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P. SIVARAJADHANAVEL Assistant Professor, School of Management Studies

Kongu Engineering College, Perundurai, Erode – 638 o52

[email protected], [email protected], Cell No: 9841673937

CAREER SUMMARY

10 Years of Research& Publication, Teaching and Industry Experience

Published 4 Books, 28 Papers, and presented 14 Papers in the International and National Conference

A Book on “Business Process Outsourcing - Growth and Country Experiences”, Icfai Books, Icfai

University Press, Hyderabad, India, ISBN: 81-314-0814-0 – added toVikram Sarabhai Library, Indian

Institute of Management, Ahmedabad ( IIM-A) Library in 2011

SEBI Certified Resource Person for the Financial Education program

CII-Yi Award Winner for best idea execution at Yi KEC Students Net, Erode Chapter

Best Faculty of the Year 2012, Department of Management Studies, Kongu Engineering College,

Perundurai, Erode

Consultant for Market Research and Strategic Planning at various Organizations like Ascent e-Digit

Technologies, SKM Egg Products Pvt Ltd (NSE Listed firm), SpireTek, Hash Prompt Technologies Pvt

Ltd, Diesel and Machinery Works (DMW), Samvit Technologies Pvt Ltd., etc

CAREER OBJECTIVE

To associate with a knowledge organization in the field of education, research, consultancy and publication

Education

Bachelor of Arts (BA) in Economics, Bharathiar University, Coimbatore, 2002

Master of Business Administration (MBA) in Marketing & Finance, University of Madras, 2004,

Distinction in Market Research & Consumer Behaviour and Financial Management

Master of Philosophy (M.Phil) in Management from Bharathiar University, Coimbatore, 2008

Pursuing Ph.D in Management Science, Anna University Coimbatore, Coimbatore

Diploma

Diploma in e-Commerce and Computerised Finance and Accounts of TCS Next Generation – 2001

Research Projects

MBA - A study on Promotion of Nutrine Mahalacto Contest with reference to Coimbatore, Tirupur, & Erode M.Phil - A Study on Volatility of selected Banking Companies in the Indian Stock Market

Awards

Best Paper presentation award on “BPO - Business Process Outsourcing” in 2003

CII-Yi awarded for best planning & idea execution of Yi Kongu Engineering College Students Net 2012

Best Faculty of Management Studies, Kongu Engineering College during the year 2012

Work Experience

Assistant Professor, School of Management Studies, Kongu Engineering College, Perundurai, Erode,

August 2009 to till date

Lecturer, KSR Business School, Tiruchengode, July 2007 to July 2009

Faculty Associate, Icfai Research Center, Chennai, April 2005 to July 2007

Junior Accounts Executive, Kongu Construction, Chennai, May 2004 to March 2005

Others: Question paper setter for Anna University of Technology Coimbatore, Tamil Nadu Agriculture

University, External Evaluator, Examiner for Anna University Exams, External Examiner for KSR College

of Technology (Autonomous)

Consultancy Work

1. Client: M/s Hashprompt Technologies Private Limited, Erode – 2011

Nature of Service: Consultancy and Training Programme

Details: A Market Study for an organisation and Training programmes to improve the employee’s performance

2. Client: M/s Diesel and Machinery Works, Perundurai, Erode – 2011

Nature of Service: Training Programme

Details: Training programmes to improve the employee’s performance

3. Client: M/s Ascent e-Digit Solutions (P) Ltd, Erode – 2012

Nature of Service: Market Research

Details: A study on current Distribution system and customers perception towards Sanitary Napkins

4. Client: M/s SKM EGG Products Private Ltd, Erode – 2012

Nature of Service: Market Research

Details: Identify the market potential for the Egg Mayonnaise product

5. Client: M/s Spiretek, Erode – 2012-13 (ongoing project)

Nature of Service: Market Research

Details: Identify the “The Market Study on Adoption of IT Solutions in Hospitals”.

