AESEG – Asociación Española de Medicamentos Genéricos Patient engagement through social media: a case study at the Spanish Generic Medicines Association Doris Casares Communications and Public Affairs Director Spanish Generic Medicines Association (AESEG) @DorisCasares @AESEG_genericos London 24 January 2013
43
Embed
Patient engagement through social media:a case study at the Spanish Generic Medicines Association
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
AESEG – Asociación Española de Medicamentos Genéricos
Patient engagement through social media: a case study at the Spanish Generic Medicines Association
Doris Casares
Communications and Public Affairs Director Spanish Generic Medicines Association (AESEG)
@DorisCasares @AESEG_genericos
London 24 January 2013
AESEG – Asociación Española de Medicamentos Genéricos
PATIENTS: A STRATEGIC TARGET
AESEG – Asociación Española de Medicamentos Genéricos
360 COMMUNICATIONS
AESEG – Asociación Española de Medicamentos Genéricos
STRATEGY IS THE KEY
AESEG – Asociación Española de Medicamentos Genéricos
GENERICS MARKET SHARES SPAIN 2008-2012
AESEG – Asociación Española de Medicamentos Genéricos
AESEG REPORT ON THE KNOWLEDGE, USE AND
EVALUATION OF GENERIC MEDICINES IN SPAIN
AESEG – Asociación Española de Medicamentos Genéricos
AESEG REPORT ON THE KNOWLEDGE, USE AND
EVALUATION OF GENERIC MEDICINES IN SPAIN
AESEG – Asociación Española de Medicamentos Genéricos
AESEG REPORT ON THE KNOWLEDGE, USE AND
EVALUATION OF GENERIC MEDICINES IN SPAIN
AESEG – Asociación Española de Medicamentos Genéricos
MAIN INFLUENCERS SPANISH HEALTH TWITTER 2012
AESEG – Asociación Española de Medicamentos Genéricos
PARTNERSHIP AESEG & REDPACIENTES.COM
AESEG – Asociación Española de Medicamentos Genéricos