P2: Design & research exploration report

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ITERATEExploring Interactions

Maik de Rooij1512994

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INTRODUCTION

I will first quickly look back at what I’ve done in the first cycle (ideation). It was clear that I only had limited view on the whole subject. The intended goal was good, but my conclusions from my research were very limited. The design goal I am designing for is making people proud of their neighbourhood where they live. My plan was to do this with an interaction vision: committed and tender, like a mum with her just born child.I explored how people are now interaction in and with a specific street: the Schijflaan. An overview of this street can be found in image 1. There you can see the street consists of 3 separate lanes. After asking the residents in a survey, I concluded that people were pretty proud of the place they lived. But it was not yet quit well-founded: I needed more insights about the how and why.In this report you can find all the things I’ve done since the start of the iterate cycle.

- Maik de Rooij

Huis# 1 -13

Huis # 19 -26

Huis # 14 -18

Image 1: overview map of the Schijflaan

CONTENTS

1 ITERATE3 INTRODUCTION4 DESIGN GOAL6 RESEARCH METHODS RESULTS CONCLUSION10 PERSONA12 INTERACTION VISION14 CONCEPT INTENDED INTERACTION TESTING FORM19 WHAT’S NEXT?19 REFERENCES

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DESIGN GOAL

The design goal I defined for myself is: I want people to feel proud of their neighbourhood.I want people to feel proud while walking through their street, I want them to enjoy things in their neighbourhood that they didn’t think of before.

What is pride actually? Pride is a positive emotion resulting from a positive self-evaluation. Pride is experienced in response to one’s own achievements or qualities. It can be considered self-love or self-admiration [1]. In product-human interaction there are three ways to experience pride:- by owning an unique product- achieving something that the particular product facilitates- being able to use a complex productIf people get a positive reaction or praise from others of the first two, the pride experience get strengthened even more.I want to investigate where the pride of their street comes from. This can be seen as the different concerns and stimuli in the following model [2] in image 2.

pleasantunpleasant

objectinteraction

activityself

others

goalsstandardsattitudes

APPRAISAL

CONCERN STIMULUS

EMOTION

Image 2: emotion model

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RESEARCH

To understand the people and their context in the Schijflaan more, I needed to do more research. I conducted this research with my study buddy Eric Ringard, who is exploring the people of the Schijflaan as well.

METHODSTo get in deeper in the lives of the residents of the Schijflaan and their neighbourhood feeling, we want to interview some of them. With interviewing we get to know those people better and understand more of their latent needs, and we will understand their context more.An insightful interview requires some good preparation; we need a focussed structure in our questioning, we need suitable participants and we need to record all the data.The questions in the interview should go like a tunnel, from a general question to more specific ones. After an opening question, we can get more specific with the use of cues (focusing questions). After that we will always finish with an ending question to make sure we don’t miss anything.So how will our interview look like? We will invite the participants over at Eric’s place in the Schijflaan or visit them at their place. First we will give the participants information about our project and intensions. After having that done we start the interview. The questions will start out general and will be more specific and contextualised later on.When the interview is done, we will do a contextmapping session with the participants. This can be done in a short time, but the outcomes will be from great value. We will ask the participants to make a collage of their experience of living in the Schrijflaan. We will give them a white sheet with a basic line on it, which makes it easier to start making the collage. They can make the collage of pictures and words we collected on forehand (the whole contextmapping-kit can be found in the speedbox). In this way the participants can easily connect with these pictures and have feelings about it. After the collage is made, we will ask them to explain their collage [3]. At last, we asked them to draw their walking/

cycling/driving routes in the Schijflaan on a map. This to map the routes the people are all taking.After the interview we need to select the useful data from the interview. We need to look back to the recorded data, and collect useful quotes of the participants.

RESULTSWe conducted the interview with two households (image 3): one older couple, living in the Schijflaan since it was build; and a young family with two kids, that just moved here from the city centre of Delft.The couple lived on number 25 in the street, and lived here for 35 years. They have formed a a small group with some neighbours where they have close contact with. They visit each other sometimes and always have a chat on the street after running in to each other. They noticed that there is more contact between the people in their own lane, and that they hardly ever see people from other lanes. Simply, because they never come there. Because they lived there for such a long time, they have collected an impressive amount of stories and memories of things that happened in the street. After asking them if they were proud of their neighbourhood, they hesitated at the word proud. they preferred to call it happy with their living area: happy with the house they own and happy with all the facilities nearby. In the collage (image 4) you can find an impression in pictures and words of their experience of living in the Schijflaan.The family came to the Schijflaan one and half year ago. They moved there for a larger house and a more quiet neighbourhood because of their children. The parents have a little problem with connecting to the neighbourhood, because they came from the living city centre of Delft. They live at the end of the first lane (number 14), and hardly ever see people passing by their house. Despite they invited their direct neighbours over for a barbecue when they just started living there, they don’t really feel an connection with the other neighbours. Their outgoing and intuitive personalities doesn’t really match with their neighbours personalities. But they can enjoy the peaceful quietness of their isolation

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too, especially from their garden with a beautiful view on a small lake. After asking if they were proud to live in this street, they answered that they were. This due these nice spots they discovered in their neighbourhood. But they also mentioned some spots they were not proud of because they were boring and ugly, like the parking lot and empty ground which used to be a play garden. In the collage they made (image 5), they displayed their living experience versus their personalities (the down left corner).

CONCLUSIONFrom the interviews and contextmapping sessions I gained more insights in the residents of the Schijflaan. I tried to combine those insights in a persona [4]. This is a fictional user, that represents the a broad range of users. This persona can be found on the next page. I also realised that my current interaction vision was based on nothing, and that it should be based on the conclusions of my research. My new interaction vision can be found further in this report.