6. Client: M/s Samvit Technologies, Perundurai – 2013 (ongoing project)

Nature of Service: Market Research

Details: Identify the “Market Potential for the EasyTab Solutions at Car-Bike Showrooms &

Service Centers and Hospitals in Coimbatore”

7. Client: M/s Angel Starch and Foods Pvt Ltd, Erode – 2013 (ongoing project)

Nature of Service: Market Research

Details: Identify the “Market Potential for Oil Drilling Starch” across India

Resource Person for the Workshops

1. “NCFM Capital Market Dealers Module Examination” at Kongu Engineering College

2. “Indian Institute of Banking and Finance Course JAIIB” at Kongu Engineering College

3. “Leadership Thinking for Team Success” for the Employees of Hashprompt Technologies, 2011

4. SEBI Certified Resource Person for the Financial Education program from 01-10-2011 to 30-09-2012

5. Financial Planning for Middle Income Group conducted at Erode District Small Industries Association

(EEDISSIA) sponsored by SEBI - 24-11-2011

6. Financial Planning for Young Investors conducted at Navarasam Arts & Science College For Women,

Arachalur, Erode sponsored by SEBI - 18-12-2011

7. Financial Planning for Young Investors conducted at CMS College of Engineering, CMS Nagar,

Ernapuram Post, Namakkal sponsored by SEBI - 28-12-2011

8. Financial Planning for Young Investors conducted at Dr.R.A.N.M. Arts and Science College,

Erode sponsored by SEBI - 30-12-2011 – for Management Students

9. Financial Education for School Children conducted at Government Higher Secondary School, Vellode

(post), Vellode, Erode (DT), Tamil Nadu -sponsored by SEBI, conducted for XII Students – 13-01-2012

10. Financial Planning for Young Investors conducted at Dr.R.A.N.M. Arts and Science College,

Erode, sponsored by SEBI – 08-02-2012 for Commerce Students

11. Financial Planning for Young Investors conducted at Sri Kandhan College of Arts and Science,

Erode sponsored by SEBI – 20-02-2012– for Commerce Students

12. Financial Planning for Young Investors conducted at Civil Engineering Department, Kongu Engineering

College, Perundurai sponsored by SEBI – 17-03-2012 for Civil Engineering Students

Faculty/Staff Development/Conference/Training Programmes Attended

1. Commodity Trading Module programme of MAXCOM EXIM Pvt Ltd, Chennai, 2004

2. Faculty Development Programme on “Application of SPSS using Multivariate Data Analysis”, ICFAI Business

School, Chennai 2005

3. Management Development Programme on “Insurance and Risk Management”, KSR School of Management, KSR

College of Technology, Tiruchengode, 2009

4. Staff Development Programme on “Intellectual Property Rights”, KSR School of Management, KSR College of

Technology, Tiruchengode, 2009

5. Staff Development Programme of M/s Asktenali.com, Chennai, at Kongu Engineering College, 2009

6. Faculty Development Programme on “Case Method of Teaching”, SVIITM, Coimbatore, 2009

7. Faculty Development Programme on “Entrepreneurship”, TBI @ KEC in association with EMDC/Kongu

Engineering College, 2009

8. Faculty Development Programme on “Experiential Learning”, VIT Business School, VIT University, Vellore, 2009

9. Faculty Development Programme on “Financial Derivatives & Security Analysis & Portfolio Management”, Alpha

Institute of Management, Tiruchengode, 17th July 2010

10. Research Conference on “Contemporary Issues and Thoughts on Management Research” on 17th March 2011 at

Amrita School of Business, Coimbatore–Resource Persons from Texas University, MIT&IIM-B

11. ‘Financial Education Resource Person’ Training program organized by National Institute of Securities Markets

(NISM) during September 25th to October 1

st, 2011

12. Faculty Development Programme on “Business Research Methods”, Vivekanandha Institute of Information and

Management Studies, Tiruchengode, Sponsored by Centre for Faculty Development, Anna University of

Technology, Coimbatore, 26th December 2011 to 2

nd January 2012

Editorial Board Member/Reviewership for Research Journals/Magazines

1. “Indian Journal of Commerce & Management Studies” ISSN: 2229-5674 from July 10th, 2011

2. "International Journal of Marketing & Business Communication" from September 3rd, 2011

3. “International Journal of Business Research and Management (IJBRM)”, ISSN: 2180-2165 from

December 11th, 2011

4. “Sampoorna Diksha Magazine” – as a Editorial Board Member from 2013

Publications Details Books Published

1. R Sthanumoorthy, P Sivarajadhanavel, 2007, “Karnataka Economy – Performance, Challenges and

Opportunities”, Icfai Books, Icfai University Press, Hyderabad, India, ISBN: 81-314-0794-2

