PANT Beer: Acronym: Party Animals No Tickets TM holder: Denis Hugo Braun of Zug Switzerland. Greetings and welcome to a new global sports cult (PANTS) who we hope to clothe and nourish. We are 800 million strangers who are Friends that just haven’t met yet !!
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Transcript
PANT Beer: Acronym:
Party Animals No Tickets
TM holder: Denis Hugo Braun of Zug Switzerland.
Greetings and welcome to a new global sports cult (PANTS) who we hope to clothe and
nourish. We are 800 million strangers who are Friends that just haven’t met yet !!
Definition of a PANTSee Wikipedia or Google it
• Noun: A person who loves all sports but is not fanatical about any one sport. They love to be associated with sporting and concert events, but rarely attend the game or concert. Instead, they prefer to watch it on TV in a club, bar, pub, restaurant, hotel, theatre, or private home in the company of good friends, good food, good beer and spirits, fun games, pool bets, laughter, a little flirting, and lots of high spirited conversation.
• Verb: To travel to an event city where a game or concert will take place solely to participate in the social events and parties prior to, during, and after the actual game or concert takes place.
The PANT fraternity
• Count us: 800 million fun loving PANTS worldwide.• We have dual personalities. Serious endeavours during the week. • Party Animals on the week-end. • PANTS are ageless. (mostly 18-50) Educated. Have coin. Travel bugs.• We keep a low profile; work hard; and prefer life in the slow lane.• We are rich in at least one area: money, experience, ideas, personality,
spirit, or passion.• PANTS respect their bodies and minds and the need for sleep, nutrition,
exercise, re-creation, gratitude, self improvement, relationships, continuous education, and a lifetime search for a spiritual dimension
• PANTS have a huge respect for the culture, language, faith, and border of others.
• We take pride wearing replica watches and jewellery.
PANT Profile
• We are travellers and hearty eaters, but high end restaurants don’t impress us, neither do $200.00 tickets to anything.
• PANTS have a unique set of Values ….. viewing Life as a process where we take-on and execute ever increasing responsibilities. Life is a serious adventure; not just a party.
• Most of us have dual personalities. We need weekly breaks from our stressful life styles. The solution ? We go nuts over sports. Not necessarily attending games but throwing ourselves into the social milieu around games or concerts.
• We lust for these diversions and are always searching for new friends to share a loyalty to our team or musical idol.
• Most of us have a generational character flaw. “We have an insatiable appetite for novelty”. Always another team coming to town !!. Sometimes a new beer !!
PANT clothing, jewellery and footwear
T-Shirt Sample
T-Shirt Sample
Clothing will cater to both college and pro sport teams
UniversalPANT beer label
Local brewers own the bottom strip on each label
• Each brewer partner over-prints their brewery information onto the bottom strip of each PANT label.
• They also may print the crests and miniature labels of their other brands.
• Through the synergy of double labelling we hope to increase partner sales of all brands.
Business model
• I licence the PANT name to 300 small breweries in Asia, Europe, and America. Their beer; their label + our label.
• We market the PANT clothing, jewellery, and footwear line to create demand for the beer and visa-versa.
• We profile our green “low carbon footprint”. Beer is all made within 150 km (100 miles) from where it is consumed.
• PANT beer will come from different breweries but within a narrow taste range. 4% blond lager; later 8% high test; pale ale; A Pante diary-based smoothie.
• We will build a global brand and let the synergy drive the full line of beers and ales made by the PANT partners.
Double circumference perforated label.
• We will introduce a patent pending double perforated label. The consumer dis-lodges with outer label with their thumb. They retain and read the back of this PANT label for gift rewards, promotions, web site address, party hints. contests, team schedules, up-coming concerts etc.
• The base label promotes your other beer brands.
• US patent-pending # 61076219 Denis Braun Zug Switzerland