Image 3: two households during the interview/contextmapping session

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Image 4: collage made by the older couple

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Image 5: collage made by the family

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PERSONA

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INTERACTION VISION

I have come up with a new interaction vision. Because the people would like to have a little bit more contact in a approachable way, the design should be connecting. And because the residents all like their own specific moments in the street, but don’t know these of each other, the design should be surprising.A metaphor describing this is the feeling you have when you’re suddenly meeting an old friend, you haven’t seen in years, in a bar. You catch up with each other, tell jokes and laugh about them, just like the old days.This connects you with another person and the moment surprises you, because you did not realise you wanted this.

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?!

1. person one is enjoying the sunset near a water in the street

4. person two is surprised by the fact this is happening near her street

Image 6: scenario

Image 7: development of pride level

SHARING

SHARING

pride level

pride level

pride level

CONCEPT

With all the information I can start designing. I have come up with a concept that makes the people in the neighbourhood proud in a connecting and surprising way. The concept is about sharing your personal moments thats you like in the neighbourhood, with your other neighbours. By these moments the person is proud of the street that he/she lives in. Other persons don’t have that, because they didn’t notice or undergo these moments. If they know these things happened, they would hopefully search for them and get a pride feeling too.

INTENDED INTERACTIONThe following scenario (image 6) describes the intended interaction with the concept and makes it more clear how it is used.

My goal is to make both people more proud at the end of this interaction. In image 7 you can see when the pride level is raising in the different steps. After the entire interaction everyone is proud.

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2. person one captures this moment (by a photo camera e.g.) 3. person one shares this with person two

5. person two wants to enjoy this sunset too 6. person two thinks of a moment she would like to share

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TESTINGI tested this intended interaction in the interaction prototyping workshop. This was the workshop with four fellow students, that did not live in the same street. So it I needed to come up with a familiar situation. The thing that the four students share is our faculty. So I came up with this metaphor in the prototyping workshop to test my intended interaction.What I wanted tot get out of this workshop is if people actually are getting prouder, if they shared a spot which they really love. And the other question was if they were proud of this spot, because of the spot itself, or a moment that was happening is this spot.I asked the participant to go into the faculty and to take a picture with their smartphone of the spot they were most proud of. After ten minutes we got back together and discussed each others photo’s. The question was why they were proud of this spot. After the session they were asked if they became more proud on the faculty.When the participants came back to present their photo, they told us why they were proud of the place. Two participants chose the main hall of IDE as the spot they were most proud of, because of the overview/openness and the nice atmosphere. They always lunch here with fellow students from other faculties because of this for example. One other person chose the green corridor at Studiolab, because all of the current projects she and her fellow students were working on, were hanging there. I chose i.d-Kafee as my pride spot, because of my memories there and it feels like a second living room to me.After sharing these stories I asked if they were more proud at the IDE faculty. They were, because through the sharing it remembers you of nice the nice spots. They were also surprised why some people chose these places, because they had other experiences.After all, I could say that the intended interaction succeed pretty well. The participants got more prouder by sharing experiences about different places in a shared environment.

FORMNow I designed the interaction that my concept should provoke, I need to come up with the form the concept should look like. On what kind of platforms should the moments that are captures be shared? Should it be a physical or online product etc.?At this stage I have two ideas for my concept: an online share platform and a physical postcard system. I need to test both forms of the concepts and what the people of the Shijflaan prefer more.The firs concept is an online platform for all residents in the same street. This could be a website or app to share photo’s you made of nice moments in the street. You can add a short description of the picture and other people can react on it. You can log in with your account, which is linked to the street you live in. There are different groups of different streets on the website, so only the people in your street will see the picture. This first concept can be seen in image 8.The second concept is a physical postcard system. People can print the pictures of their moments on a postcard, and write a description on it. They can put this card in the male box of a neighbour that would appreciate it. This neighbour will receive it and can try to live this moment too. In this case it’s harder to react on in immediately, but the receiver can capture his or her moment at this place too, and send this postcard back.The postcards can also be resend to other neighbours with a new added description on it. This second concept can be seen in image 9.

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en je persoonlijk wachtwoordUPL

OA

D KIJK NOU! MIJN STRAAT!

Gerritnr. 12

Kijk hoe mooi die boom! Hoe oud zou die eigenlijk zijn?

Log in with your streetname and personal password

www.kijknoumijnstraat.nl

add descriptionpersonal profile

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KIJK NOU!MIJN STRAAT

KIJK NOU!MIJN STRAAT

Gerrit Pieter Natasja

KIJK NOU!MIJN STRAAT

KIJK NOU!MIJN STRAAT

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WHAT’S NEXT?

The next steps I need to go through are developing these ideas more into real concepts. I can do this with the help of the people that will use it. I can let them test these ideas and let them give feedback on it. I need this input to develop the ideas further and to choose for one final concept. In the third cycle ‘demonstrate’ I need to make a prototype of my concept too.

REFERENCES

[1] Tracy, JL and Robins, RW (2007). The Psychological Structure of Pride: A Tale of Two Facets. Journal of Personality and Social Psychology (vol. 92, no. 3), 506-525.[2] Desmet, PMA (2012). Faces of Product Pleasure: 25 Positive Emotions in Human-Product Interactions. International Journal of Design (vol. 6, no. 2).[3] Sleeswijk, F; Stappers, PJ; van der Lugt, R; Sanders, EBN (2005). Contexmapping: experiences from practice. CoDesign (vol. 1, no. 2), 119-149.[4] Grudin, J; Pruitt, J (2002). Personas, Participatory Design and Product Development: An Infrastructure for Engagement. Participatory Design Conference, Malmö, Sweden.