Gant
Join yogi Gant for another invigorating session of Shakti Naam Yoga, involving a standing posture with powerful breath for detoxification, vitality and strength. Discover effective tools that can help you manage your day-to-day stress, boost brain function and improve your critical thinking. By learning how to use these practical tools, you can prolong your life and enhance your enjoyment of it. Get ready to feel renewed, and energized for another incredible day!
EuGene Gant has been a student of divine spiritual wisdom for more than 15 years. As a certified meditation teacher, Naam Yoga therapist, and Harmonyum Healing practitioner, Gant seamlessly combines the stillness of the mind, advanced breath techniques, movement and plenty of laughs for the spirit and heart.
10:40 a.m.SHOWerleSS BODy WrApS (DemO)by Lake Louise
Learn how to do a showerless body wrap that produces therapeutic and cosmetic benefits by ridding the body of toxins. The treatment involves wrapping the body in heavy hemp and organic cotton sheets that have been soaked in a brew of green tea and essential oils. Body wraps can improve the tone and tighten the look and texture of the skin. This technique can be used by any spa professional whether or not there is a shower at their facility.
Lake Louise, M.Ed., received her Masters from Stanford University. She is Director of Product Development and CEO of Skin, Mind, Body Essentials, which brands include: Lotus Moon, Plain Jane Beauty, DetoxRx and SON. As a wellness and beauty educator, she is committed to developing natural, organic and safe skin care products and cosmetics.
10:00 a.m. WelCOme CeremOnyby Will Strunk
Will Strunk is the publisher of Dermascope magazine and has been a licensed esthetician and massage therapist for more than 20 years. A lifelong entrepreneur, he opened his first business as a teenager and has been counseling, educating and motivating business owners ever since. Strunk is the current president of the Aesthetics International Association and creator of the Aesthetics Professional Network. His passion for education, business and success is contagious, and his motivational lectures inspire professionals in all areas of the wellness industry.
cOMPLIMENTARy PRODUcT FROM cIRcADIA BY DR. PUGlIeSe TO PARTIcIPANTS (while supplies last)
MONDAY, OCTOBER 20
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GENERAL SESSIONLocated Inside the Exhibition Hall
23The International Congress of Esthetics and Spa • Philadelphia 2014Show hours: Monday from 9:30 a.m. to 5:00 p.m.
Competition is great but with the ease of online purchases it can be quite a challenge. As online retail sales continue to grow and steal market share from traditional stores, more clients are shifting their spending habits and going shopping online. If spa businesses and technology keep evolving, you too must change—let go of fears of losing sales to online skin care bargains. Canavino explains why your clients are buying off the Internet, why retail sales are diminishing, and how to take back your professional offerings!
Bonnie Canavino, president of Red Cherry Group—the manufacturer of Organic Spa Brands—has worked for 35 years in the private sector and brings public industry management and training experience to the beauty business. She is passionate about connecting with other professionals through spa consulting, management, career and product development.
11:50 a.m. COlD mArBle STOneS FACe reJUVenATiOn (DemO) by Pat Mayrhofer
Join Mayrhofer as she demonstrates a revolutionary protocol that uses cold marble stones to activate facial energy points to achieve a temporary face-lift. Her Cool Lift Face Rejuvenation® is a refreshing treatment performed with lymphatic drainage, and a hot and cold stone massage—hot stones are placed on chakra, hands, and feet to neutralize the cold from the marble stones on the face. The procedure tightens the skin and muscles of the head, neck, and décolleté, for a “rejuvenating” effect.
Pat Mayrhofer, President of Nature’s Stones Inc., is a massage therapist and cosmetologist. She has developed many protocols and DVDs with stones for different modalities and is considered to be an expert in the field of stone therapy. She writes for professional magazines and sponsors educational conferences.
12:30 p.m. WAXing eTiQUeTTe FOr All (DemO)by Melissa Black
Body waxing services, especially Brazilian waxing, require the bedside manner of an ob/gyn, the personality of a prime talk show host, the direction of a magician and the talent of a fabulous esthetician all rolled into one! Black discusses waxing etiquette topics for males, females, pregnant women, teens, seniors and those with health or physical challenges. Learn essential practices and policies to make the client comfortable and educate them by following specific etiquette policies.
