PDF Portfolio

>> Holly Louise Riddington

HLR

www.cargocollective.com/hollriddington

N0296392Fashion Communication & Message 2011/2012FASH20027

CONTENTS PAGE

Self Promotion>> What are you like? >> My Mark >> Business Cards >> CV >> CV in Different Contexts

Summer Work>> Pentland Project >> East Meets West >> The Book of the Way

Si Beales>> Team Manifesto >> Branding Si Beales >> The Event

Unilever>> Team Manifesto >> Key Findings >> Research Blog

Summer Projects>> Typographical Poster >> Year 3 Brief

D&AD>> Channel 4

Other Projects>> e-Portfolio>> Berlin Blog

CONTENTS PAGE

SELF PROMOTION

>> What are you like?

Summer Projects

>> My Mark

HLR HLR Holly Louise Riddington

Holly Louise Riddington

HLR

HLRHolly Louise Riddington

Development of Logos

thesomewhereplace.tumblr.com

HLR

-HOLLY LO

UISE RIDDINGTON

-

-FASHION C

OMMUNICATION &

PRO

MOTIO

N ST

UDENT-email - [email protected]

m

-M0BILE

- 078

10376379-

>> Business Card Ideas

I’m indecisive, take your pick. Your own little piece of me...>> Final Business Cards

HLR

Holly Louise RIDDINGTON

fcpstudent

>> Holly Louise Riddington

fashion communication and

promotion student

[email protected]

07810376379

HLRwww.cargocollective.com/hollyriddington

HLRHolly Louise RIDDINGTON

fcpstudent

>> Holly Louise Riddingtonfashion communication and promotion [email protected]

HLRwww.cargocollective.com/hollyriddington

HLR

Holly Louise RIDDINGTON

fcpstudent

>> Holly Louise Riddington

fashion communication and promotion student

[email protected]

07810376379

www.cargocollective.com/hollyriddington

HLR

HLR

Holly Louise RIDDINGTON

fcpstudent

>> CV

Find it at:http://issuu.com/hollyriddington/docs/cv_?mode=window&backgroundColor=%23222222

>> Cover Letter

>> Holly Louise Riddington27a Gedling Grove, Nottingham, NG7 4DU

www.cargocollective.com/[email protected]

+44781037637925/06/92

Dear Tony Pasquale,I have the pleasure of enclosing my CV for your consideration for any work opportunities you may have within your buying team.

I am currently in my second year at Nottingham Trent University, studying Ba Hons, Fashion Communication and Promotion and through several of my business and retail modules I have gained a great interest within retail buying and would love to be able to begin my career within your buying team.

Working for you would be a fantastic way for me to build on my management skills, due to strict deadlines, it would build my confidence and liaison skills, as working with other departments, reviewing and presenting new ranges and participation in promotional activities and trade fairs require great interactional and articulation.

I have a range of previous experience, firstly in two buying internships within Tesco’s Centeral European boyswear buying department and the head buying office at International Marks and Spencer in Shanghai. During these very relevant experiences, I was introduced to a broad spectrum of the fashion and design industry and covering different aspects from directly dealing with strict deadlines, designing creative material and inspiration, giving administrative assistance, to learning international buying cycles, all of which gave a thorough understanding of the workings and job roles of a fashion buyer.

In addition to this I have worked as a retail assistant in a menswear shop, a design assistant in an interior designer, a cafe and in a silver service restaurant, I have completed two diverse marketing internships in Shanghai, one of which I am still working for.

This diverse range of experience in four very relevant internships alongside other experience I have carried out have greatly increased my negotiation, time management and communication skills. Each of these roles have allowed me to develop my organisation, creative and numerical thinking within business and has allowed to me to work well supporting a team and independently.

I am incredibly organised and hardworking, and this together with my enthusiasm for retail buying and passion for Urban Outfitters due to it’s excellent reputation for great value and good quality clothing has lead me to apply for this job.

Many thanks for considering my application and I look forward to hearing from you in due course. 

Yours sincerely,

Holly Riddington

SUMMER PROJECTS

>> Pentland Project

My summer 2011. View the complete book at: http://issuu.com/hollyriddington/docs/workexperience?mode=window&viewMode=doublePage

>> The Book of the Way

>> East Meets WestChina is rapidly growing, the Western worlds’ developed economies are growing at extremely slow rates and globalisation is in full force. Providing easy access for the swapping, mixing and mingling of paradoxical cultures, Chinese prints, apparel styles and attitudes have worked their way onto the fashion runways, all the way to the high streets of the Western world.

I wanted to take account of how fashions have been thrown too and fro across oceans and how similarly, or differently they have been adopted in very socially and politically different environments. I started my style chase in the city of Shanghai, contrasting to my destination in Nottingham.

