PARTNERS A magazine of Rochester General Hospital Foundation Spring 2013 Transforming Ambulatory Care Special Campaign Section: Expanding Ambulatory Care Dr. Alexander Gives Back to Newark-Wayne ED The Return of the IRA Charitable Rollover Rochester General Responds to the Flu Surge Two Hospitals Save a Life in Wayne County Dr. Gangemi Passes the Torch INSIDE
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PARTNERSA m a g a z i n e o f R o c h e s t e r G e n e r a l H o s p i t a l F o u n d a t i o n
Spring 2013
Transforming Ambulatory Care
Special Campaign Section: Expanding Ambulatory Care
Dr. Alexander Gives Back to Newark-Wayne ED
The Return of the IRA Charitable Rollover
Rochester General Responds to the Flu Surge
Two Hospitals Save a Life in Wayne County
Dr. Gangemi Passes the Torch
INSIDE
PARTNERS Ambulatory care is delivered on an outpatient basis,
allowing patients to return home the same day they
are treated. Our newest affiliate, Rochester General
Ambulatory Care, is highlighted on page eight with a
preview of two upcoming additions: a dialysis center on
Empire Boulevard and an ambulatory surgery center off
the Route 441 corridor (artist renderings on cover).
This project has several naming opportunities to create a philanthropic legacy.
Artist’s rendering of new Ambulatory Surgery Center at 360 Linden Oaks
Drive, opening in fall of 2013.
AMBULATORY LOBBY:
The lobby for the new Ambulatory Surgery Center will
welcome patients and guests with comfort and dignity.
Opening this FALL: Rochester General Ambulatory Surgery Center
OPERATING ROOM:
State-of-the-art operating rooms will allow RGHS to offer greater
surgical care on an outpatient basis.
Opening this FALL: Rochester General Ambulatory Surgery Center
Renderings courtesy of HBT Architects.
C o N t E N t S
A Message from Jim Digan .............................................. 4
The Historic Flu Surge .................................................... 5
Dr. Alexander Gives Back ................................................ 6
Special Campaign Section: Expanding OutpatientCare Throughout our Region .......................................... 8
A Healthy Team for a Health Community ..................... 11
Hospitals Team Up to Save Life ..................................... 12
The Return of the IRA Charitable Rollover .................... 14
A Transforming Care Campaign Update ....................... 15
RGHS Medical Chief Passes the Torch ........................... 16
Update from the Grants Office ...................................... 18
Writing Marty Aarons Janine DeCook Derek DeSol Carol Fisher Christian Jensen Tim Maher Erich Van Dussen Dan Winklebleck
photographyJeff BlackmanKeith Bullis
Brenda CohenLynne Tseng
DesignDalmath Associates
printingMercury Print Productions, Inc.
Please note that Partners is produced approximately three months in advance of when it is received by readers. Stories and events occurring after
production will be included in the next issue of the magazine. Partners welcomes comments from our readers. If an error has been made, please accept our apologies and notify the foundation office by
calling (585) 922-4800. Thank you!
RGHS President and CEO:Mark C. Clement
Chairperson:Katherine T. Schumacher
Vice Chairperson:Ethan L. Welch, M.D.
Treasurer:Carl Luger
Secretary:Kevin L. Overton, Esq
Medical Liaison:Cynthia Christy, M.D.
Trent BridgesDavid N. Broadbent, M.D.
Donald S. Cameron
Kevin T. CannanKevin J. Casey, M.D.
Cynthia Christy, M.D.Charles T. Eagle, Jr.
Jack A. ErdleLouise W. Epstein
Robert W. George, Sr., M.D.Gregory P. Kausch
Peter A. Kouides, M.D.Jeffery Leenhouts CFP, ChFE, CLU
James T. Maxwell, M.D.William B. Mendick
Angelo MiccicheLeonard Olivieri
Ralph P. Pennino, M.D.Michael E. Pichichero, M.D.