Melissa Black is the owner of Bombshell® Salons & Candy Coat Beauty™, based out of Richmond, VA. She is a master esthetician and has been in the industry for more than 2 decades. An entrepreneur, Black has built brands and developed techniques with a proven track record of success in the world of waxing.
24 The International Congress of Esthetics and Spa • Philadelphia 2014 Show hours: Monday from 9:30 a.m. to 5:00 p.m.
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rHOnDA AlliSOn • Room 102 ALet Intelligent Ingredients Work for You by Shannon Esau
AHAs vs. BHAs? Retinol or retinaldehyde? Peptides, stem cells, GAGs… with so many intelligent ingredients, do you ever wonder how to select the best products for your clients? Let us help clear the confusion—learn how these ingredients work and how to select the perfect products to achieve maximum results.
Transepidermal penetration is influenced directly by the stratum corneum’s thickness, hydration, temperature and integrity. The stratum corneum acts as a barrier for active ingredients. Every cosmetic and skin care product has its own distinct characteristics. It is these characteristics that determine a product’s ability to penetrate the epidermis. with a better understanding of the laws of absorption, estheticians can be better skin care professionals. The objective is to obtain the best product absorption.
nATUre pUre lABS • Room 103 AInstant Non-Surgical Face & Neck Lift with Age Reversing Organic Bio-Actives and Micro-Needlingby Victoria Tabak
Learn step by step how to achieve maximum results with micro-needling. Outshine your competition with easy and effective Collagen Induction Therapy (CIT) for immediate skin tightening and lifting results. Inject skin with highly potent concentrations of stem cells, resveratrol, super antioxidants and 70% pure hyaluronic acid. The CIT Roller stimulates collagen production, fights wrinkles and pigmentation and increases ingredient penetration. Industry forward estheticians will not want to miss this live, interactive hands-on demonstration!
mArTinni BeAUTy, inC. • Room 103 BMicrodermabrasion: Past, Present and Futureby Lana Yu
If you work at or own a skin care salon, you MUST offer microdermabrasion treatments to meet the popularity and increasing demand of these services. This class demonstrates how these treatments are applied, and what effect they have on the skin. Learn about the different microdermabrasion modalities—aluminum oxide crystals, diamond tip or LED Photo bio stimulations. Find out about the cost, and learn about profitable treatment recipes customized for your business!
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WORKSHOPSMONDAY, OCTOBER 20 2:00 - 3:00 p.m.
25The International Congress of Esthetics and Spa • Philadelphia 2014Show hours: Monday from 9:30 a.m. to 5:00 p.m.
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BiO JOUVAnCe pAriS • Room 103 C Microneedling with Natural Skin Peels for Acne, Pigmented and Mature Skin. Expect Immediate Results!by Sonia Boghosian
From organic peptide peels to genetically altered peels, the Bio Jouvance EMA Clinical line of medical esthetic products yields dramatic results. The new generation of peels for acne/acne scars, pigmented and mature skin, combined with microneedling and its powerful delivery system will deliver immediate results. Corrective post-peel treatments are also part of this educational session. A Power Point presentation and hands-on demonstration delivers visual knowledge for this highly requested treatment. A step-by-step technical manual and certificates of attendance are available with purchase.
SpAWAre SOFTWAre • Room 104 A Using Social Media With Automated Marketing and the Easy 5-Step Selling Processby Blake Rector
Learn about new ways to build your business with Twitter and Facebook through automated marketing. Blake discusses how to increase, retain and win back clients at no cost or effort. Then he explains the easy, proven 5-step selling technique that can dramatically increase your retail sales and booked services. This is a “must see” class that delivers real results in the salon or spa.
