Top Banner
Istanbul Expo Center Yeşilköy www.cebitbilisim.com CeBIT Bilisim Eurasia & CeBIT Global Conferences Forum 11 14.09.2014
24
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: Partner Country

Istanbul Expo Center

Yeşilköy

www.cebitbilisim.com

CeBIT Bilisim Eurasia &

CeBIT Global Conferences Forum

11 – 14.09.2014

Page 2: Partner Country

Synergy of Exhibition & Forum!

2013 Facts & Figures

• 131.358 Visitors

• 1023 Brands

• Visitors from 93 countries

• Exhibitors from 18 countries

• 87 forums, panels and conferences at summit

Number.1 information and communication

technologies platform in Eurasia 2013 joint

success as a result of the synergy created by

the fair and the CeBIT Global Conference.

2 Events!

1 Place

Page 3: Partner Country

WHY TO BECOME A PARTNER

COUNTRY?

Turkey has;

Booming economy; more than tripling its GDP, reaching

USD 786 billion in 2012, up from USD 231 billion in 2002

Stable economic growth with an average annual real GDP

growth rate of 5 percent over the past decade

Promising economy with a bright future as it is expected

to become the fastest growing economy among the OECD

members during 2012-2017 with an average annual real

GDP growth rate of 5.2 percent.

Institutionalized economy fueled by USD 123 billion of

FDI in the last decade and ranked as the 13th most

attractive FDI destination in 2012.

A dynamic and mature private sector with USD 153 billion

worth of exports and an increase of 325 percent between

2002 and 2012.

Page 4: Partner Country

WHY TO BECOME A PARTNER

COUNTRY?

Right time;

Turkish government’s ambitious vision of 2023, the centennial foundation of the republic envisages grandiose targets for the ICT sector in Turkey. As the government keep investing in ICT industry, CBE is offering a chance to meet with decision givers from government and governmental bodies. In 2013 we had 8 ministries in the fair ground and 24% of professional visitors were from government and governmentalinstitutes.

Turkey is a safe haven in Eurasia region and most of the international companies’ choosing Turkey as a hub for their EMEA region operations and Turkish Governments target for 2023 is promising us.

*28 out of out 500 ICT companies in the EMEA region were Turkish companies in 2010

*Deloitte Technology Fast 500 EMEA

Page 5: Partner Country

WHY TO BECOME A PARTNER

COUNTRY?

The targets of Turkish Governments are;

Reaching 30 million broadband subscribers

in 2023,

Reaching 8 percent of GDP as the ICT

sector’s share

Becoming one of the top 10 countries in

e-transformation

Providing all public services electronically

by 2019

Having 80 percent of population computer

literate.

Page 6: Partner Country

Turkish ICT Industry Reports

Turkish IT Market Vs. Europe

Page 7: Partner Country

Partner Country Program

Sells and offers Potential

Benefits for Partner Country:

Stimulate business

Increase international trading and exposure

Potential business developments

Presence on international market

Networking and sales perspectives

Benefits for Turkey:

Stimulate trade with international markets

Create platform to engage with partner country

across all sectors

Improve bilateral relations

Provide a unique platform to our partners

Page 8: Partner Country

ICT Center ‘İstanbul’ !

Why is it important to take part in this market ?

Why to be the Partner Country in CeBIT Eurasia 2014?

CeBIT Eurasia is the right place to be: A Rapidly Growing

Market & Strategic Meeting Point.

• Meeting point for 750 million people from 4 hours flight

distance.

• *Turkey’s computer hardware sales are projected at $6.1 bn in

2013 and are forecasted to reach around $10.6 in 2016.

• **With 323 minutes average cell phone usage per month.

• **45.3 million 3G users .

• **20.57 million internet subscribers.

• *According to OECD, Turkey is expected to grow 4.6% in 2014

*www.export.gov.tr

**Information and Communication Technologies Authority

(BTK) 3rd Quarter Report, 2013

Page 9: Partner Country

International Exhibitors 2013

Exhibitors from 18 countries

Visitors from 93 countries

•131.358 Visitors.

( Power of Press Coverage &

Attractiveness)

•72.212 Proffesional Visitors

a) %41 Decision Makers

b) %35 Top Management

•1023 Brands.

( Interest of the sector & Importance of the

event)

•6155 International Visitors from 93

Countries.

•87 Forums, panels and conferences at

forum.

Page 10: Partner Country

Türkiye Genelinde Tanıtım Çalışmaları

National Coverage Across Turkey

Visitors Ziyaretçiler 2011 2012 2013

Total / Toplam 121.349 143.728 131.358

Domestic / Ulusal 115.902 137.403 125.208

Overseas / Uluslararası 5.327 6325 6150

Number of countries / Ülke Sayısı 85 93 93

Page 11: Partner Country

3-Years Exhibitor Summary

Page 12: Partner Country

Partner Countries are Always at Prime Location

in Fairground

Main Foyer

B2B Hall E – Goverment

Page 13: Partner Country

Partner Country Visibility

On Site & Off Site

Ex.

Azerbaijan 2011 CeBIT Eurasia Partner Country Ex.

Turkish Republic of Northern Cyprus 2012

CeBIT Eurasia Partner Country

Page 14: Partner Country

Partner Country Visibility

In CeBIT Global Conference Forum

Page 15: Partner Country

Partner Country Visibility During The Year!

National & International

E-news Letters

Magazine Advertising to

Sectoral Leaders

Page 16: Partner Country

Partner Country Visibility During The Year!

Advertisements in National and International TV Channels

Page 17: Partner Country

Billboards

Mega Boards

Mobile Applications

Partner Country Visibility During The Year!

Page 18: Partner Country

Partner Country Visibility On Site!

Indoor & Outdoor

Main Foyer Main Entrance

VIP Entrance E – Goverment Hall

Business Halls Life Section

Municipality Section Lab Section ( R & D )

Page 19: Partner Country

Partner Country Visibility On Site!

131.358 Visitor Badges Published

2000 Exhibitor Badges Published

4000 VIP Badges Published

5000 CeBIT Global Conference

Badges Published

Page 20: Partner Country

Partner Country Visibility

On Site!

Fair Badges

Outdoor (Bridge) Advertising

Fairground

Indications

Page 21: Partner Country

Partner Country Visibility During The Year!

Fair Brochure in 6 Languages

English

Russian

Arabic

French

Turkish

Persian

*Brochures are also available in Hardcopy & Softcopy in our website

Page 22: Partner Country

Partner Country Visibility On Site!

Fair Floorplan Printed 150.000

Page 23: Partner Country

Partner Country Visibility On Site!

VIP Fair Entrance Invitation

Printed and Distributed 10.000 VIP Invitations

Top VIP’s in Private Sector, Goverment & Academicians and NGO’s

Page 24: Partner Country

Partner Country Visibility On Site!

Exhibitor Car Park Card

Distributed to all Exhibitors

and VIP’s

Fair Catalogue

Distributed to all Exhibitors and

International Visitors