Wanda PolisseniJoseph R. Rulison
Anthony F. Solazzo, M.D.John R. Valvo, M.D.
rochester general Hospital FoundationBoard of Directors
Already, in these first few months of 2013, we have seen
encouraging and heartwarming success stories like Newark-
Wayne Community Hospital receiving the largest gift in its
history from the Dr. Daniel Alexander Family Foundation.
We can also proudly reflect on the efforts of our team of
care providers, who boldly answered the call and worked to
maintain extraordinary service during this winter’s historic
surge of flu patients. Both of these stories are featured in this
issue of Partners.
Although we already have many reasons to celebrate and
give thanks this year, we must also keep our focus on the
challenges ahead. Healthcare is changing more rapidly than
ever. The evolution of medical technology is accelerating,
and legislation like the Affordable Care Act is now beginning
to take action, altering the very way in which we do
business. Throughout all of these changes, community
needs remain great and people will continue to need our
help. That is why we are proactively planning for the future
of healthcare delivery.
In this issue, we are featuring our newest affiliate, Rochester
General Ambulatory Care. It’s one of the key elements to
Rochester General Health System’s plan to make healthcare
safer, more effective, more convenient and more accessible
than ever before, even during these times of unprecedented
change. In our December issue, we discussed Rochester
General Ambulatory Care and introduced the affiliate’s
leader, Hugh Thomas. In this issue, we will share some of
the significant changes that will take place later this year as
Rochester General Ambulatory Care becomes an increasingly
critical local resource.
Whether your philanthropic passions favor our work in
ambulatory care, oncology, surgery or any other area, we
are thankful for your generous support. Because of you,
our health system is able to do extraordinary things for the
people who need us most—our patients. Thank you for
keeping them so close to your hearts.
A Message from Jim Digan President, Rochester General Hospital Foundation
“We are proactively planning for the future of healthcare delivery.”
4 Rochester General Hospital Foundation
Rochester General Care Thrives During
The Historic Flu Surge
Patient Wait time:less than 30 minutes
Patient Admissions:10,681 in December
www.giveRGH.org PARTNERS SPRING 2013 5
The winter of 2012-2013 presented a historic flu surge
across the United States, felt by every hospital in the Greater
Rochester region. True to the institution’s long history of
going to extraordinary lengths to serve in times of crisis,
Rochester General Health System (RGHS) and its team of
healthcare providers rallied to ensure everyone received
effective, safe and compassionate care.
The flu affected patients across the region, and Monroe
County encountered its greatest number of influenza-like
illnesses in more than 10 years. In the face of potential
chaos, the team at Rochester General Hospital (RGH)
collaborated to maintain order and provide the same
care—without limitations—that would be available in
less extreme conditions.
Throughout December, the height of the surge, the ED
achieved its regular goals of keeping patient wait times to less
than 30 minutes while accommodating 10,681 admissions—
far more than a typical month. Dr. Keith Grams, RGHS chief
of emergency services, praised the team for finding solutions
that allowed the hospital to maintain its high quality of care
while seeing such an unusually high volume of patients.
“Everyone recognized the need to provide care to an
increased number of patients,” Dr. Grams recalled.
“People took it upon themselves to be action-oriented
with no excuses – just the need to make it happen.”
Key team members frequently met to identify and overcome
the daily challenges of the flu surge. A critical measure was
the conversion of spaces into “non-traditional” treatment
areas. More than 40 new spaces were made available, which
allowed RGH to continue to provide high-quality treatment
for the larger volume of patients.
RGH also took its response to
flu season a step farther when
representatives from clinical,
nursing, epidemiology, infection
prevention, people resources
and communications teams
collaborated in just one day to
develop and communicate a
comprehensive plan to minimize
flu transmission. Their plan involved updated visitation
policies and masking procedures for non-vaccinated
team members.