BiO FrAnCe lAB • Room 105 ADiscover the Power of the Anti-Aging Pure French Peel Off Mask and the Value of an Active Anti-Aging Protocol Seriesby Marc Rosengarten
watch live demonstrations combining the superior French Pro-Dispenser ampoule serum with the brilliant natural effects of the Pure French Peel Off Mask with active ingredients. The combination yields immediate visible results for all skin types with natural and botanical European facial protocols. The focus is on anti-aging protocols similar to Botox® with caviar, collagen and elastin, oxygen and our 24 Karat Gold & Pearl Elite Gold Set. Explore full targeted anti-aging rotating facial protocols for both backbar and retail. Keep your clients wanting more and succeed!
DermATUDe • Room 105 BDermatude META Therapyby Crystal McElroy
Introducing the unique treatment of dermal needling, featuring the Dermatude professional META Therapy System. Dermatude is the only precision device on the market featuring a patented, single use needle system. The class covers the device, in-depth information on dermal needling, sales and marketing, as well as the products used in this lucrative new service.
DepileVe • Room 106 A-BBrows to Brazilians with the Latest Waxing Techniquesby Deanna Derthick
Learn how to use different waxes, both strip and stripless, for facial and body waxing. Learn the advanced techniques for waxing any body part avoiding breakage, redness, and irritation. Guaranteed to never lift skin! Also learn about Depileve’s 10-minute leg wax technique, full Brazilian professional waxing techniques, and how to sculpt eyebrows using the simple 3 point Depileve method.
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26 The International Congress of Esthetics and Spa • Philadelphia 2014 Show hours: Monday from 9:30 a.m. to 5:00 p.m.
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imAge SKinCAre • Room 107 BPower Peelsby Jacquelyn Hill
Take your clients’ results and your bottom line to the next level! This class gives you all the tips and tricks you need for using Image I-Peel to boost the results of your current treatments. A must for anyone looking to increase revenue. This live demonstration includes free samples and a chance to win IMAGE Skincare’s full I-ENHANCE line.
CirCADiA By Dr. pUglieSe • Room 110 A-BSunscreen Technology and Regulatory Updatesby By Michael Q. Pugliese
The way sunscreens are made, tested and marketed has changed significantly over time. This workshop is designed to update the esthetician on current FDA guidelines, providing critical knowledge required to select appropriate sun care products for clients. Dangerous responses in the skin to sun exposure are presented, along with descriptions of the newest technological advances in ingredient and formulary science with respect to sun protection products. The pros and cons, as well as benefits and limitations, of physical and chemical screens shall be detailed. Newer concepts in the area of sun protection, photo stabilization, singlet state quenching and particle micronization shall be revealed. Attendees are provided with handouts, a full size product giveaway and a certificate of attendance.
HyDrAFACiAl mD® - eDge SySTemS llC • Room 111 AHydraFacial® 101 Certificationby HydraFacial Training Education Specialists
Learn from the experts how to perform the HydraFacial treatment, including proper protocols, ingredients and technology. Bring a friend and get one-on-one coaching to perform the treatment yourself.
eVe TAylOr nOrTH AmeriCA • Room 111 BAromatherapy for Stress Management and Related Emotionsby Trish Green
Psychological stress and the anxiety it creates can affect the body in many ways. Short term stress can be easily overcome, but long term stress can result in severe and debilitating medical conditions such as cancer, heart, stroke and diabetes. It is also a menace in menopause. Stress has a powerful aging effect on the skin, accelerating the development of conditions such as pigmentation and loss of elasticity. As skin care professionals, we can offer solutions if we understand the key causes of stress. By understanding the science and power of aromatherapy and how to implement it in the spa, you can improve the well-being of your client. The class covers the solutions that essential oils, Bach Flower remedies and herbal supplements can provide.
OSmOSiS pür meDiCAl SKinCAre • Room 112 AThe Only Alternative to Chemical Peels by Ben Johnson, M.D.
Let’s face it—our clients love the instant gratification of acid peels. However, there is a growing movement to stop these harsh procedures with temporary results. Have you ever wondered if there is something better? Ben Johnson, M.D. explains how a patent-pending process that delivers tremendous, permanent results can change your business overnight. He also discusses the most common skin conditions from a totally different (East and west) perspective, and Osmosis’ unique way of achieving permanent results.