SI BEALES

>> Team Manifesto

Holly Riddington

Gina Solanki

Amy Allton

Katie Bingham

Si Beales

Amiee Littlefair

Keep good communication within the group

Try to enjoy, don’t get over stressed

Work in between lectures and seminars

Listen to each other

Be confident, share your ideas

Be creative

Talk about…

Work load

Problems

Positive thinking Time management

Share workloads

Team Manifesto

Hi, I would go to Africa as my Mum was brought up there and my Granny was born there, plus my children would love to see a real lion. Thanks, Si

If you could go anywhere in the world, near or far, where would

you go and why? Si’s  response  by  email.  

Personal to specific lecturer Easy response via email

Quick method to reply with

Email can be used on the go, e.g. mobile

Enables a good, long reply

Not guaranteed a response – unreliable Sending method was expensive

Unsure on whether the items were left in suitable place

Had an interactive element

Positives of the methods used to obtain information  

Negatives of the methods used to obtain information

Si Beales Jokes, sarcasm, wit

70’s Era

Marketing, events, creative copy Wants to travel the world and build a house

Lived in Brighton

Dog: Beagle, protective, intelligent, loyal, kind, speedy, beautiful, a bit mad

Admires Robert Di Neros’ mindset

In a time capsule he would put A family photo, Flickr account, Examples of work, A pair of jeans, A Pork pie and Todays Guardian  

He wants to end poverty, take the family to Disneyland and play in London with his wife  

Worked at The Guardian

Valuable, meaningful and flexible

“Sometimes one idea can make all the difference”

“acting as a catalyst”

“Forget your troubles in life” -Baloo - Jungle Book

Hi Si, Since reading your responses to FCP's question task, we feel we want to get to know you a little better as you are a new member of the team :) We would appreciate it if you could spare us a few minutes to answer these questions. 1. What has been your most enjoyable/memorable campaign/company to work with? 2. What would you hate to see on your business card? 3.Which of these features would you like on a business card? Thank you for your time! Love the One Step Ahead Team

I have really enjoyed my own businesses - excitement of start up,

branding, new sales etc. I like making connections and building success and

the fluidity and energy of it all.

Pink and times new roman

Brown Paper Distressed Edges / bright graphics Shape  

Further questions

Business card ideas  

Business card development  

Final business card

Event Brighton Beach Balloon Race

Location: Brighton Beach

Time Capsule

Sunset

Family Event

Balloon Release

Find a Friend

Brighton Museum & Art Gallery

Poster  for  event  

We’ve learnt...

We’d do this differently...

And take this forward...

•  Good  communica+on  is  key  within  group  work,              its  important  everybody  gets  a  say  and  ensures                the  same  ques+ons  don’t’  get  asked.  •  Asking  the  correct  ques+ons  is  crucial  when                branding.  –  finding  out  what  a  client  does  not                want  is  just  as  important  as  what  they  do  want.  •  Always  con+nue  to  develop  your  ideas,  as  can              lead  to  stronger  outcomes.      

•  Think  about  the  outcome  before  jumping  into  the  project.  

•  Realising  what  the  task  in  hand  is.  •  How  to  keep  a  strong  work  ethic  within  a  group.  •  Experimenta+on,  and  development  of  key  ideas.  •  Looking  at  different  perspec+ves,  and  listening              to  others  views  and  visions.  

From this project...

Thank You

>> Presentation

>> Presentation

Sarah MattSi

Michele

>> Execution

UNILEVER

>> Unilever Team ManifestoKe

ep g

ood

com

mun

icat

ion

with

in th

e gr

oup. Try to enjoy, don’t get over stressed

Ensure an equal work load.Talk

abo

ut e

ach

othe

rs p

robl

ems and take them

into account.

Work in between lectures and seminars.

Posit

ive t

hink

ing.

Listen to each other.Be creative.

Be con�dent, share your

ideas.

Share your

ideas,be con�dent.

>> Key Findings

Find it at:www.one-step-ahead-ntu.tumblr.com

>> Research Blog

CHRISTMAS PROJECTS

CHRISTMAS PROJECTS

>> Typographical Poster

>> Year 3 Brief

Find it at: http://issuu.com/hol-lyriddington/docs/article?mode=window&backgroundColor=%23222222

>> Year 3 Brief

D&AD

>> Channel 4Find it at: http://issuu.com/hol-lyriddington/docs/dandad?mode=window&backgroundColor=%23222222

OTHER PROJECTS

>> e-Portfolio

www.cargocollective.com/hollriddingtonFind it at:

>> Berlin BlogFind it at:www.sechstage.tumblr.com

>> Berlin Blog

HLR

www.cargocollective.com/hollriddington