2. T P Rajmanohar, P Sivarajadhanavel, 2007, “Business Process Outsourcing - Growth and Country

Experiences”, Icfai Books, Icfai University Press, Hyderabad, India, ISBN: 81-314-0814-0

3. K Sangeetha, P Sivarajadhanavel, 2007, “Google s Growth: A Success Story”, Icfai Books, Icfai University

Press, Hyderabad, India, ISBN: 81-314-0861-2

4. K Sangeetha, P Sivarajadhanavel, 2007, “Nokia Inc. - A Global Mobile Leader”, Icfai Books, Icfai

University Press, Hyderabad, India, ISBN: 81-314-1213-4

Journal Publications

1. P Sivarajadhanavel, E Naveen Kumar, “Energy Conservation Policies in India: An Assessment”, Icfai

Journal of Infrastructure, Vol. IV, No. 4, pp. 37-49, December 2006 ISSN 0972-9194

2. P.Sivarajadhanavel, & Dr. S. Chandrakumarmangalam, “Investors’ Attitude towards Currency Future

Derivatives Trading in India”, Revelation, The Research Journal of K.P.B. Hinduja College, Mumbai, Vol.

IV, December 2010,pp.54-64, ISSN 0975-1211

3. P.Sivarajadhanavel, & Dr. S. Chandrakumarmangalam, “Exchange Rate Risk in the Foreign Exchange

Market: A Challenge on Corporate Profitability”, Bonfring International Journal of Industrial Engineering

and Management Science, Vol. 2, No. 3, September 2012, pp. 8-11, ISSN 2277 – 5056

4. P.Sivarajadhanavel, & Dr. S. Chandrakumarmangalam, “An Empirical Analysis on Currency Future

Trading Practices in the Indian Stock Exchange”, Life Science Journal 2013;10(7s) -Volume 10 - Special

Issue 7 (Supplement 1007s), July 25, 2013. life1007s - ISSN: 1097-8135

5. P.Sivarajadhanavel, & Dr. S. Chandrakumarmangalam, “Foreign Exchange Trading: An Analysis on

Currency Future Trading in India”, International Journal of Trade and Commerce, (Refereed Research

Journal of Social Science & Humanities) - Volume-II | Number -II | July-December, 2013. Indexed with

Cabells, U.S.A., Ulrich, U.S.A., ISSN-2277-5811(Print) & ISSN- 2278-9065(Online) Impact Factor: 1.582

Magazines

1. P Sivarajadhanavel, “EDS: A Global BPO Player”, Icfai Global CEO, pp. 51-58, February 2008.ISSN -

0972-5318

2. P Sivarajadhanavel, “Business Process Outsourcing Innovation and Growth Strategies”, Icfai Global CEO,

pp. 51-57, May 2008, ISSN - 0972-5318

Papers Published in Books

2005 3. R Sthanumoorthy, P Sivarajadhanavel, 2005, “VAT in Canada: A Synoptic Review”, State-Level VAT in

India: Issues, Challenges and Experiences, Icfai Books, Icfai University Press, Hyderabad, India, pp. 213-

219, ISBN: 81-7881-725-X

2006

4. P Sivarajadhanavel, 2006, “Energy Efficiency in Chile”, Energy Efficiency: Country Experiences and

Practices, Icfai Books, Icfai University Press, Hyderabad, India, pp. 214-216, ISBN: 81-314-0483-8

5. E Naveen Kumar, P Sivarajadhanavel, 2006, “Energy Conservation Policies in India: An Assessment”,

Energy Conservation: Concepts and Applications, Icfai Books, Icfai University Press, Hyderabad, India,

pp. 71-88, ISBN: 81-314-0433-1

6. P Sivarajadhanavel, 2006, “Electronics Manufacturing industry eyes eastern Europe”, Contract

Manufacturing in The Electronics Industry: Concepts and Practices, Icfai Books, Icfai University Press,

Hyderabad, India, pp. 163-174, ISBN: 81-314-0576-1

2007

7. P Sivarajadhanavel, 2007, “Pantheon Pharmaceuticals”, CRAMS in Pharma and Biotech - An Introduction,

Icfai Books, Icfai University Press, Hyderabad, India, pp. 231-239, ISBN: 81-314-0637-7

8. P Sivarajadhanavel, 2007, “EDS Global BPO Player”, Global Business Process Outsourcing Concepts and

Practices, Icfai Books, Icfai University Press, Hyderabad, India, pp.194-205, ISBN: 81-314-0771-3

9. P Sivarajadhanavel, 2007, “Privatization of Education System in Karnataka”, Karnataka Economy –

Performance, Challenges and Opportunities, Icfai Books, Icfai University Press, Hyderabad, India, pp.