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27The International Congress of Esthetics and Spa • Philadelphia 2014Show hours: Monday from 9:30 a.m. to 5:00 p.m.
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éminenCe OrgAniC SKin CAre • Room 113 AErase Hyperpigmentation with Natural Hydroquinone Alternativesby Boldijarre Koronczay
Are your clients battling with stubborn dark spots? Uncover the key to erasing and preventing hyperpigmented skin. Learn why organic actives are all the rage, as Éminence brings you state-of-the-art natural alternatives to effectively treat hyperpigmentation. Amaze your clients with the results and keep them coming back for more!
SmOOTH SKin SUpply • Room 113 BThe 7-Min Brazilian Wax with Se-Brazil Waxesby Stephanie G Laynes
The 7-Min Brazilian wax technique is now the most popular technique in the industry! Come learn from the creator of this easy to learn Brazilian waxing technique. This class includes a live demonstration of a female Brazilian wax! Se-Brazil waxes were created by Stephanie G. Laynes, “waxing Diva,” who wanted to bring a simple yet unique wax line into the spa industry. Laynes has years of experience waxing and educating spa professionals across the U.S., Canada and Australia.
SAiAn nATUrAl CliniCAl SKin CAre • Room 113 CNon-Surgical Face Lift, Neck Lift and Collagen Infusion Therapy Achieved Through Galvanic and Microcurrent Technology and Natural Clinical Peptide Products by Dasha Saian
Do not miss this live demonstration of three clinical anti-aging breakthroughs that deliver dramatic, cumulative and long lasting results in 20 minutes! Natural, clinical alternatives to costly invasive procedures are performed by estheticians and cosmetologists without medical licenses. Dasha Saian demonstrates the newest clinical facial procedure for lifting and firming the face and neck using hyaluronic acid, peptides, collagen and a portable multifunctional machine. Certificate provided!
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28 The International Congress of Esthetics and Spa • Philadelphia 2014 Show hours: Monday from 9:30 a.m. to 5:00 p.m.
pCA SKin • Room 104 BRejuvenation of the Aging Face by Barbara Devlin
Visible aging is a concern for nearly all patients, and they will come to you for the most effective age control products and treatments. Offering the most effective options will deepen your clinician-patient relationships, as well as your practice’s bottom line. This comprehensive overview focuses on the presentations, treatment methods and cosmeceutical ingredients associated with age prevention and correction.
Learn about this new exciting semi-permanent mascara treatment that is revolutionizing the beauty industry. Lush, full, dark lashes are the hottest trend on the beauty scene. This revolutionary treatment has become one of most profitable services for salons in Europe in the last couple of years. The Maxcara semi-permanent lash treatment offers all of these advantages: Lifts lashes and creates curve, sculpts and separates lashes, and increases lash volume and length. Treatment lasts up to 4 weeks.
éminenCe OrgAniC SKin CAre • Room 113 AFight Acne and Rosacea Organically and Say NO to Chemicals by Boldijarre Koronczay
Go beyond skin deep to uncover the cause of acne and take the organic approach to rosacea, while learning tips to help sensitive skin. Become an expert in these skin conditions and discover nature’s alternatives to harsh chemical treatments. Éminence’s effective organic solutions offer the ultimate client experience.
SmOOTH SKin SUpply • Room 113 BThe 7-Min Brazilian Wax with Se-Brazil Waxes by Stephanie G Laynes
The 7-Min Brazilian wax technique is now the most popular technique in the industry! Come learn from the creator of this easy to learn Brazilian waxing technique. This class includes a live demonstration of a female Brazilian wax! Se-Brazil waxes were created by Stephanie G. Laynes, “waxing Diva,” who wanted to bring a simple yet unique wax line into the spa industry. Laynes has years of experience waxing and educating spa professionals across the U.S., Canada and Australia.