By the time the flu surge began to subside in January, patient
wait times in the ED had decreased to approximately 25
minutes. To provide perspective, Dr. Grams noted the
national average wait time for hospitals similar to RGH in
size is between 31 and 38 minutes.
The approach and attitude of the RGHS team members
allowed patients to continue to rely upon the busiest
emergency department in Upstate New York during this
time of extraordinary need. Because of the team’s hard work,
more patients throughout the region were able to weather
this historically severe flu season.
Dr. Daniel Alexander has always made community service
a priority, and now he is giving back to Wayne County in
historic fashion. For years, Newark-Wayne Community
Hospital (NWCH) has needed a new emergency department.
The current facility, which opened in 1971, has been serving
nearly double the 11,000 annual patient visits it was
originally designed to accommodate. Dr. Alexander, an
orthopaedic surgeon who founded and owns the Finger
Lakes Bone and Joint Center, has agreed to make the lead
gift in support of the nearly-completed new ED on the
hospital’s campus.
The gift, which is being made through the Dr. Daniel
Alexander Family Foundation, is the largest gift in the
history of Newark-Wayne Community Hospital.
The new ED will be dedicated as the Daniel Alexander, M.D.
Emergency Department during a special ceremony on April
19. As the only hospital in Wayne County, this new facility
addresses one of the most significant needs in the community.
Once the ED is open, the more than 21,000 people who visit
the hospital for emergency care each year will have access to
a state-of-the-art facility that will provide critical emergency
services faster and more comprehensively than ever before.
“This area has done so much for me and for my family,”
explained Dr. Alexander, a native of Buffalo who lives in
Canandaigua with his wife, Gail, and four children.
“I am proud to know this gift will help Newark-Wayne
Community Hospital be there for people during their time
of greatest need.”
From Firefighter to Surgeon—Always a Community ServantDr. Alexander’s journey is one lined by hard work, family
values and a commitment to serve others. Those values,
Giving Back
“This area has done so much for me and for my family.”
Physician makes lead gift, the largest in Newark-Wayne Community Hospital’s history, to name new emergency department, which will be dedicated on April 19
6 Rochester General Hospital Foundation
The Daniel Alexander, M.D. Emergency Department
The Daniel Alexander, M.D. Emergency
Department is the centerpiece of the
hospital’s major modernization project and
fundraising campaign. It will open in late
April of 2013, helping the hospital’s team of
care providers reduce waiting times, increase
patient capacity, create a fast-track service
for non-emergency patients, utilize new
technology, and enhance comfort and dignity
for patients and families. As Newark-Wayne
Community Hospital is part of Rochester
General Health System, this modernization
project will also give patients in Wayne
County better access to the specialized
physicians at Rochester General
Hospital through the expanded use of
telehealth technology.
which he learned early in life growing up on the east side of Buffalo,
guided him through his childhood and along his unconventional path
to becoming one of the most respected surgeons in our region and a
community-changing philanthropist.
While attending medical school at SUNY Buffalo, Dr. Alexander
worked full time as a Lieutenant for the Buffalo Fire Department. It
was there he learned that his most rewarding professional experiences
would always revolve around serving others—particularly those in
great need. After receiving his orthopaedic training at Henry Ford
hospital in Detroit, Mich., he returned to the area in 2004. Two years
later, he opened the Finger Lakes Bone and Joint Center. As his
practice grew—he performed 1,400 procedures last year, making
him one of the busiest orthopaedic surgeons in the United States—
he maintained a focus on family and philanthropy, giving back to the
Boys and Girls Clubs in Geneva and funding the building of a new
community center in the poor, inner-city
Buffalo neighborhood where he grew up.
The mission of the Dr. Daniel Alexander
Family Foundation is to support projects
intended to benefit less fortunate inner-city
youth, or to provide medical services for
the underserved.
