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Prof. Claude  Farrugia VicePresident  Communications, EIPG
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Page 1: Pharma 2014: Rework, Renaissance or Ragnarök?

Prof. Claude FarrugiaVice‐President Communications, EIPG

Page 2: Pharma 2014: Rework, Renaissance or Ragnarök?

Is the storm over?

Malta, 2008

Page 3: Pharma 2014: Rework, Renaissance or Ragnarök?

Is the storm over?

Malta, 2008

Page 4: Pharma 2014: Rework, Renaissance or Ragnarök?

Is the storm over?

Malta, 2008

Page 5: Pharma 2014: Rework, Renaissance or Ragnarök?

Drug Development is Riskyg p y

Page 6: Pharma 2014: Rework, Renaissance or Ragnarök?

Drug Development is a Costly Businessg p y

Page 7: Pharma 2014: Rework, Renaissance or Ragnarök?

Drug Development is Time‐Consuming

10‐15 years from start to launch

Page 8: Pharma 2014: Rework, Renaissance or Ragnarök?

Just to put things in perspective…p g p p

Page 9: Pharma 2014: Rework, Renaissance or Ragnarök?

The pharmaceutical pipelinep p p

PharmaInnovation 

GapGap

Page 10: Pharma 2014: Rework, Renaissance or Ragnarök?

The pharmaceutical pipelinep p p

Source: Evaluate Pharma, 2014

Page 11: Pharma 2014: Rework, Renaissance or Ragnarök?

The pharmaceutical pipelinep p p

PharmaInnovation 

GapGap

Page 12: Pharma 2014: Rework, Renaissance or Ragnarök?

Is there still a patent cliff?p ff

Source: Accenture Research, August 2012, based on Evaluate Pharma

Page 13: Pharma 2014: Rework, Renaissance or Ragnarök?

Biopharmaceuticals: a renaissancep

Page 14: Pharma 2014: Rework, Renaissance or Ragnarök?

Biopharmaceuticals: a renaissancep

Page 15: Pharma 2014: Rework, Renaissance or Ragnarök?

From pipeline to marketp p

Page 16: Pharma 2014: Rework, Renaissance or Ragnarök?

Is Europe prepared to pay?The European Union constantly considers cost‐

p p p p y

containment policies in public pharmaceutical spending. External reference pricing as a tool to control prices and set a parameter of expenditures.p ces a d se a pa a e e o e pe d u es.

Rebates, clawback and payback policies.I t l  f   i i   Internal reference pricing. 

The inclusion of the most recent medicinal products in reimbursement lists or government p gformularies is sometimes inexplicably delayed.

Page 17: Pharma 2014: Rework, Renaissance or Ragnarök?

Is Europe prepared to pay?In Europe, generics make up almost one half of volume 

sales, but merely a fraction of value sales

p p p p y

, y f f

Page 18: Pharma 2014: Rework, Renaissance or Ragnarök?

Is Europe prepared to pay?p p p p y

“Europe has unfortunately slipped in terms of its willingness to pay for innovation. … of its willingness to pay for innovation. … We’re now at a point where we have to take the view and I think face the reality that f yreally it’s about the U.S. and, excitingly anew, it’s about Japan in terms of where J p finnovation should be driven.”

(Sir Andrew Witty, CEO GlaxoSmithKline, 2012)

Page 19: Pharma 2014: Rework, Renaissance or Ragnarök?

Enter the pharmerging marketsp g g

Page 20: Pharma 2014: Rework, Renaissance or Ragnarök?

Enter the pharmerging marketsp g g

Page 21: Pharma 2014: Rework, Renaissance or Ragnarök?

Enter the pharmerging marketsp g g

Page 22: Pharma 2014: Rework, Renaissance or Ragnarök?

Enter the pharmerging marketsp g g

All dAll Tier 1 and Tier 2pharmerging markets

il lwere, until recently,at risk or, at best, in

ieconomic recovery.