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CHriSTinA USA • STAGE AClean Cosmetics with Real Results: Vinotherapy by Elena Davidson
The new and advanced Château de Beauté line from Christina is a revolutionary benchmark in active professional cosmetics. This product line ensures a complete and wholesome answer to specific characteristics of clean cosmetics without compromising the effectiveness of its treatment or its noticeably impressive results. Château de Beauté products address skin’s total age-defiance essentials by diffusing and preventing visible and invisible signs of aging. A clean product line with real results!
pCA SKin • STAGE BAdvanced Chemical Peeling For All Skin Typesby Barbara Devlin
Regular exfoliation is a necessity for all patients. Although the intricate cell turnover process can be easily disrupted, topical application of various acids regulates cell renewal, while also offering additional benefits. This unique seminar reviews the uses and functions of various peeling agents, myths regarding chemical exfoliation and tips for choosing the most effective and lucrative treatments for your practice.
CirCADiA By Dr. pUglieSe • STAGE CUnderstanding and Applying Circadia’s Chemical Peelsby Barbara Wilmot
Learn the scientific reasoning behind Circadia’s chemical peels and how to determine the best peel treatment for each skin type. The pH and the pK values are also discussed. A demonstration of Circadia’s award winning MandeliClear Peel System and Lactic Acid Peel is provided. All attendees receive handouts from the lecture.
CHriSTinA USA • STAGE AClean Cosmetics with Real Results: Vinotherapy by Elena Davidson
The new and advanced Château de Beauté line from Christina is a revolutionary benchmark in active professional cosmetics. This product line ensures a complete and wholesome answer to specific characteristics of clean cosmetics without compromising the effectiveness of its treatment or its noticeably impressive results. Château de Beauté products address skin’s total age-defiance essentials by diffusing and preventing visible and invisible signs of aging. A clean product line with real results!
CirCADiA By Dr. pUglieSe • STAGE CUsing Enzymes and Oxygen to Treat Acne and Rosaceaby Barbara Wilmot
Acne and rosacea continue to be pesky conditions presented with increasing regularity. This class offers a different approach for using enzymes and oxygen to treat the inflammatory nature of both disorders. All attendees see a live demonstration and receive a handout, certificate of completion and full size product!
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STAGESMONDAY, OCTOBER 20 2:00 - 3:00 p.m.
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31The International Congress of Esthetics and Spa • Philadelphia 2014Show hours: Monday from 9:30 a.m. to 5:00 p.m.
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MONDAY, OCTOBER 20 ROOM 108 A
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WELLNESS: MIND AND BODY
inTegrATing WellneSS inTO yOUr SpA menU: TrenDing THe neXT 2-5 yeArS FOr FinAnCiAl SUCCeSS!by Holli Beckwith
In this interactive seminar, we are taking a look at wellness concepts, trends, services, talent scouting and customer service to ensure financial success for your spa for the next 2-5 years! Learn how to create a signature wellness concept that speaks to the unique elements of your spa and your spa menu. Get familiar with the latest “buzz” words, slogans and trends. Join us to discuss how to: • Look East while brainstorming Western wellness ideas • Make wellness more mobile and increase your customers by 30% • Transform your clients’ biology through wellness integration • Stop “selling” and start marketing wellness • Morph your spa menu from old news to WOW! • Create signature wellness concepts • Determine the value of an hour (services, upgrades, and home care recommendations on your spa menu)
inCOrpOrATing nUTriTiOnAl COACHing inTO yOUr SpA: THe pATH TO ViBrAnT HeAlTH AnD lOngeViTy!by Holli Beckwith
After looking at wellness trends and integrating them into your spa menu, focus on the most important wellness concept: nutritional coaching! Let’s assess your clientele and their demographics, and take steps to personalize your spa menu to include wellness services that cleanse, balance and build the body inside out through nourishment, illness preven-tion, immune system support and brain health! Join Beckwith on the following topics:
• Integrating nutritional coaching and educating your clientele for profit • Eating to promote wellness • Nutritional coaching as a basis for outer beauty and as a complement to massage, facials, hair and nail services • Morphing nutritional wellness coaching into the spa menu
This session shows you how to be your clients’ go-to source of information for the most crucial aspect of their health and well-being!
