Personal Branding Group Project Submitted to, Prof. Sameer Mathur Submitted By, Group 12
Aug 18, 2015
Preface Why this book? Is this a best book in the lot? YES!! because,
The magic of thinking
BIG
Rationals
Practical ideas
Techniques
Principles
Believe You Can Succeed and You Will
Success means many wonderful, positive things
• A fine home• Vacations• New things• Financial Security
Success:Personal Prosperity
• Winning admiration• Leadership• Being looked by all• Freedom• Self respect
Success:Public
Believe You Can Succeed and You Will..
Success building wisdoms:1. Belief/ Faith Positive thinking ‘I can’-> generates power,
energy -> generates how-to-do it -> Problem solving -> Success
2. Initiative Correlated to belief Lack of belief withhold initiatives
Developing the Power of Belief1. Think success,don’t think failure2. Remind yourself regularly that you are better than
you think you are3. Believe BIG
Cure Yourself of Execusitis, The Failure Disease
Unsuccessful people suffer a mind-deadending thought disease called ‘excusitis’
Forms of Excusitis :
Health Excusitis
Intelligence Excusitis
Age Excusitis
Luck Excusitis
Health Excusitis
Bad health in a thousand forms,is used as an excuse for failure
In a informal talk a person mentioned that author’s ideas can’t do much good to him
Because he thinks he has got bad heart and got to hold himself in check
SuggestionsBy Author
1. Visit the finest specialist and accept his diagnosis as final2. Read Dr. Schindler’s book ‘How to live 365 Days a year’3. Resolve to live until death
How to get rid of Health Excusitis?
1. Refuse to talk about health
2. Refuse to worry about health
3. Be genuinely grateful that your health is as good as it is
4. Remind yourself often – ‘It’s better to wear out than rust out’
Intelligence Excusitis
- “ I lack brains” is the common phrase we hear around us
Common errors with respect to intelligence:1. We underestimate our own brain power2. We overestimate the other fellow’s brain power
Why some not so brilliant people are successful?They do what interest them, they show enthusiasm in
doing that
Why some brilliant people are failure?Negative thinking - They use mind to show why it
doesn’t work
How to get rid of IntelligenceExcusitis?
1. Never underestimate your own intelligence and overestimate other’s
2. Remind yourself- ‘My attitudes are more important than my intelligence’
3. Remember that the ability to think is of much greater value than the ability to memorize facts
How to get rid of Age Excusitis?
1. Look at your present age positively
2. Compute how much productive time you have left
3. Invest future time in what you really want to do
Luck Excusitis
• Yet hardly no day passes without hearing someone blaming luck for failure
• People believe someone’s success is because of his good luck
• In reality people who are in the top they are there because of their attitude and good sense in applied hard work
How to get rid of Luck Excusitis?1. Accept the law of cause and effect
2. Don’t be a wishful thinker
Build Confidence and Destroy Fear
Fear is- A Powerful force- Uncertainty- Lack of confidence- Success enemy No. 1
Action does Cure Fear
Type of Fear Action
1. Embarrassment because of personal appearance
Improve it. Go to saloon.Get ready well
2. Fear of losing an important customer
Work more to give better service. Take customer feedback and work on it
3. Fear of failing an exam Convert worry time into study time
4. Fear of things totally beyond your control
Switch attention to something else. Play,chill,relax
5. Fear of physically hurt by something
Pay attention to different things. Pray
6. Fear of what others may think of you
Make sure that your plan is to be right
7. Fear of people Put them in proper perspective
Build Confidence
Two – step procedure to cure fear and build confidence :
1. Isolate your fear – Pin it down and determine what are you afraid of
2. Then take action – Be decisive
Building Confidence through efficient management of
Memory BankDeposit only Positive thoughts in memory bank
Withdraw only Positive thoughts from memory bank
Build Confidence
Why do people fear other people?
Why do people feel self-conscious?
What is behind shyness?
What can we do about it?
Conquer fear by Proper Perspective!
Proper Perspective
Two ways to put people in Proper Perspective :
1. Get a balanced view of the other fellow - The other person is important and you are
important too
2. Develop an understanding attitude - Listen and then explain
Think Confidently and Act Confidently
1. Be a front seater
2. Practise making eye contact
3. Walk 25 per cent faster
4. Practise speaking up
How to think BIG?
- We think only in pictures and/or images- To think BIG we must use words which produce big,positive
mental images
Phrases which creates small,negative mind images
Phrases which creates BIG, positive mind images
1. It’s no use, we are whipped We are not whipped yet. Let’s keep trying. Here’s a new angle
2. I was in that business once and failed. Never again
I went broke out it’s my fault. I am going to try again
3. I’ve tried but the product won’t sell. People don’t want it
I have not sold the product yet but I am going to find a way to pull it up
4. Their orders have been small. Cut them off
Let’s map out a plan for selling them more of their needs
5. Nobody will ever want that product
Let’s modify the product to pull the sales up
Four ways to develop Big thinker’s vocabulary
1. Use big, positive, cheerful words and phrases to describe how you feel
2. Use bright, cheerful, favorable words to describe other people
3. Use posituve language to encourage others
4.Use positive words to outline plans to others
1. What does it take to make a Good Speech?
Focuse on small things like :1. Stand straight while giving speech2. Don’t move around3. Don’t use your hands4. Don’t let audience see that you are using notes5. Make sure tie is straight6. Speak loud7. Don’t make mistakes in grammar
Instead concentrate on important and big things like:1. Knowledge on the topic2. Interest and concentration3. Desire to share the knowledge
2. What causes Quarrels?
- Quarrels usually start with unimportant small things Like: Food is not tasty, you didn’t wish me- Quarrels lead to arguments
Technique to avoide it:Ask yourself is it important ? In most cases it isn’t and its better to avoide conflicts
Choices to Handle Situations
Situation The Petty thinker’s approach
The Big thinker’s approach
ConversationTalks about negative qualities of friends, economy, company, competition
Talks about positive qualities of friends, economy, company, competition
MistakesMagnifies minor errors. Turns them into big issues
Ignores errors of little consequences
SecurityIs preoccupied with security problems
Regards security as a natural companion of success
WorkLooks for ways to avoide work
Looks for more ways and things to do, especially helping others
Competition Compares with the average Compares with the best
How to Think and Dream Creatively?
Creative Thinking : - Is simply finding new, improved ways to do
anything - First step towards creative thinking is to believe it
can be done
Suggestions to develop creative power through belief:
1. Eliminate the word impossible from your thinking and speaking
2. Think of something special you’ve been wanting to do but felt you couldn’t
Traditional Thinking
- It is the personal enemy number one to the person who wants to think creatively
- It freezes mind - Blocks progress and prevents from developing
creative power
Three ways to fight against it:1. Become receptive to ideas2. Be an experimental person3. Be progressive not regressive
Ways to Harness and Develop Ideas
1. Don’t let ideas escape
2. Review your ideas
3. Cultivate and fertilize your ideas
Thinking of Self
1. Look important
2. Think your work is important
3. Give yourself a pep talk several times daily
4. In all of life’s situation, ask yourself. “Is this the way an important person thinks?
How am I Thinking? Check List
Situation Ask Yourself
1. When I worry Would an important person worry about this?
2. An idea What would an important person would do if he had this idea?
3. My appearance
Do I look like someone who has maximum self respect?
4. Conversation Is this something successful people would discuss?
5. My Job How does an important person describe his job to others?
Recap
The Magic of Thinking BIG
Believe You Can Succeed and You
Will
Build Confidenc
e and Destroy
Fear
How to Think BIG?
Think and Dream
Creatively
You Are What You Think You
Are