Page 23: Pharma 2014: Rework, Renaissance or Ragnarök?

Enter the pharmerging marketsp g g

Page 24: Pharma 2014: Rework, Renaissance or Ragnarök?

Enter the pharmerging marketsp g g

Page 25: Pharma 2014: Rework, Renaissance or Ragnarök?

Pharmerging markets: the difference

“The danger of pushing the prices

g g ff

g f p g pof prescription drugs down, down,down is that at some point thepbusiness model of developing thesedrugs will lose its attractiveness.…… India is becoming veryreluctant to respect IP for Westerncompanies and that is becoming achallenge for us.”(Marijn Dekkers, CEO Bayer, 2012)

Page 26: Pharma 2014: Rework, Renaissance or Ragnarök?

Pharmerging markets: the differenceg g ff

Source: GIPC International IP Index, January 2014

Page 27: Pharma 2014: Rework, Renaissance or Ragnarök?

Pharmerging markets: the differenceg g ff

Page 28: Pharma 2014: Rework, Renaissance or Ragnarök?

Pharmerging markets or players?g g p yGlobal share of pharma exports

95

100

85

90

utical produ

cts

75

80

re of pharm

aceu

65

70

ort m

arket shar

Other Japan

55

60Expo Switzerland India

China USA

EU‐25

Source: Blanc, 2014

502002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013

Page 29: Pharma 2014: Rework, Renaissance or Ragnarök?

Pharmerging markets or players?g g p y

Pharma exports from India (US $ Million)

Source: CARE Ratings, from USA Department of Commerce

Page 30: Pharma 2014: Rework, Renaissance or Ragnarök?

Pharmerging markets or players?Jugaad

g g p yJ g

Literally, an arrangement ora workaround which has toa workaround, which has tobe used because of lack of

P i llresources. Practically, acreative idea, a quick,alternate way of solving orfixing problems.g p

Page 31: Pharma 2014: Rework, Renaissance or Ragnarök?

Pharmerging markets or players?g g p y

I th li it t j d?Is there a limit to jugaad?

Page 32: Pharma 2014: Rework, Renaissance or Ragnarök?

2014: The Year of the M&Af

Source: Evaluate Pharma, 2014

Page 33: Pharma 2014: Rework, Renaissance or Ragnarök?

2014: The Year of the M&AfShire / AbbVie Forest / 

GSK / NovartisAbbVie

$m 54,000Forest / Actavis

$m 25,000

$m 22,600

Ranbaxy / S

Valeant / AllerganPfizer / 

Merck / Bayer      

$m 14,200

Sun$m 3,200

$m ?Pfizer / AstraZeneca?

$m ?

Abbott / InterMune/ Roche $m 8,300

Novartis / Eli Lill

Abbott / Mylan

$m 5,300

Source: Evaluate Pharma, 2014

$m 8,300Eli Lilly$m 5,400

Page 34: Pharma 2014: Rework, Renaissance or Ragnarök?

2014: The Year of the M&AfShire / AbbVieAbbVie

$m 54,000

Valeant / AllerganPfizer / 

Merck / Bayer      

$m 14,200

$m ?Pfizer / AstraZeneca?

$m ?

Abbott / Abbott / Mylan

$m 5,300

Source: Evaluate Pharma, 2014

Page 35: Pharma 2014: Rework, Renaissance or Ragnarök?