Holli Beckwit has more than 25 years of experience in the industry. She is a bridge in the world of wellness, cosmetology, massage, fitness, yoga, Qigong, nutritional coaching, spa consulting and designing spa concepts on both a national and international level. Beckwith is closely integrating the idea of natural healing and boosting life through anti-aging. She is currently producing a line of raw, organic chocolate.
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32 The International Congress of Esthetics and Spa • Philadelphia 2014 Show hours: Monday from 9:30 a.m. to 5:00 p.m. 32
SeminARSMONDAY, OCTOBER 20 ROOM 108 B
2:00 to 3:00 p.m.
3:15 to 4:15 p.m.
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yOU neeD A DAily pASSiOn reminDerBy Lindsay Anvik
we all forget how fortunate we are to work in a business that not only makes people happy but gets them to be the best they can be. The goal of this seminar is to remind you why you started in this business and why you should keep going. Sometimes we get too bogged down in the every day nonsense and frustrations of being in this industry. This seminar is designed to get you out of your rut, remember the good things about the industry you are in and reaffirm your passion.
SALON/SPA BUSINESS MAnAgeMent seMInArs
HOW TO COmpeTe WiTH mAJOr SpA CHAinS by Lindsay Anvik
Chains of spas or salons are becoming bigger competitors for independent spa owners. These chains have big budgets for advertising, marketing, social media and even real estate. How do you, as an independent spa or salon owner, compete? Anvik empowers you to compete with major chains with practical advice that allows you to maintain your budget and staff, as well as assess the challenges and limitations as an owner. Leave this seminar with a different perspective and attitude toward spa and salon chains. Armed with easy to implement ideas, creative strategies and positivity, you will be ready to take on any competitor that comes your way!
inClUDeD WiTH ADmiSSiOn
Lindsay Anvik is a fourth generation entrepreneur and the CEO of See Endless—a business development and marketing company with luxury real estate, retail, event fashion, beauty and high-end film production clients. Anvik travels all over the world consulting and giving seminars on how companies can increase their sales and exposure.
33The International Congress of Esthetics and Spa • Philadelphia 2014Show hours: Monday from 9:30 a.m. to 5:00 p.m. 33
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yOUr eyeS Tell THe STOry
by Maisie Dunbar
Get a glimpse at the best trends in fashion for eyes! In this interactive demonstration where “the eyes tell the story,” Dunbar gives you the rundown on the different eye shapes, and demonstrates a 5 min eye makeover, a high fashion/runway eye makeup look and yet another 5 min eye lift with minx fur lashes.
THe BUSineSS OF lASHeS by Mary Turner
The lash business is booming. Between the lash bars popping up all over the country to day spas boosting their revenue by adding lash menus to their treatment offerings and lash products to their retail shelves, there is a lot of money to be made enhancing the eyes.
• Find out the difference between mink, silk, human hair and synthetic lashes • Get answers to the burning questions about extensions
If you are thinking of creating, revamping or renewing your lash bar, this class is for you!
2:00 to 3:00 p.m.
MONDAY, OCTOBER 20 ROOM 109 B
3:15 to 4:15 p.m.
inClUDeD WiTH ADmiSSiOn
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mary Turner, day spa owner and entrepreneur who teaches and travels extensively, has been a makeup artist for runway modeling, professional modeling photo shoots and television. She is the owner of Turner Advanced Beauty Training and an educator for Minkys Lash Extensions.
Maisie Dunbar, a world-renowned nail and body professional, is the owner of Maisie Dunbar Spa Lounge and the creative mind behind Bluffa Jo Cosmetics. A media go-to for nail care in print, radio and television, Dunbar has contributed her talents to several ad campaigns and counts many A-list celebrities among her clientele. Zoya Cosmetics named one of their limited edition spring line colors after her.
