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Print Analysis Monthly Report Dec 1
19

Pakistan Print Media Analysis – Dec 2013

Sep 14, 2014

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Business

PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines during the period Dec’13. It covers top advertisers, categories and brands and their % share in total advertising.

DATA SOURCE: Media Track Pakistan
BASE: Newspapers and Magazines

Note:
- Print media analysis derived from 17 Major Publications from Karachi, Lahore and Islamabad and 22 Leading Magazines/Digests.
- From Jan 2014 onwards will cover more regions of Daily Jang
(Quetta and Multan) and Express (Quetta, Peshawar, Multan & Faisalabad).
- Tariff rate has been applied for Spend analysis.
- Magazines and Daily Publications analyzed separately
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Page 1: Pakistan Print Media Analysis – Dec 2013

Print AnalysisMonthly Report Dec 13

Page 2: Pakistan Print Media Analysis – Dec 2013

Analysis: Media Track– Tv, Radio and Print Monitoring

Note: - Print media analysis derived from 17 Major Publications from Karachi, Lahore and Islamabad and 22 Leading Magazines/Digests.

- From Jan 2014 onwards will cover more regions of Daily Jang (Quetta and Multan) and Express (Quetta, Peshawar, Multan & Faisalabad).

- Tariff rate has been applied for Spend analysis.

- Magazines and Daily Publications analyzed separately

About the Report

Page 3: Pakistan Print Media Analysis – Dec 2013

Daily Publications Analysis Daily Publications Analysis Dec 2013Dec 2013

Page 4: Pakistan Print Media Analysis – Dec 2013
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Category Analysis

Page 12: Pakistan Print Media Analysis – Dec 2013

Construction Category Share of Spend

Dec 2013

Page 13: Pakistan Print Media Analysis – Dec 2013

Bank Category Share of Spend

Dec 2013

Page 14: Pakistan Print Media Analysis – Dec 2013

Magazines/Digests Magazines/Digests Analysis Dec 2013Analysis Dec 2013

Page 15: Pakistan Print Media Analysis – Dec 2013
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Page 19: Pakistan Print Media Analysis – Dec 2013

THANK YOU

For query on DATA, please contact:Mediatrack Pakistan

House, E-107, Gulshan-e-Jamal, Rashid Minhas Road, off

Main Sharah-e-Faisal, Karachi, Pakistan.

Phones/Faxes: Phone: +9221-34289818, 34289819, 34583302

[email protected] [email protected]

For other queries, please contact PAS at:[email protected]