71-86, ISBN: 81-314-0794-2

10. P Sivarajadhanavel, 2007, “Business Process Outsourcing: Innovation and Growth Strategies”, Business

Process Outsourcing - Growth and Country Experiences, Icfai Books, Icfai University Press, Hyderabad,

India, pp. ,ISBN: 81-314-0814-0

11. P Sivarajadhanavel, 2007, “Google: Growth and Success”, Google s Growth: A Success Story, Icfai Books,

Icfai University Press, Hyderabad, India, pp. 3-19, ISBN: 81-314-0861-2

12. P Sivarajadhanavel, 2007, “Nokia’s Origin and Growth”, Nokia Inc. - A Global Mobile Leader, Icfai

Books, Icfai University Press, Hyderabad, India, pp.3-18, ISBN: 81-314-1213-4

2008

13. P Sivarajadhanavel, G Yoganandan, 2008, “New Offshore IT Outsourcing Destinations”, IT Outsourcing:

Emerging Trends, Icfai Books, Icfai University Press, Hyderabad, India, pp. 119-131, ISBN: 81-314-1275-

4

14. P Sivarajadhanavel, 2008, “Indian Pharmaceutical Companies Eye European Market”, Indian Pharma:

Going Global, Icfai Books, Icfai University Press, Hyderabad, India, pp. 100-113, ISBN: 978-81-314-

1988-5

15. P Sivarajadhanavel, K Muthukumar, 2008, “Wal-Marts Customer Focused Strategy”, Wal-Mart Expansion

Strategy: The success story, Icfai Books, Icfai University Press, Hyderabad, India, pp. 100-113, ISBN:

978-81-314-1950-2

16. P Sivarajadhanavel, 2008, “Cisco’s Marketing Strategy”, Cisco’s Growth and Business Strategy, Icfai

Books, Icfai University Press, Hyderabad, India, pp. 122-136, ISBN: 978-81-314-1550-4

17. P Sivarajadhanavel, S M Uvaneswaran, 2008, “Event Management: Budgeting and Finance”, Event

Management: An Introduction, Icfai Books, Icfai University Press, Hyderabad, India, pp.91-102, ISBN,

978-81-314-1625-9

2009 18. P.Sivarajadhanavel, Dr. S. Chandrakumarmangalam, 2010, “Currency Future Trading at National Stock

Exchange of India”, Voice of Managers, ISBN: 978-81-8488-942-0

2010

19. P.Sivarajadhanavel, Dr. S. Chandrakumarmangalam, 2010, “Investor Behaviour Towards Forex Currency

Derivatives Market: A Case of India”, Consumer Protection and Globalization, A publication Centre for

Consumer Studies, Indian Institute of Public Administration, New Delhi & Kalasalingam University,

Krishnankoil, ©SNAMS Publishing House, Ltd, Chennai, International Edition, ISBN: 9788190667197

20. Dr. S.chandrakumaramangalam, P.Sivarajadhanavel, “Currency Future Derivative Trading at NSE and

MCX-SX: A Comparative Report”, ©Emerging Trends in Contemporary Management Research, Anna

University of Technology Coimbatore, Tamil Nadu, Excel India Publishers, pp. 97-105, ISBN: 978-93-

80697-12-3

2011

21. P.Sivarajadhanavel, Dr. S. Chandrakumarmangalam, “Reinforcement of Global Standards in the Rural

Education System of India”, Think Global Go Rural, Excel India Publishers, pp. 396-399, ISBN: 978-81-

7446-836-9

2012

22. P.Sivarajadhanavel, Dr. S. Chandrakumarmangalam, “Exchange Rate Risk in the Foreign Exchange Market: A

Challenge on Corporate Profitability”, National Conference on Management Practices at Cross Roads: Challenges

and Opportunities, Department of Management Studies, Kongu Engineering College, Erode, Bonfring Publisher

Article Summary Published in Books

2006 23. P Sivarajadhanavel, 2006, “Steps towards Building an Effective Efficiency Strategy in Brazil”, Energy

Efficiency: Country Experiences and Practices, by Alan Douglas Poole and Edison Tito Guimaraes, Icfai