34 The International Congress of Esthetics and Spa • Philadelphia 2014
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SUnDAyWellness: Mind and Body Seminar 2:00 to 3:00 p.m. / 3:15 to 4:15 p.m.
mOnDAyWellness: Mind and Body Seminar 2:00 to 3:00 p.m. / 3:15 to 4:15 p.m.
Room 108B
SUnDAyMed Spa Business Seminar2:00 to 3:00 p.m. / 3:15 to 4:15 p.m.
mOnDAySalon/Spa Business Management Seminar 2:00 to 3:00 p.m. / 3:15 to 4:15 p.m.
Room 109B
SUnDAyCutting Edge Salon/Spa Business Seminar2:00 to 3:00 p.m. / 3:15 to 4:15 p.m.
mOnDAyImage Seminar 2:00 to 3:00 p.m. / 3:15 to 4:15 p.m.
36 The International Congress of Esthetics and Spa • Philadelphia 2014
ExHIBITOR LIST
A-BAce Beauty Group 437Brooklyn, NYFull-service sales, marketing, distribution andbusiness development for beauty lines718.234.2818www.bsqinc.com
Allegra M. France 804Los Angeles, CASkin and body care323.957.2301www.allegramf.com
Armesso Mesotherapy 824Doral, FLChemical peels and mesotherapy786.445.3954www.novaskinproducts.com
Associated Skin Care Professionals 810Golden, COProfessional membership association liability insurance member benefits800.789.0411www.ascpskincare.com
Athena Beauty, Inc. 324Edison, NJSkin care products and equipment800.283.2298www.athenabeauty.com
B & S Beauty Supply 236, 238New York, NYSkin care products, equipment, salon furniture and accessories877.219.2727www.bns-beautysupply.com
B2 Organic, Inc. 217Paterson, NJUSDA Certified organic and natural skin care973.742.1950www.b2organic.com
Beauty Secrets Global Spa Imports 633New York, NY Herbal Poultice (face/body), EpilFree permanent hair reduction without laser888.258.1070www.bsecrets.com
37The International Congress of Esthetics and Spa • Philadelphia 2014
Bella Baci 525South AfricaMassage tools and gels2783 489 9357www.bellabaci.com
39The International Congress of Esthetics and Spa • Philadelphia 2014
PEEL CLASS ROOM 112 B
Sunday, Oct. 19 2-3:00 pmFACE PERFECTION: THE MEDICAL FACIALDr. Zone presents the art of skin rejuvenation from the inside out for spas and medical practitioners. Our new Total Beauty Peel combines the correction of a peel with the perfection of a facial. Impress your clients with new bio-active ingredient knowledge, innovative spa treatments and results oriented recommendations that you will gain in this class!
DEMONSTRATION: TOTAL BEAUTY® PEEL
Biochemist and founder, Gül Zone and Dr. Robert Zone.
BOOTH 616-618Show Specials & Demonstrations
Ask About Our New Starter Kits 888-292-DERM
PEEL EDUCATION
•Peel Science•Nature’s Peels•Peptide Peels
•Stem Cell Peels•Peel to correct•Heal to protect
medical and spa
professionalsregister now
www.dermaware.com/professional
www.dermaware.com
NEW BIO PEPTIDE PRODUCTS
40 The International Congress of Esthetics and Spa • Philadelphia 2014
G-HGermaine de Capuccini 809, 811, 813King of Prussia, PASkin and body care products, Nufree hair removal800.842.9922www.acispa.com
GlyMed Plus 402, 404Provo, UTProfessional skin care and education800.676.9667www.glymedplus.com
Gold Cosmetics & Skin care 216, 218Brooklyn, NYSkin care and supplies917.587.0000www.goldcosmetics.com
GrandeHair 303, 305White Plains, NYLash, brow and hair enhancers877.8353010www.grandelashmd.com
GrandeLash 303, 305White Plains, NYLash, brow and hair enhancers877.8353010www.grandelashmd.com
I-JIBC, LLC (Integrated Beauty Concepts) 337New York, NYBeauty Products and facial products908.229.8383www.bdrbeautyusa.com
Image Derm, Inc. 818Glendale, CAMicroderm machines866462.4334www.imagemicroderm.com