Dr. Alexander (center) performed over 1,400 procedures last year.
www.giveRGH.org PARTNERS SPRING 2013 7
Laboratory services
Diagnostic imaging
Surgical procedures
occupational therapy
Dialysis
Physical therapy
Rochester General Ambulatory Care: Expanding Outpatient Care Throughout our Region
Many services are becoming increasingly available without requiring patients to spend a night in, or in many cases, to
even enter the hospital. These services are often referred to as outpatient or ambulatory services. In 2012, Rochester General Health System (RGHS) announced the launch of its eighth affiliate – Rochester General Ambulatory Care – a still-expanding regional network of integrated outpatient services.
The affiliate has grown to provide key healthcare services in locations throughout the Greater Rochester area. Two of the most prominent expansion projects, which are due to open by the fall, are detailed in this special section. The first is a new dialysis center at Bay Creek on Empire Boulevard and the second is a new ambulatory surgery center at the crossroads of Pittsford, Penfield, Brighton and Rochester.
COVER STORY
8 Rochester General Hospital Foundation
Rochester general Ambulatory Care is growing the following outpatient services:
Expanded to Alexander Park
in 2012
Dialysis will expand to Penfield/Webster area
in summer 2013
Ambulatory Surgery Center to open in fall 2013
Why is Ambulatory Care Critical to our Community’s Future?
From cancer care to family medicine, Rochester General
Health System has long been at the forefront of bringing
ambulatory healthcare services to your neighborhood.
Rochester General Ambulatory Care was created to help our
system grow particular ambulatory services in anticipation of
patient needs and the future of healthcare delivery.
Ambulatory care is critical to our region’s future because it:
• Provides new options for patients.
• Reduces the overall cost of healthcare.
• Creates a more convenient, comfortable and dignified
patient experience.
• Maintains the same high standards of care and can
support better outcomes.
Healthcare reform, new technology and the overall need to
keep healthcare affordable while maintaining high standards
are all factors contributing toward the increasing demand of
these services.
Already, RGHS serves more patients on an outpatient basis
than inpatient, and we expect this to continue.
To learn more about Rochester General Ambulatory Care
and its services and locations across the region, visit
www.rochestergeneral.org.
New technology in ambulatory care has helped reduce the need for traditional hospitalization yet maintains high standards.
COMINGSUMMER2013Expanding Access to Dialysis
Ambulatory Care Brings Dialysis to the East Side
In 2006, RGHS opened an outpatient dialysis center at the
Seneca Ridge Medical Complex in Irondequoit. Within three
years, the center was operating at full capacity, with patients
starting treatments—which last several hours—as early as
5:30 a.m. and as late as 8 p.m.
With so many RGHS patients from throughout the region
coming to Seneca Ridge for dialysis treatment, the system
decided to create a second dialysis center.
The facility will enable greater flexibility for scheduling
treatment times. This second location will also allow
patients to choose a facility while considering convenience
and local travel.
With this new facility, RGHS care providers will have additional
time and capacity to take further measures to provide increasingly
safe, effective and more comfortable treatment sessions.
rgHS Dialysis Center at Bay Creek
Located at 2010 Empire Boulevard, this new 10,000-square-
foot dialysis center is scheduled to open in summer 2013
and will boast 20 new treatment stations with the care,
comfort and dignity RGHS patients have come to expect.
www.giveRGH.org PARTNERS SPRING 2013 9
Cover story continued on next page
10 Rochester General Hospital Foundation
COVER STORYcontinued
What’s next: The Future of Local Ambulatory Surgery
Currently four of Rochester General’s ambulatory surgery operating rooms are located at
the Lattimore Ambulatory Surgery Center. In fall 2013, Rochester General Health System
(RGHS) will begin performing ambulatory surgeries at the brand new Rochester General
Ambulatory Surgery Center, a 29,000-square-foot expansion to the building located at
360 Linden Oaks Drive.
Modern technology is making a greater number of surgical procedures available on an
outpatient basis and, more than ever, patients are choosing to receive their care in this
safe, effective and convenient setting. Additionally, in the changing landscape of national
healthcare reform, patients and healthcare providers alike are preparing for outpatient
surgery to play a prominent role in keeping healthcare affordable while upholding
higher-than-ever standards for quality.
