39 PENGARUH MANAJEMEN TERHADAP RENTABILITAS USAHA PETERNAK AYAM BROILER DI KECAMATAN PEKALONGAN KABUPATEN LAMPUNG TIMUR TAHUN 2015 OLEH Team : Drs. Tukasno, MM, Sugiono. MM,, Eka Pariyanti. MM Dosen tetap STIE LAMPUNG TIMUR ABSTRAK Team of Scientists "INFLUENCE OF MANAGEMENT OF PROFITABILITY USAHAPETERNAK broiler chickens dikecamatan PEKALONGAN East Lampung District 2015" Management of chicken farming include management of housing, maintenance, use of feed (feed), disease management, and implementation of the production cost with indicators pengukuruannya implementation process in accordance with norms Required theoretical and technical guidance from official agencies. Business profitability is one of the basic assessment of the condition of a company, for it takes an analytical tool to be able to vote. Analysis tools in question are financial ratios. Profitability ratios measure the effectiveness of management based on the results of return earned from sales and investment with a certain percentage level indicator. Based on the results of research conducted that the rate of return calculated by the ratio where R = indicates that the level of effort rentbilitas broiler breeders in the district of Pekalongan teringgi 37% and the lowest 21%, or an average of 27.35%. The high profitability can be influenced by the effectiveness of business management, based on the analysis in this study were performed using SPSS shows that the correlation value is 0720, which means the relationship between business management (x) with Profitability (Y) is equal to 0720 or 72%, in meaning that there is a close relationship between the two variables tersebet. R Square or the coefficient of determination (KD), which indicates how well the regression model formed by the interaction of independent variables and the dependent variable. KD value obtained is 0518, or 51.8%, which can be interpreted to mean that the independent variables of business management (X) has the effect of a contribution of 51.8% to Profitability variable (Y) and 48.2% are influenced by other factors outside variables business management (X). While the value of the Significance of the regression is 0.003, the value is smaller than a significant criterion of 0.05, 0.003> 0.05, the value of R obtained also more than 0, that is equal to 0.518, R ≠ 0, so in this study accepted hypothesis is HI hypothesis that H1 = Application of management affect the profitability of broiler chicken farming in the district of Pekalongan. While the hypothesis that Ho Ho = Application management profitablitias no effect on broiler chicken farming in the district of Pekalongan, rejected. Keywords: Management , Business Profitability
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39
PENGARUH MANAJEMEN TERHADAP RENTABILITAS USAHA PETERNAK AYAM
BROILER DI KECAMATAN PEKALONGAN KABUPATEN LAMPUNG TIMUR
TAHUN 2015
OLEH
Team : Drs. Tukasno, MM, Sugiono. MM,, Eka Pariyanti. MM
Dosen tetap STIE LAMPUNG TIMUR
ABSTRAK
Team of Scientists "INFLUENCE OF MANAGEMENT OF PROFITABILITY
USAHAPETERNAK broiler chickens dikecamatan PEKALONGAN East Lampung District 2015"
Management of chicken farming include management of housing, maintenance, use of feed (feed),
disease management, and implementation of the production cost with indicators pengukuruannya
implementation process in accordance with norms Required theoretical and technical guidance from
official agencies. Business profitability is one of the basic assessment of the condition of a
company, for it takes an analytical tool to be able to vote. Analysis tools in question are financial
ratios. Profitability ratios measure the effectiveness of management based on the results of return
earned from sales and investment with a certain percentage level indicator. Based on the results of
research conducted that the rate of return calculated by the ratio where R = indicates that the level
of effort rentbilitas broiler breeders in the district of Pekalongan teringgi 37% and the lowest 21%,
or an average of 27.35%. The high profitability can be influenced by the effectiveness of business
management, based on the analysis in this study were performed using SPSS shows that the
correlation value is 0720, which means the relationship between business management (x) with
Profitability (Y) is equal to 0720 or 72%, in meaning that there is a close relationship between the
two variables tersebet. R Square or the coefficient of determination (KD), which indicates how well
the regression model formed by the interaction of independent variables and the dependent variable.