Image Skincare 517, 519Palm Beach, FLProfessional skin care800.796.7546www.imageskincare.com
Insparation Management 630Daytona Beach, FLBusiness education and training386.226.2550www.insparationmanagement.com
Institute for Laser Medicine 117Spring House, PAAdvanced training to become strong leaders and clinical experts in the field of cosmetic laser and medical aesthetics215.793.9999www.instituteforlasermedicine.com
41The International Congress of Esthetics and Spa • Philadelphia 2014
Jane Scrivner 437Brooklyn, NYFull-service sales, marketing, distribution and business development for beauty lines718.234.2818www.bsqinc.com
JMT Group 223Union City, CASpa uniforms and rhinestone t-shirts for estheticians 1866.223.2192www.jmtbeauty.com
M.A. Dermaceuticals 209, 211Hackensack, NJProfessional skin care855.409.7546www.mad-skincare.com
Magazine Service Outlet (CMS of Holland) 539Holland, OHDiscount magazines for salon and spa’s877.856.6313
Manufacturing Beauty® 309, 311Farmingdale, NYCosmetics and skin care800.345.3448www.ladyburd.com
Martinni Beauty, Inc. 336, 338Richmond, CACollagen and alginate mask manufacturer and distributor of the Super Frecator510.724.9999www.martinnibeauty.com
Morphe Makeup Brushes 536, 538Burbank, CACosmetic brushes and makeup818.557.7707www.morphebrushes.com
N-oNano Youth 322West Windsor, NJGentle and non-invasive treatment that stimulates and regenerates the skin’s collagen and elastin properties with amazing results609.799.0888www.nanoyouthskincare.net
Nature Pure Labs 729Brooklyn, NYNatural skin care products866.640.7546www.naturepure.com
NCLA 437Brooklyn, NYFull-service sales, marketing, distribution and business development for beauty lines718.234.2818www.bsqinc.com
Nova Skin Peels 824Doral, FLChemical peels and mesotherapy786.445.3954www.novaskinproducts.com
Nufree 809, 811, 813King of Prussia, PASkin and body care products, Nufree hair removal800.842.9922www.acispa.com
Osmosis Pür Medical Skincare 503, 505Evergreen, COSkin care, cosmetics and wellness equipment877.777.2305www.osmosisskincare.com
Otto Trading, Inc. 316Santa Ana, CAPortable digital massagers714.540.5595www.irestmassager.com
P-QPCA Skin 703, 705Scottsdale, AZChemical peels and skin care products480.281.5349www.pcaskin.com
Perfect Choice Trading, Inc. 128New York, NYSkin care, beauty device and products212.475.2732www.choiceofbeauty.com
Rejuva Skin Care 737S. Burlington, VTProfessional microneedling technology and human stem cell science that dramatically improve the appearance of skin and hair540.535.9499www.rejuvaskincare.com
Rena Levi Skin Care 808Dallas, TXSkin care972.661.5701www.renaleviskincare.com
Salonwear 836Golden Valley, MNJackets, wraps, robes, aprons and uniforms800.635.3323www.salonwear.com
Satin Smooth 317, 319, 416, 418Stanford, CTDepilatory, skin care and equipment203.316.4336www.satinsmooth.com
Sesha Skin Therapy 312Newton Square, PASkin care with a balanced and comprehensive network of antioxidants and nutritive ingredients to slow down and reverse the signs of aging888.977.3742www.seshaskin.com
Shira 422, 424Kenilworth, NJShir-organic in bamboo jars, boto-derm Rx and more800.957.4472www.shiraesthetics.com
Silhouet-Tone 717, 719Doral, FLSpa equipment and furniture800.552.0418www.silhouettone.us
44 The International Congress of Esthetics and Spa • Philadelphia 2014
Skin Script Skin Care 725Tempe, AZEnzymes, chemical peels, masks480.543.1121www.skinscriptrx.com
Skyn Lash Academy 229Howell, NJContinuing education on lashes and skin care, wholesale supplies732.618.2096www.skinlashstudio.com