The new RGHS Ambulatory Surgery Center will accommodate the increasing demand for
outpatient surgery by providing services in areas that include:
• Obstetrics and gynecology.
• Orthopaedics.
• Otolaryngology.
• Podiatry.
• Plastic surgery– hand and reconstructive.
• General surgery.
Thoughtfully designed to provide a convenient, safe and cost-effective alternative to
outpatient surgery in a hospital setting, the new surgery center will feature:
• Six state-of-the-art operating rooms, each of which will be 60 percent larger than the
existing rooms at the Lattimore Center (400 square feet compared to 250 square feet).
• Two minor procedure rooms.
• The most advanced sterilizing equipment, purchased from an industry leader based
in Rochester.
• Parking in close proximity to the entrance and at no cost for all patients, guests and
RGHS team members.
COMINGFALL2013
As the third-largest employer in the Greater Rochester area,
Rochester General Health System (RGHS) relies on a team
of more than 7,500 members to carry out its mission and
provide extraordinary healthcare.
“The foundation of our success lies in our team members,”
stated Mark Clement, president and CEO of RGHS.
Clement has long coveted the opportunity to provide a
wellness center for the RGHS team. “To be the healthcare
provider of choice in this region,” he continued, “we also
need to strive to be the region’s employer of choice.”
When the new RGHS Team Member Wellness Center opens
in summer 2013, team members will have free access to a
host of resources designed to support a healthier lifestyle.
While the fitness facility will provide a comfortable location
for individual cardio and strength training along with group
exercise options that include aerobics, spinning, yoga, zumba
and functional training, the center will extend beyond the
confines of a traditional gym.
“When Mark (Clement) made the commitment to provide a
health and wellness initiative for RGHS, we began to study
other employee wellness and fitness centers around the
country to see what worked and what didn’t,” explained Don
DeFrees, vice president of operations for RGHS. “We didn’t
want to invest in something that would eventually lose the
novelty of being new. Our goal is to create a lasting network
of successful resources, including individual coaching and
education that will support healthy lifestyles for years to come.”
The Team Member Wellness Center promises to provide a
strong network of resources that will include the kind of
educational and motivational support necessary for any
RGHS team member to improve their health. Wellness
assessments, training and coaching sessions, nutritional
educational programs and one-on-one counseling are all
fundamental elements of the center.
The center will reside on the RGHS Riedman Campus,
located on the corner of Kings Highway South and Ridge
Road East in Irondequoit, a short drive for the greatest
concentration of RGHS team members. However, as a
regional employer, RGHS is also taking measures to support
team members who work and live farther away from the center.
While the exact measures will vary according to specific
locations, resources such as online coaching and assessments
through telehealth technology will play a prominent role.
“It is critical that every team member feels welcome to use
these resources and has appropriate access,” proclaimed Jim
Digan, president of the Rochester General Foundation and
the executive sponsor of this project.
When asked about the impact of the center, Digan
elaborated, “Most people spend a significant portion of
their daily lives working. By building upon our supportive
and healthy workplace culture, our team will be positioned
to provide even better care and service for the patients of
our health system.”
www.giveRGH.org PARTNERS SPRING 2013 11
A Healthy team for a Healthy Community
The Team Member Wellness Center
Artist’s rendering of Wellness Center
“We went from planning a weekend getaway to thinking
about a funeral,” reflected Mike Vanderlyke, now one year
removed from a cold February Friday that presented the
scare of a lifetime.
Mike’s wife Karen, a nurse at Palmyra-Macedon Primary
School for 20 years, began to feel an unfamiliar pain she
described as a “weird belly ache.” When the pain failed
to subside by that afternoon Karen drove herself to the
Newark-Wayne Community Hospital (NWCH)
Emergency Department.