Books, Icfai University Press, Hyderabad, India, pp. 171-182, ISBN:81-314-0483-8

24. P Sivarajadhanavel, E Naveen Kumar, 2006, “Renewable Energy Sources in India: Is it Viable?”,

Renewable Energy in India: An Assessment, Sutanu Guru, Icfai Books, Icfai University Press, Hyderabad,

India, pp. 135-149, ISBN: 81-314-0522-2 Papers Presented in Conferences/Seminar

International

2009 1. P. Sivarajadhanavel, 2009, “Financial Services Marketing: Financial Impact and Challenges of Global

Recession”, International conference at Sengunthar College of Arts and Science, Tiruchengode

2. P.Sivarajadhanavel, Dr. S. Chandrakumarmangalam, 2009, “Currency Future Trading at National Stock

Exchange of India”, International conference at Paavai Engineering College, Namakkal

2010

3. P.Sivarajadhanavel, Dr. S. Chandrakumarmangalam, 2010, “Investor Behaviour Towards Forex Currency

Derivatives Market”, International conference at Kalasalingam University, Krishnankoil

National Level Conferences/Seminars

2009 4. P Sivarajadhanavel, “Stock Market Bubble’s – The Global Financial Crisis and its impact on India”,

National Level Seminar at Navarasam Arts and Science college, Arachalur, Erode 2010

5. P.Sivarajadhanavel, Dr. S. Chandrakumarmangalam , “e-governance: An outlook of Forex market in

India”, National Conference on e-governance: Issues and Challenges, Department of Political Science,

Gobi Arts and Science College, Gobichettipalayam, Erode

6. P.Sivarajadhanavel, Dr. S. Chandrakumarmangalam, “Emerge of Currency Derivatives into the Indian

Stock Market”, National Seminar on Emerging Trends in Management at Department of Management

Studies, K.S.R College of Engineering, Tiruchengode

7. P.Sivarajadhanavel, Dr. S. Chandrakumarmangalam, “Reinforcement of Global Standards in the Rural

Education System of India”, National Conference on “Think Global – Go Rural”, K.S. Rangasamy College

of Arts & Science, Tiruchengode

8. P.Sivarajadhanavel, “Sustainability of Financial Institutions in the Indian Rural Market”, National Seminar

on “Emerging Trends in Rural Marketing”, Nehru Institute of Engineering and Technology, Coimbatore

9. Dr. S.chandrakumaramangalam, P.Sivarajadhanavel, “Currency Future Derivative Trading at NSE and

MCX-SX: A Comparative Report”, National Conference on “Emerging Trends in Contemporary

Management Research”, Anna University of Technology Coimbatore & Centre for Research

10. .Sivarajadhanavel, “Financial Inclusion or Exclusion for the Capital Market of India”, National Seminar on

“Financial Inclusion and Inclusive Growth: Prospects & Retrospect”, School of Management Studies,

University of Hyderabad. 2011

11. P.Sivarajadhanavel, “Financial Model of Kongu Region: A Road towards Future Success”, National

Symposium on “Economic Development of the Kongu Region”, Department of Management Studies,

K.S.R College of Engineering, Tiruchengode.

2012 12. P.Sivarajadhanavel, “Movement of Foreign Exchange Rate Challenges over the Growth of Indian Economy”,

National Conference on “Emerging Trends in Indian Business Environment – Opportunities and Challenges, Sri

Kandhan College of Arts & Science, Erode.

13. P.Sivarajadhanavel, Dr. S. Chandrakumarmangalam, “Exchange Rate Risk in the Foreign Exchange Market: A

Challenge on Corporate Profitability”, National Conference on Management Practices at Cross Roads: Challenges

and Opportunities, Department of Management Studies, Kongu Engineering College, Erode

14. P.Sivarajadhanavel. “A Paradigm Shift in the focus of Indian Corporate To The Foreign Indian Corporate”, A

Paradigm”, National Conference on “New Paradigms in Corporate Administration at Department of Management

Studies, K.S.R College of Engineering, Tiruchengode

Personal Profile Name : P.Sivarajadhanavel Father Name : K.V.Palaniswamy

Date of Birth : 14-12-1980 Permanent Address: Vavakattu Thottam, Kanagapuram (post),

Sex : Male Vellode (via), Erode, Tamil Nadu-638112

Marital Status : Married Languages Known: English and Tamil – Read, Write and Speak

Nationality : Indian