2014: The Year of the M&AEnterprise 

value Enterprise value to  Gross 

iProfit M i

Sales to  Return on A

Return on invested  GSA to 

l

f

value growth

value to sales margin Margin assets Assets invested 

capital sales

Shire 45.2% 4.84 81.50% 40.09% 66% 26.46% 29.02% 47.07%

Abbvie 47.9% 4.72 75.77% 38.25% 67% 25.63% 22.45% 42.30%

Actavis 116.3% 4.38 45.46% 20.90% 47% 9.28% ‐5.33% 25.79%

F % % % % % % %Forest 216.1% 7.12 79.14% 16.59% 37% 6.14% 7.12% 71.07%

Valeant 101.8% 9.70 44.79% 40.59% 29% 10.15% ‐4.71% 26.03%

All % 8 6 % 6% 6 % % % 6%Allergan 49.2% 5.02 85.64% 34.76% 64% 22.25% 15.95% 55.06%

Pfizer 6.7% 3.90 72.90% 45.17% 25% 13.10% 10.39% 40.21%

AstraZeneca 18 7% 2 74 75 06% 34 39% 49% 16 85% 8 26% 51 03%AstraZeneca 18.7% 2.74 75.06% 34.39% 49% 16.85% 8.26% 51.03%

GSK 12.9% 3.46 69.07% 32.33% 63% 20.37% 25.32% 42.08%

Source: Pharm Exec Industry Audit

Page 36: Pharma 2014: Rework, Renaissance or Ragnarök?

2014: The Year of the M&AEnterprise 

value Enterprise value to  Gross 

iProfit M i

Sales to  Return on A

Return on invested  GSA to 

l

f

value growth

value to sales margin Margin assets Assets invested 

capital sales

Shire 45.2% 4.84 81.50% 40.09% 66% 26.46% 29.02% 47.07%

Abbvie 47.9% 4.72 75.77% 38.25% 67% 25.63% 22.45% 42.30%

Actavis 116.3% 4.38 45.46% 20.90% 47% 9.28% ‐5.33% 25.79%

F % % % % % % %

Indicators of present d f t th

Operational metricsForest 216.1% 7.12 79.14% 16.59% 37% 6.14% 7.12% 71.07%

Valeant 101.8% 9.70 44.79% 40.59% 29% 10.15% ‐4.71% 26.03%

All % 8 6 % 6% 6 % % % 6%

and future growth

Allergan 49.2% 5.02 85.64% 34.76% 64% 22.25% 15.95% 55.06%

Pfizer 6.7% 3.90 72.90% 45.17% 25% 13.10% 10.39% 40.21%

AstraZeneca 18 7% 2 74 75 06% 34 39% 49% 16 85% 8 26% 51 03%AstraZeneca 18.7% 2.74 75.06% 34.39% 49% 16.85% 8.26% 51.03%

GSK 12.9% 3.46 69.07% 32.33% 63% 20.37% 25.32% 42.08%

Source: Pharm Exec Industry Audit

Page 37: Pharma 2014: Rework, Renaissance or Ragnarök?

2014: The year of more layoffs?

Layoffs Gross  Profit  Sales to  Return on  Return on  GSA to 

y f y ff

Layoffs2013

Gross margin

Profit Margin

Sales to assets

Return on Assets invested 

capital

GSA to sales

Merck 8,500 63.75% 36.97% 42% 15.53% 6.31% 42.63%

AstraZeneca 5,050 75.06% 34.39% 49% 16.85% 8.26% 51.03%

Teva 5,000 52.71% 27.45% 41% 11.25% 3.77% 33.21%

Valeant 2,700 44.79% 40.59% 29% 10.15% ‐4.71% 26.03%

Novartis 1,025 63.05% 25.11% 48% 14.06% 11.19% 43.89%

Eli Lilly 1,000 78.76% 30.26% 66% 19.97% 22.25% 54.76%

Sanofi 840 57.59% 29.09% 34% 9.89% 5.49% 40.37%

Endo 700 60.28% 35.49% 40% 14.20% ‐14.78% 34.56%

Source: FiercePharma, Pharm Exec Industry Audit

Page 38: Pharma 2014: Rework, Renaissance or Ragnarök?

The industrial pharmacist of the futurep f f

Page 39: Pharma 2014: Rework, Renaissance or Ragnarök?

RenaissanceRework Ragnarökg

Page 40: Pharma 2014: Rework, Renaissance or Ragnarök?

European Industrial Pharmacists Group