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Marketing Training 2013.7.17 Brian Lin Pharmacist, PMP, MPPM
9

Pharma search 20130717

Jun 17, 2015

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Brian Lin

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Page 1: Pharma search 20130717

Marketing Training

2013.7.17

Brian LinPharmacist, PMP, MPPM

Page 2: Pharma search 20130717

Topics

• Label research method• Paper research method• NHI information• Taiwan Public Health data• Methodology• Product overview: – Thali® 沙立 Thalidomide 50mg/cap– Megatus 美佳特 Megestrol Acetate

Page 4: Pharma search 20130717

Paper research

• PubMed

• Google

• Others…

Page 6: Pharma search 20130717

Taiwan Public Health data

• 衛生署統計公布欄• 國民健康局• 中央健康保險局

Page 7: Pharma search 20130717

Methodology: Tools

• Mind map: Xmind, iThought app• Evernote, Evernote Web Clipper• Pocket• Google Drive

Page 8: Pharma search 20130717

THALI 沙立Thalidomide 50mg/cap

Page 9: Pharma search 20130717

MEGATUSTM ORAL SUSP. 40MG/ML

美佳特 TM 口服懸液劑 40 毫克 / 毫升

Megestrol Acetate(MA) →A Synthetic derivative of Progesterone