Pensamiento Creativo Para Pymes

7/31/2019 Pensamiento Creativo Para Pymes

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Creative Thinking:Your Edge

http://workincolour.com.au/
http://workincolour.com.au/http://workincolour.com.au/


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social media

free agent nation

portfolio careers

disintermediation

digital age project-based work

knowledge worker

whatsnext???

virtualassistants

solopreneurs

SOHO

+HOHO

web 2.0


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Does your businesshave the bits in place

to thrive in 21C?


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AGSM's The Leader magazine:

'Innovation - in 2009it's not just a wordto be bandied about.The economy is forcingus to get creative. Innovation

could be just what we need andit could be very good for

business.'


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Recent Harvard Business blog:

'It's the single biggesterror firms make in timesof crisis: repeating thepast. When the world aroundyou is undergoing discontinuous

change, repeating yesterday'smistakes is the quickest path to

decay and dissolution.'


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'Creativity is one of the last

remaining legal ways of gainingan unfair advantage over thecompetition.'

Ed McCabe


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Produce practical + original ideas

Turn potential performance

Differentiate your businessSeize opportunities

Encourage innovation

Solve problemsPlan better

Increase productivity

Focus on the essentials


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Left brain, logical, linear

thinking is essential in business.(It's 'in the box' thinking...)


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The left brain is about:

wordsnumberslogical thinkingsequencesrational thinking

analysingbeing objective

looking at parts


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But for 21stcentury successyou also needright brain,creative, big

picture thinking.

(That's the 'outof the box'

bit )


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The right brain is about:

rhythm colourimagination daydreamingspatial thinking intuition

holistic thinkingsynthesising being subjective

looking at the whole


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Its aboutusing your

wholebrain, notjust one

side or theother...


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Most of us aren't

trained to thinkcreatively in schools

or workplaces.


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Creative thinking is

natural + quite easyto tap into...

witha few

tips+

tricks


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make

Connections

Challengeyourself Cultivateideas

be

Curious

FourCornerstones


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Be Curious


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What

is

that?


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MakeConnections


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T S thi


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Try Something

(Anything) New

make connections:


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MIND MAPPING


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Tony Buzan


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ChallengeYourself

ch llenge yo rself:


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challenge yourself:

Take Risks

ch llenge yo self:


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Assumptions

challenge yourself:

Question


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Bob Eberle, cited by Mind Tools Limited


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Scamper

Bob Eberle, cited by Mind Tools Limited

S b tit t


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Substitute: components, materials, people

Combine: other products, services, functionsAdapt: alter, change function, use partof another product or service

Modify: increase or reduce scale, changeshape, materials etc

Put: (to another use)

Eliminate: remove elements, simplify

Reverse: turn inside out or upside down


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CultivateYour Ideas

cultivate:


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Give Ideas

Time to

Grow

cultivate:


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D


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Dreamer

Realist

Critic


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N l tt 10 b i ti
http://www.linkedin.com/in/workincolour


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Newsletter + 10 business tipsSlides on FSL website

Email for worksheets

[email protected] + Small Business

Makeover: Special Offerhttp://twitter.com/WorkInColour

http://www.linkedin.com/in/workincolour

http://www.linkedin.com/in/workincolourhttp://www.linkedin.com/in/workincolourhttp://www.linkedin.com/in/workincolourhttp://www.linkedin.com/in/workincolourhttp://workincolour.com.au/http://www.linkedin.com/in/workincolourhttp://twitter.com/WorkInColourhttp://workincolour.com.au/http://workincolour.com.au/http://www.linkedin.com/in/workincolourhttp://www.linkedin.com/in/workincolourhttp://twitter.com/WorkInColourhttp://twitter.com/WorkInColourmailto:[email protected]:[email protected]


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