Pedagogical methods for teaching marketing subjects

PEDAGOGICAL METHODS FOR TEACHING MARKETING SUBJECTS

Dr. Prof. V Raghuraman

December 30, 2014

Contents

Introduction – ice breaking and objective Teaching methods sometime back Current teaching methods Role of ICT in teaching New ways to teach marketing management Case study/ activity Ask forum

Ice breaking

. Introduce yourself

. Stand in a row

. Share your experience

Objective

Objective

Teaching methods sometime back

Teaching methods sometime back

Current teaching methods

Current teaching methods

Role of ICT in teaching

Role of ICT in teaching

Role of ICT in teaching contd.

Role of ICT in teaching contd.

New ways to teach marketing management

New ways to teach marketing management

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Case study / Activity

Ask forum

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