Lying on a gurney in the emergency department, now with
Mike by her side, Karen sat up—and promptly passed out.
As Mike called for help, Karen’s pulse became weak.
Something was profoundly wrong. Perhaps even more
frightening was that her condition was becoming
increasingly difficult to diagnose.
The team at NWCH quickly took scans of her midsection
and sent the images to their affiliated specialists at
Rochester General Hospital (RGH). They identified an
abdominal aneurysm—a widening of a portion of a major
artery in her abdomen. The diagnosis was a startling
Hospitals Team Up to Save Life
12 Rochester General Hospital Foundation
surprise—Karen’s medical history showed no risk factors
or family history. Karen was told that the chances of this
particular artery failing in someone like her were about the
same as being struck by lightning.
For a chance to survive, Karen had about one hour to reach
the two surgical teams waiting for her at RGH. Poor weather
made a Mercy Flight impossible, but with an ambulance
already on standby, she was on her way to Rochester. Her
doctor in the emergency department, Dr. James Syrett, rode
in the ambulance at Karen’s side.
Mike followed Karen to Rochester in a car driven by their
daughter, Amy. “I was half planning a funeral,” he admitted
when recalling the harrowing ride.
At Rochester General, Karen’s family waited anxiously while
she underwent emergency vascular surgery under the care
of a team led by Dr. Jeffrey Rhodes, Dr. Kevin Geary, and
Dr. Patrick Riggs, chief of vascular surgery. Finally, Dr. Riggs
was able to deliver the good news: Karen would make
a full recovery.
“It was truly a team effort,” remarked Karen. “Everyone in-
volved, the technology, all of the pieces came together.”
The teamwork between Newark-Wayne Community Hospital
and Rochester General Hospital, two affiliates of Rochester
General Health System, not only saved Karen’s life, but also
allowed her to return to her job and life as she knew it. For
the next two months, a stream of flowers and cards arrived
from friends, coworkers and elementary school students.
Karen, fully recovered, was back to work full time after her
school’s April break.
As part of Rochester General Health System, Newark-Wayne
Community Hospital, the only hospital in Wayne County,
brings technology and specialized medical professionals to a
community where it would otherwise be unavailable.
Over the past several years, the hospital has undergone an
inspiring transformation. The compassionate and gifted
medical team now has the benefit of new facilities, modern
technology and access to Rochester General Health System’s
team of nationally recognized specialists.
“It still makes me cringe to think about what could have
happened,” shared a contemplative Karen. “If all the players
who helped me weren’t involved, I wouldn’t be here.”
www.giveRGH.org PARTNERS SPRING 2013 13
“If all the players who helped me
weren’t involved, I wouldn’t be here.”
Karen Vanderlyke and one of the many get-well
cards she received from her students.
14 Rochester General Hospital Foundation
One of my
most important
responsibilities as
director of planned
giving is to make
sure our generous friends and donors remain informed on
the latest and most beneficial charitable and estate planning
options. These opportunities ensure the financial security of
you and your loved ones while providing support that will
help our patients in the future.
Throughout the holiday season many of us heard about the
American Taxpayer Relief Act of 2012, often referred to as
the “fiscal cliff deal.” One of the agreements in that deal,
which passed on January 1, 2013, is having a significant
effect on people who are making qualified charitable
distributions from Individual Retirement Accounts (IRA).
The ability for people age 70.5 or older to make tax-free
distributions to charity from an IRA will now be extended
until December 31, 2013. Each individual taxpayer who
qualifies can make tax-free distributions totaling up to
$100,000. For married couples, the limit is $200,000.