KD value obtained is 0518, or 51.8%, which can be interpreted to mean that the independent
variables of business management (X) has the effect of a contribution of 51.8% to Profitability
variable (Y) and 48.2% are influenced by other factors outside variables business management (X).
While the value of the Significance of the regression is 0.003, the value is smaller than a significant
criterion of 0.05, 0.003> 0.05, the value of R obtained also more than 0, that is equal to 0.518, R ≠
0, so in this study accepted hypothesis is HI hypothesis that H1 = Application of management affect
the profitability of broiler chicken farming in the district of Pekalongan. While the hypothesis that
Ho Ho = Application management profitablitias no effect on broiler chicken farming in the district
of Pekalongan, rejected.
Keywords: Management , Business Profitability
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A. PENDAHULUAN
Ternak ayam broiler memiliki potensi yang memang baik apabila dikelola dengan baik,
banyak faktor yang perlu dipelajari agar usaha ternak ayam broiler yang jalankan dapat
menguntungkan. Setiap peternak ayam broiler pasti menginginkan ayam broilernya menguntungkan
setelah panen. Keuntungan bisa diraih asal dilaksanakandan diusahakan seoptimal mungkin. Fakta
membuktikan dari tahun ke tahun kebutuhan masyarakat terhadap daging broiler terus meningkat.
Seiring dengan meningkatnya minat masyarakat untuk mengkonsumsi daging broiler, terjadi juga
peningkatan terhadap usaha peternakan ayam broiler. Tetapi sangat disayangkan animo peternak
terhadap komoditi yang satu ini tidak disertai kestabilan keuntungan yang dapat diraih oleh
peternak, sehingga seringkali terdengar banyak peternak yang gulung tikar. Oleh karena itu
manajemen menjadi hal yang sangat penting untuk kesuksesan dalam berternak ayam broiler,
namun selain manajemen tentu juga faktor-faktor lain tetap penting agar ternak ayam broiler yang
sedang anda jalankan sukses. Manajemen menjadi hal pokok yang harus benar-benar diperhatikan
supaya semua berjalan lancar. Jika manajemen dalam budidaya ayam broiler baik biasanya hasil
akan mengikuti, walaupun tidak mutlak.
Tata laksana usaha ternak ayam meliputi pemeliharaan, pemakaian ransum yang baik,
pengetahuan tentang penyakit, dan pelaksanaan ongkos produksi. Ongkos produksi diusahakan
seminimal mungkin karena usaha ternak ini adalah usaha mencari keuntungan. Banyak buku
panduan yang memberikan petunjuk-petunjuk praktis tata laksana fase broiler, cara menyusun
ransum, dan penyakit ayam yang perlu diketahui. Pengetahuan tata laksana pemeliharaan fase
starter, grower, cara melakukan vaksinasi, dan tentang obat-obatan yang harus di pahami oleh para
pengusaha ternak ayam. Dengan memahami petunjuk tersebut maka dalam menjalankan
manajemen akan lebih mudah baik dalam menyusun perencanaan, mengoranisir sumberdaya yang
ada, mengkoordinasikan maupun dalam pengontrolan dan pengendaliannya.
Kesuksesan seorang pengusaha ternak ayam broiler terlihat dari tingkat keuntungan
usahanya. Untung atau rugi usaha ini dapat diketahui dengan menghitung keuntungan dari modal
yang diusahakan dengan cara Analisis Rentabilitas. Cara untuk menilai rentabilitas suatu
perusahaan ada bermacam – macam dan tergantung pada laba aktiva atau modal mana yang akan di
perbandingkan satu dengan yang lainnya. Apakah yang akan diperbandingkan itu laba yang berasal
dari operasi atau usaha, atau laba neto sesudah pajak dengan operasi, atau laba neto sesudah pajak
diperbandingkan dengan keseluruhan aktiva tangible, ataukah yang akan diperbandingkan itu laba