OVOCity

presents

OVOCity A visionary solution for the urban era of information

to incentivise life in the city space around OVO Wrocław

The Concept

iCity ecosystem

© 2014, Mass Gravity & Spin. All rights reserved.

Why OVOCity?

it accomplishes the adopted vision of OVO Wrocław as a hub for the new

quality of information spanning the business, entertainment, sport and

culture;

it provides a possibility of utilizing new technology for more effective use

of goods and services available in the city (sharing economy);

it renders a constant large reach and input of information and

advertising for the local community and beyond (permission marketing);

this information policy allows for building a unique and sustainable

symbolics that we call a „City of Valuable Information”;

it supports bringing about additional ideas and investments under the

common platform, including civic initiatives (crowdsourcing);

Why OVOCity?

it ensures regular utilization of available spaces, increasing turnout in

service premises;

it provides an opportunity to extend the group of partner institutions,

and the support of selected business partners – Wrocław Opera House

and Philharmonic, The Centennial Hall, The Municipal Stadium, Wrocław

Copernicus Airport, and more;

Why OVOCity?

… because Wrocław does not have such system, and it will become

the first city in Europe to create and implement it.

The scale of prestige vastly outweighs the scale of investment.

Why OVOCity?

The creators of this solution are firmly grounded in the community

of Wrocław culture, creative business and administration. We are the

pioneers of visionary formulation of development strategies for cities:

on the local level: Wrocław – Osada Twórców;

globally: City 2.0 neOS, the Human Beings Network;

OVOCity – how does it work?

it is a technological solution provided through mobile devices and

personal computers;

it integrates:

social networking platforms table reservation promotion and sales

of goods and services

a loyalty program

OVOCity – how does it work?

The objectives of the system:

generating profit for the partners,

creating and enhancing the modern image,

building a long-lasting community for the brand,

incentivizing the citizens of the community to engage in activites

around OVO Wrocław and other locations managed by the investor,

activating business, culture and sport contacts within the community;

OVOCity – return on investment

a percentage share from the sales of goods and services,

an ability to implement own advertising campaigns without costs of the

media,

a revenue from conducting advertising campaigns for partners,

an assurance of the constant demand for services, with an ability to

predict fluctuations in the sales;

an opportunity to promote other investments,

a support for utilization of temporarily unengaged goods.

OVOCity – image benefits

development of the persistent valuable image that can only be achieved

through a coherent and multithreaded action, and not through single

isolated events;

becoming the pole of excellence in the field of urban innovation on the

European level (especially in the context of the European Capital of

Culture celebrations in 2016);

in-house crowdsourcing and crowdfunding, as well as the economy of

sharing;

an opportunity to become a permanent fixture in the history of Wrocław

as a new center of culture and innovation;

free international promotion.

We are looking forward to hear from you!

Łukasz Łysik

Business Development

mobile: +48 501 593 356

mail: [email protected]

Technology

Art and Design

Public Relations

Bartosz Bień

Marek Znamirowski

Mateusz Jarosiewicz

Adam Jaworowicz

Piotr Sypuła