An IRA charitable rollover is described as a “qualified
charitable distribution,” or money that individuals may direct
from their traditional IRA to eligible charitable organizations,
such as the Rochester General Hospital Foundation. One
of the major benefits to the IRA charitable rollover is that it
allows the donor to exclude the amount distributed directly
to charity from the donor’s gross income. Distributions must
be made directly from the IRA trustee and be payable to the
donor’s selected charity or charities.
For some, this may present a unique opportunity to leave an
enduring philanthropic legacy with our health system that
can start now and extend long beyond your lifetime.
If you are interested in learning more about this unique
opportunity or any other charitable estate planning options,
please contact Tim Maher, director of planned giving, at
Rochester General Hospital Ranks Fourth Nationally for Major Cardiac Surgery Sands-Constellation Heart Institute also takes top spot in New York State
FROM THE RGHS
news room
This winter, Rochester General Health System (RGHS)
and United Memorial Medical Center (UMMC) in
Batavia announced that they are finalizing details of an
expanded affiliation, which will broaden and strengthen
healthcare services provided to patients in Genesee County.
Additionally, the affiliation will help UMMC address the
changes and challenges of healthcare reform. The two
healthcare institutions are familiar partners, having
collaborated in the areas of pathology, urology, general
surgery and gastroenterology since 2008.
“As a regional healthcare delivery system, a core element of
our mission is to collaborate with smaller area healthcare
providers to help them better serve their local communities,”
explained Mark Clement,
president and CEO of
Rochester General Health
System. “We currently
participate in a number of
collaborative relationships
with hospitals, including
Cayuga Medical Center in
Ithaca and Newark-Wayne
Community Hospital
(NWCH), an owned affiliate
of our system.
In making its decision
to affiliate with RGHS,
the UMMC board cited
the system’s national
recognition and longstanding focus on high quality
patient care and safety, its expertise in clinical integration,
its comprehensive medical specialties that will enhance
existing services available in the Batavia community and its
successful record of collaboration with smaller acute care
hospitals like NWCH. The UMMC board remains committed
to keeping appropriate healthcare local while providing the
best care possible.
“Changes in state and federal reimbursements along with
regulations associated with national healthcare reform have
shown that a partnership with a larger, regional healthcare
center will be imperative to the success of continuing to
provide quality care right at
home,” said Mark Schoell,
president and CEO of United
Memorial Medical Center.
“Rochester General is a high
quality organization with
a depth of resources, well
established physician
organization and similar
cultural ideals.”
RGHS is the only area health
system to be nationally rated
by SDI – a premier health
care analytics firm – as a
Top 100 Integrated Health
Network (2007-2012).
Integrated care networks are consistently recognized for
delivering higher levels of quality, service, patient safety and
efficiency. These are important factors, made even more so,
as government regulation and insurers shift reimbursement
to value-based health care.
RGHS Strengthens Ties with Batavia’s United Memorial Medical Center
20 Rochester General Hospital Foundation
“As a regional healthcare delivery system, a core
element of our mission is to collaborate with smaller area healthcare providers to help them better serve their local communities.”
— Mark Clement
RGH Recognized for Excellence in Minimally Invasive Gynecology This winter, Rochester General Hospital earned a prestigious
designation as an AAGL Center of Excellence in Minimally
Invasive Gynecology (COEMIG) by the AAGL and Surgical
Review Corporation (SRC).
“This new Center of Excellence status further confirms
our industry leadership in providing gynecologic care of
the highest safety, quality and value,” said Mark Clement,
president and CEO of Rochester General Health
System (RGHS).
The AAGL, the leading association promoting minimally
invasive gynecologic techniques among surgeons worldwide,
developed the COEMIG program in collaboration with SRC
as a quality improvement initiative. As a COEMIG designee,
Rochester General Hospital (RGH) has been recognized for
demonstrating an unparalleled
commitment and ability to consistently
deliver safe and effective care.
Rochester General Health System is widely recognized as
a national leader in minimally invasive robotic surgery. In
2012, RGHS physicians completed their 5,000th robotic
surgical procedure, placing the system in the top five percent
of providers nationwide by volume.
