Persuasive Writing Persuasive Writing purpose audience style and ton e emotive words repetition emotive phras es rhetorical qu estions exaggeration figurative la nguage linking words flatter y hooks Home Page
Jan 21, 2016
Persuasive WritingPersuasive Writing
purpose audience
style and tone emotive words
repetition emotive phrases
rhetorical questions exaggeration
figurative language linking words
flattery hooks
Home Page
What is my purpose?
Who is my audience?
How will I do it?
Purpose
Am I writing for
a listener?
a reader?
someone my own age?
an expert?
the general public?
Audience
What can I do to makemy writing
persuadepersuademy audience?
What techniquestechniques
can I use?
TechniqueTechnique
Style and ToneStyle and ToneHow do I win my audience’s sympathy?
Create a moodmood
This is called
Here are some techniques
Techniques
HOOK your reader with facts
but use emotive words
and use emotive opinions
Hooks
Writers use facts to persuade and use
emotive words to emphasise their point of view
Every year 15,000 foxes are
in foxhunts
Every year 15,000 foxes are
in foxhunts
Statistics show the that car accidents cause in Britain every year. It is the equivalent of 10 Jumbo Jets
to earth, with all on board being
Statistics show the that car accidents cause in Britain every year. It is the equivalent of 10 Jumbo Jets
to earth, with all on board being
killeddeaths
falling
killed
Writers use facts to persuade and use
emotive words to emphasise their point of view 2
Every year 15,000 helpless foxes are slaughtered in foxhunts
Every year 15,000 helpless foxes are slaughtered in foxhunts
Statistics show the dreadful carnage and destruction that car accidents cause in Britain every year. It is the equivalent of 10 Jumbo Jets plummeting to earth, with all
on board being wiped out
Statistics show the dreadful carnage and destruction that car accidents cause in Britain every year. It is the equivalent of 10 Jumbo Jets plummeting to earth, with all
on board being wiped out
Writers use facts and comment on these with emotive opinions in order to
persuade
Foxhunts are organised by landowners. An event to satisfy their desire for excitement
Foxhunts are organised by landowners. An event to satisfy their desire for excitement
Cars cause a large number of deaths each year. Legislation be brought in to reduce the that we British have for owning
Cars cause a large number of deaths each year. Legislation be brought in to reduce the that we British have for owning
mightfondness
them
Writers use facts and comment on these with emotive opinions in order to
persuadeFoxhunts are organised by wealthy landowners. An
event to satisfy their unhealthy desire for excitement and bloodshed
Foxhunts are organised by wealthy landowners. An
event to satisfy their unhealthy desire for excitement and bloodshed
Cars cause a large number of deaths each year. Legislation must be
brought in to reduce the obsession that we British have of owning such a lethal weapon
Cars cause a large number of deaths each year. Legislation must be
brought in to reduce the obsession that we British have of owning such a lethal weapon
your audience to make it agree
A A greatgreat and and handsomehandsome wolf like you should wolf like you should never need to never need to degradedegrade yourself by eating such yourself by eating such a a skinny little squirtskinny little squirt as me! as me!
greatgreat handsomehandsomedegradedegrade
skinny little squirtskinny little squirt
Flatter
If you eat me the pigs from If you eat me the pigs from corner of the earth will descend corner of the earth will descend upon your house and upon your house and you and your family and their you and your family and their families ……..families ……..
allall everyevery
destroydestroy
allall everyevery
destroydestroy
Exaggeration
RepetitionRepetitionRepetition
Repetition
Repetition
Am I not a handsome , a kind , a friendly ?
Why would you want to kill a as friendly as me?
Am I not a handsome , a kind , a friendly ?
Why would you want to kill a as friendly as me?
Repetition
Repetition
pigpigpigpig pigpig
pigpig
Rhetorical QuestionsRhetorical Questions
These questions do not require an answer
They make a point or persuadepersuade the
audienceaudience to the writer’s point of view
Am I Am I confused!confused!
Figurative Language
Create an image to persuadepersuade the
audience to your point of view
simile
metaphor
alliteration
SIMILESIMILEUse an image or comparison to winthe audience to your point of view
To you I am like the dirt on your paw but
I am a PIG! PIGPIGPIGPIGPIGPIG
METAPHORMETAPHORTo my family, I am I am a kinga king, , please do not disillusion them by eating me!
ALLITERATIONALLITERATIONI am only a I am only a puny porky puny porky pigpig. Why would a. Why would a wildwild andand wonderfulwonderful warriorwarrior like you want little me?like you want little me?
pppp
ppww
ww ww
Linking WordsLinking Words
Use linking words to build your Use linking words to build your argument and join together your ideasargument and join together your ideas
because
therefore
without doubt,
so I am the pig you dream ofthe pig you dream of
I am GORGEOUSGORGEOUS
you will want me,want me,
as your husbandhusband
In conclusion, therefore,In conclusion, therefore,check your purpose,check your purpose,identify your audience,identify your audience,decide your viewpoint,decide your viewpoint,and choose the techniques and choose the techniques you think will work best.you think will work best.Without doubt YOU can do it.Without doubt YOU can do it.The sky is the limit, so get started!The sky is the limit, so get started!