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Pendidikan Gizi Dasar Teori dan Riset INCREASING AWARNESS AND ENHANCING MOTIVATION Triska Susila Nindya, SKM., MPH Departemen Gizi FKM Universitas Airlangga Maret 2015
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Pendidikan Gizi Dasar Teori dan Riset

Pendidikan GiziDasar Teori dan Riset

INCREASING AWARNESS AND ENHANCING MOTIVATION

Triska Susila Nindya, SKM., MPHDepartemen Gizi FKM Universitas AirlanggaMaret 2015

Overview Peran dari motivasi sangat penting dalam food choice and nutrition-related behavior changeTheory can be translated into effective nutrition communicationMotivation to act and the key role of beliefs, feelings, and attitude

Why To Take ActionAdoption and maintenance of health behavior involving two main phase:- a decision making (deliberative phase)- an action (implementation phase)

Nutrition Education Program should consist:A motivational pre-action componentsA post decision action and maintenance components Cultural ContextAll humans are cultural creaturesCulture what people should or should not eat and prescribes how to prepare food; where, when, and with whom it should be eaten; who does the shopping and cooking; and whose opinions are most important in the choice of family mealsCulture beliefs and value are acquired directly and indirectlyWhy Focusing on Motivationstrong and stable intentions are more likely to be motivated to take action on their intentionsweak health intentions is made even more difficult in the face of strong environmental forces to act otherwise, from television advertising or the conveniently located less-than-healthful foodsMotivational Component Important To People Who:1. Those who are not aware of the importance of specific foodrelated actions that they could take to protect their health2. Those who are aware but are uncommitted to taking action3. Those with weak intentions, whom nutrition educators can stimulate to reexamine their intentions and assist to develop stronger intentions4. Those who were taking action but have not maintained their motivation to do soThe Health Belief Model

Precaution Adoption Process Model

Theory Planned Behavior

Extended of Theory Planned Behavior