In addition to minimally invasive gynecology, RGH has been
recognized for excellence in specialties including cardiac,
bariatric, breast and orthopaedic surgery.
To learn more about robotic surgery at RGH, visit
www.rochestergeneral.org.
www.giveRGH.org PARTNERS SPRING 2013 21
RGHS newsroom
22nd Annual
Golf ClassicTournament
Monday, July 15th, 2013Sodus Bay Heights Golf Club
Proceeds to benefit Transforming Care at Newark-Wayne Community Hospital
PO Box 5711200 Driving Park AvenueNewark, NY 14513
PO Box 571 • Driving Park Avenue • Newark, NY 14513 • (315) 332-2323
Imagine no voice to communicate your love and appreciation, your joy or sorrow — your voice lost forever.
This is the story of DeMay Living Center Resident, Theresa Carlton. For almost 10 years, she lived without the ability to talk after a medical procedure left her speechless … until one day, a respiratory therapist thought he heard a whisper in her vocal cords. He brought in the Newark-Wayne Community Hospital speech pathology team who helped her regain her voice.
“I was living trapped in a box.There were so many things I wanted to say, but couldn’t.I felt like I was in a room without doors.”
Theresa isn’t alone. Thousands of people in our area suffer from illnesses that leave them unable to speak or swallow.
You can help make sure that patients, like Theresa, have access to quality health care in our community by donating to the Newark-Wayne Community Hospital Foundation.
Our rural hospital and nursing home take care of patients, regardless of the cost to treat them. When the hospital does receive insurance reimbursements, it’s often not enough to pay for leading-edge technology and other equipment that must be replaced and updated regularly to improve access to the best patient care. Your generous support will help grow a healthy community.
Sincerely,
Tonya TaylorExecutive Director, Newark-Wayne Community Hospital Foundation
Our Hospital Our Future
NEWARK-WAYNECOMMUNITYHOSPITAL FOUNDATION
22 Rochester General Hospital Foundation
Upcoming Events FoR RoCHEStER GENERAL HEALtH SYStEM
Wild West showdown with CancerMay 24, 2013 – 5:30 p.m.Burgundy Basin Inn
To benefit the Lipson Cancer Center
MAY
newark-Wayne Community hospital golf Classic July 15, 2013 – NoonSodus Bay Heights Golf Club
To benefit the Newark-Wayne Community Hospital Modernization Project
JULY
newark-Wayne Community hospital galaOctober 12, 2013 – 5:30 p.m.Rochester Riverside Convention Center
To benefit the Newark-Wayne Community Hospital Modernization Project
oCtoBER
Founders society galaNovember 16, 2013 – 5:30 p.m.Rochester Riverside Convention Center
To benefit surgical care at Rochester General Health System
NoVEMBER
We hope you will join us at some of this year’s fun and exciting events to support
Rochester General Health System. To learn more about these events, or to keep
informed on others as they are scheduled, visit www.giveRGH.org.
For sponsorship opportunities, contact Matt Piede, director of annual events, at (585) 922-5948 or [email protected].
The GalaProceeds to benefit surgical services at RGHS
giveRGH.org
For more information, contact Matt Piede at (585) 922-5948 or [email protected].
There’s only one place to be this fall.November 16
PARTNERS SPRING 2013
Riedman Campus100 Kings Highway SouthRochester, New York 14617
www.giveRGH.org
Follow us!
www.facebook.com/RochesterGeneralFoundation
@RGH_Foundation
Non-Profit Org.U.S. Postage
PAIDPermit No. 1367Rochester, NY
A m a g a z i n e o f R o c h e s t e r G e n e r a l H o s p i t a l F o u n d a t i o n
FRIDAY MAY 24TH 5:30 PM - 9:00 PM
BURGUNDY BASIN INN
VISIT GIVERGH.ORG for detailsor call (585) 922-4800